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Valenlime Qablaşdırma by Wallrus Design Studio

Valenlime Qablaşdırma by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2022 A' Design Award Bürünc Mükafatı in Qablaşdırma Dizaynı Competition Category.


BürüncQablaşdırma· 2022

Valenlime Qablaşdırma

by Wallrus Design Studio

Client: Valenlime Co.

A' Design Award Bürünc Mükafatı Winner in Qablaşdırma Category

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Verified Award Winner

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Colors

The Design

About Valenlime Qablaşdırma

Valenlime tərkibində şəkər və ya qatqı olmayan qoz-fındıq və qurudulmuş meyvələr üçün qablaşdırma dizaynıdır. Qablaşdırmanın ölçüləri eni 110 mm, dərinliyi 27,2 mm və hündürlüyü 115 mm təşkil edir. Bu ölçü daşınmasının rahat olması və yük konteynerinin tutumundan tam istifadə edilməsi üçün seçilmişdir ki, bu da nəqliyyatın karbon izini azaldır. Parlaq ekoline rənglər və çap edilmiş meyvə illüstrasiyaları fotoşəkilləri əvəz edir. Şəffaf pəncərə içərisindəki əsl qurudulmuş meyvəni göstərir, sərhəd boyunca uzanan kətan sap isə illüstrasiyanı məzmunla əlaqələndirir.

The Recognition

About the A' Design Award Bürünc Mükafatı

Valenlime Qablaşdırma A' Design Award Bürünc Mükafatının qalibidir; bu, yaradıcılıq, ixtiraçılıq və zəka ilə seçilən görkəmli dizaynlara verilən yüksək nüfuzlu tanınmadır. Bürünc qaliblər dizaynerlərinin geniş təcrübəsini, təxəyyülünü və tapqırlığını təsdiq edən, bol məharətli və çarpıcı dərəcədə yaradıcı əsərlərdir. Gözlənilir ki, Valenlime Qablaşdırma yüksək qiymətləndirilən, heyran olunan və əzizlənən, diqqətəlayiq dərəcədə peşəkar və yenilikçi əşya olacaq. A' Design Award Bürünc Mükafatını qazanmış bu dizayn sənətdə, elmdə, dizaynda və texnologiyada ən yaxşı təcrübələri özündə birləşdirir və detallara diqqətinə görə əladır. Valenlime Qablaşdırma ehtiyacları gözəl şəkildə ödəyir, istəklərə toxunur, duyğuları ovsunlayır və marağı cəlb edir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Valenlime, a Swedish nuts and dried fruit producer and supplier, is aiming to substitute these healthy titbits which are without any sugar or additives for munchies and other common snacks in the market. The whole order of Valenlime, a brand originated from nature, was designing an attractive and lovely packaging which easily could convey the brand's message, love for nature!
Dimensions & Packaging
Width 110mm x Depth 27.2mm x Height 115mm
Tags
Dried Fruit, Packaging, Creative Design, Valenlime
Production Technology
Using bright ecoline color, the illustration of the fruits have substituted for their pictures to make it more pleasant and inviting. In addition, we need a display window on the package, which has been provided by combining the fruit illustrations with a transparent part showing real dried fruits inside the package to induce the natural origin of the product. The hemp thread in the border of illustration and transparent part, symbolizes tying the image to the reality.
Design Challenge
We have faced a tricky challenge about showing the feelings properly. Therefore, we started by the structure. At this level we have made an effort to use the best material, as well as minimization of plastic use to lessen damage of nature.
However, the next challenge was accurate conveying of the brand's message to its customers. After too much research, we realized that the answer is not that much complicated; it lies in nature!
Research
The other critical point which has been considered in this design is transportation. By precise calculation and several trials and errors, we came up with a dimension for the package, not only convenient for the costumer but also let maximum usage of container capacity in each transfer; which means Carbon footprint mitigation and less destruction of nature.
However, the next challenge was accurate conveying of the brand's message to its customers. After too much research, we realized that the answer is not that much complicated; it lies in nature!
Inspiration
The critical point which has been considered in this design is transportation. By precise calculation and several trials and errors, we came up with a dimension for the package, not only convenient for the costumer but also let maximum usage of container capacity in each transfer; which means Carbon footprint mitigation and less destruction of nature.
Project Duration
This project was started at January 2018 in Tehran-Iran and was ended on September 2018
Operation Flow
The other critical point which has been considered in this design is transportation. By precise calculation and several trials and errors, we came up with a dimension for the package, not only convenient for the costumer but also let maximum usage of container capacity in each transfer; which means Carbon footprint mitigation and less destruction of nature.
Patents
Copyright Valenlime co., all right reserved.
Team Members
Illustrator: Matin Mirzaei
Design Director: Iman Ale Mozaffar
Image Credits
Illustrator: Matin Mirzaei
Design Director: Iman Ale Mozaffar

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