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World Vision Organization Overview Əsas Funksiya: Kitab Dizaynı by Yunsik Son

World Vision Organization Overview Əsas Funksiya: Kitab Dizaynı by Yunsik Son is a highly esteemed winner of the very prestigious 2024 A' Design Award Bürünc Mükafatı in Çap və Nəşr Mediası Dizaynı Competition Category.


BürüncÇap· 2024

World Vision Organization Overview Əsas Funksiya: Kitab Dizaynı

by Yunsik Son

Client: World Vision

A' Design Award Bürünc Mükafatı Winner in Çap Category

66,861

Verified Award Winner

Verify Award Status for #158580

Colors

The Design

About World Vision Organization Overview Əsas Funksiya: Kitab Dizaynı

Kitab Mətni: Ümumdünya Baxış Təşkilatı Icmalı, beynəlxalq bir yardım təşkilatının yetmiş illik tarixini və layihələrini təqdim edən kitabdır. Dizayn konsepsiyası İnam, Birlik, İnteqrasiya, Həyat və Xəyal olub, qısaca BUILD (İnşa Et) kimi ümumiləşdirilmişdir. Üz qabığında tipoqrafiya bu hərfləri aydın bir qrafik element şəklində üst-üstə düzərək, narıncı isti folqa ilə basma texnikasında tətbiq edilmişdir. İpək çap üsulu ilə çap olunmuş şəffaf lövhə və fəsillər arasındakı perforasiyalı səhifələr uşaqların üzlərini üzə çıxarır. Kitabın ölçüsü 210x210 millimetrdir, mat örtüklü üz qabığına malikdir və 112 səhifədən ibarətdir.

The Recognition

About the A' Design Award Bürünc Mükafatı

World Vision Organization Overview Əsas Funksiya: Kitab Dizaynı A' Design Award Bürünc Mükafatının qalibidir; bu, yaradıcılıq, ixtiraçılıq və zəka ilə seçilən görkəmli dizaynlara verilən yüksək nüfuzlu tanınmadır. Bürünc qaliblər dizaynerlərinin geniş təcrübəsini, təxəyyülünü və tapqırlığını təsdiq edən, bol məharətli və çarpıcı dərəcədə yaradıcı əsərlərdir. Gözlənilir ki, World Vision Organization Overview Əsas Funksiya: Kitab Dizaynı yüksək qiymətləndirilən, heyran olunan və əzizlənən, diqqətəlayiq dərəcədə peşəkar və yenilikçi əşya olacaq. A' Design Award Bürünc Mükafatını qazanmış bu dizayn sənətdə, elmdə, dizaynda və texnologiyada ən yaxşı təcrübələri özündə birləşdirir və detallara diqqətinə görə əladır. World Vision Organization Overview Əsas Funksiya: Kitab Dizaynı ehtiyacları gözəl şəkildə ödəyir, istəklərə toxunur, duyğuları ovsunlayır və marağı cəlb edir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The inspiration was drawn from the word "happiness" accumulated over 70 years. The concept is "Belief + Unity + Integration + Life + Dream = B.U.I.L.D," and it utilizes typography on the cover, stacking letters to create an intuitive graphic element. When you open the book, the transparent film and perforated design between each chapter, shaped in a specific form, shine a light on the faces of children, adding a playful element.
Dimensions & Packaging
Width 210mm x Height 210mm x Depth 13mm, 112 pages, matte-coated cover, orange hot foil stamping.
Tags
World Vision, Art Book, Illustration, Editorial design, Graphic Design, Typography
Production Technology
The case is designed with black hardboard, and hot foil stamping on the visible part of the cover effectively represents the 'BUILD' stacking concept. In the introduction section of the booklet, an orange silk-screen printed transparent film is overlaid, intending to create a stacking effect of alphabets when the pages are overlapped.
Design Challenge
The primary goal is to consolidate various departments into a cohesive whole while maintaining a design that feels unified yet non-monotonous. Additionally, since it's an art book, the challenge was to incorporate the 'BUILD' concept seamlessly into the design. Typography and visual elements were utilized to provide a direction for achieving this objective.
Research
As a person from South Korea, this project was meaningful to be part of World Vision, which originated from the ruins of the Korean War. Our challenge was to seamlessly integrate manuscripts from various project teams into a cohesive project and narrate the story of World Vision's 70-year history. We designed layouts with meticulous attention to detail, incorporating the 'BUILD' conceptual ideas, and infused meaning into the project concept with visually engaging elements.
Inspiration
World Vision, born in the ruins of the Korean War, has compiled its diverse projects into a single book. The goal is to reflect on the history of the past 70 years and provide basic information in an easily understandable way, even for those unfamiliar with World Vision. Each project aims to serve as a medium for experiencing a design that is both simple and interesting, avoiding monotony while enhancing awareness.
Project Duration
This project commenced in August 2021 in Seoul, South Korea, and concluded in February 2022. The content produced during this period has been distributed to customers since March 2022.
Operation Flow
The target audience is corporate and institutional PR managers. The goal is to engage their interest in World Vision's activities that have been a part of our lives for the past 70 years, focusing on assistance to children and their local communities. The material includes a booklet and a summary leaflet, with the leaflet having undergone three additional printings to continuously introduce it to a wider audience. This book serves as a valuable opportunity to establish the footprint and history of World Vision in the past seventy years.
Team Members
Creative Director : Sun-nam Kim
Creative Director : Yun-sik Son
Designer : Bommina Choi
Designer : Hye-ryun Jung
Planning : Su-jin Bang

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