Problue Annual Posters پرائمری فنکشن: پوستر by JBBC Branding Consultancy is a highly esteemed winner of the very prestigious 2020 A' Design Award نقرئی انعام in فوٹوگرافی ءِ فوٹو مینیپولیشن ڈیزائن Competition Category.
نقرہفوٹوگرافی· 2020
Problue Annual Posters پرائمری فنکشن: پوستر
Client: JBBC Branding Consultancy
A' Design Award نقرئی انعام Winner in فوٹوگرافی Category
- 31,450
- Verified Award Winner
- Verify Award Status for #101059
The Design
About Problue Annual Posters پرائمری فنکشن: پوستر
پروبلیو سالانه پوسترانی یک سلسله چاپ بوتگین پوستر انت که یک غواصی برانڈ ئے سرا جوڑ بوتگ. هر پوستر ئے تہا یک ماڈل نمائش بیت که همراهی شهری ٹھپ ٹھاکین جامگ و غواصی ئے لباس هردو گوں انت، ته روچانی زندگی و غواصی ئے مینزل ئش ظاهر بیت. آسمانی شنزی رنگ گونا مرد ئے سرا کارمرز بوتگ ته چوکی درشان بیت، و سهریں رنگ ماکوان ئے سرا. کمفلاژ پرانی شهری زندگی ئے جنبش ئے نشانی انت. ٹکراوان دانستکاری ئے سرا سیاهگ بوتگنت، وتی جوڑ چوش زوت و ساکت، روچانیں جامگ و غواصی ئے لباس، مچین و تیزیں. هر پوستر ئے پیمانگ ۴۲۰ گوں ۵۹۴ ملی میٹر انت.
The Recognition
About the A' Design Award نقرئی انعام
Problue Annual Posters پرائمری فنکشن: پوستر A' Design Award نقرئی انعام ءِ ورگ آ انت، غیر معمولی حد ءَ معزز اعتراف کہ اعلیٰ ترین درجہ ءِ، شاندار ءُ متاثر کنوکیں ڈیزائناں دیگ بیت۔ نقرہ ءِ ورگ آ باز روشن ءُ انتہائی تخلیقی کار انت، کہ وتی ڈیزائنراں ءِ شاندار مہارت، صلاحیت ءُ ذہانت ءَ ظاہر کننت۔ Problue Annual Posters پرائمری فنکشن: پوستر چہ امید کنگ بیت کہ آ یک شاندار نمائشی کار بیت، قابل ذکر حد ءَ پیشہ ورانہ ءُ گہرے جدت ءِ۔ ای ڈیزائن کہ A' Design Award نقرئی انعام ءَ برتگ، یک انتہائی قابل ذکر، ساراہگ بوتگیں ایجاد انت کہ فائدہ دنت ءُ فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ حداں ودی کنت۔ Problue Annual Posters پرائمری فنکشن: پوستر یک ہمے تخلیق انت کہ آیانی سرا باز مردم حسد کننت، کہ خواہشاں جاگینیت، مثبت جذبہ آرنت ءُ حیرت ءُ تعجب ءِ چنگاری ءَ بالنت۔
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The design was to show people the combination of fashion and diving, and the concept of easy merge of diving life and daily life.
- Dimensions & Packaging
- W 420mm x H 594mm
- Tags
- Diving, City Life, Active, Fashion, Transition, Problue, Hero
- Production Technology
- Clothes in style and diving suit coexisted on the same model and look harmoniously together, but the contrast was where the creativity is. As the brand colors, gray blue was applied to gentlemen for elegance and the red was to the lady for charming. Both showed strongly the mix of sporty and stylish. The camouflage fins emphasize the fact we all live in the urban jungle full of movement. Different creativity happened in the same picture with contrast but vague lines between to make stronger visual experience, for example, fast and still, daily wear and diving suit, smooth and sharp, hero look and elegance. The last, scarf in the air with shape of dolphin (part of the brand identity) and the newspaper moved like jellyfish gave the hint in the ocean.
- Design Challenge
- The main challenge was to keep the perfect ratio of all contrast part, for example, fast and still, daily wear and diving suit, smooth and sharp, hero look and elegance.
- Research
- JBBC made many interviews with coaches and divers. Design team realized the fact that more divers share the same attitude and care about fashion even under the sea, especially for younger and starter divers.
- Inspiration
- The inspiration came from the quote of an enthusiastic diver. “I love diving so much. It's part of my life already. The city is the environment where I make a living and under the sea is the place where I feel I live, and there is just an instant between. I am who I am with the same attitude to live actively with style. Fashion means a lot to me even under the sea."
- Project Duration
- The project started in June 2019 and finished in Nov 2019 in Taiwan.
- Operation Flow
- Design team was trying to make the mix of city and the ocean and kept the best balance between sporty and fashion, movement and hero look, city and ocean, clothes in style and diving suit.
- Patents
- Copyrights belong to Jblossom Branding Consultancy Co., Ltd, 2019.
- Team Members
- Designer: Huiyu Zhuang
Director: Jiunguo Yu - Image Credits
- Jblossom Branding Consultancy Co., Ltd
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