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Pizza Marzano Select پرائمری فنکشن: ریسٹورانٹ ءِ اندرونی ڈیزائن by Jydp

Pizza Marzano Select پرائمری فنکشن: ریسٹورانٹ ءِ اندرونی ڈیزائن by Jydp is a highly esteemed winner of the very prestigious 2020 A' Design Award نقرئی انعام in انٹیریئر اسپیس ءِ ایگزیبیشن ڈیزائن Competition Category.


نقرہانٹیریئر· 2020

Pizza Marzano Select پرائمری فنکشن: ریسٹورانٹ ءِ اندرونی ڈیزائن

by Jydp

Client: Pizza Marzano

A' Design Award نقرئی انعام Winner in انٹیریئر Category

20,004

Verified Award Winner

Verify Award Status for #101734

Colors

The Design

About Pizza Marzano Select پرائمری فنکشن: ریسٹورانٹ ءِ اندرونی ڈیزائن

پیزا مارزانو سیلیکٹ یک پیزا ریسٹورانٹ ءِ اندرونی ڈیزائن انت کہ شنگھائی ءَ ھست انت۔ ڈیزائن ءِ سوچ اے چیز ءَ چہ اِنت کہ وھدے یک پیزا برَگ بہ بیت و بھر بہ بیت، ھمے وھد ءَ ھندسی شکل جوڑ بنت۔ نیم دائرہ ءِ شکل مسیت ءِ کھپگ ءَ، ستون ءَ و کچن ءِ دیوار ءَ کارمرز بیت۔ یک خاص دیوار ءَ ہزاران کبود اکریلک ءِ لٹ ہست انت کہ پرچ و پرچ ءِ نمونہ ءَ راست بہ بہ بنت۔ سقف ءَ صوتیاتی مواد کارمرز بنت، و یک مُٹے سقف ءِ بھر ءَ سراخ داریں صوتیاتی پینل ءَ تمام بیت۔ لچک داریں میز یک تہنائیں مہمان ءَ، لہتیں مردماں و دہ چہ گیشتریں گروہ ءَ ھم جاہ دنت۔

The Recognition

About the A' Design Award نقرئی انعام

Pizza Marzano Select پرائمری فنکشن: ریسٹورانٹ ءِ اندرونی ڈیزائن A' Design Award نقرئی انعام ءِ ورگ آ انت، غیر معمولی حد ءَ معزز اعتراف کہ اعلیٰ ترین درجہ ءِ، شاندار ءُ متاثر کنوکیں ڈیزائناں دیگ بیت۔ نقرہ ءِ ورگ آ باز روشن ءُ انتہائی تخلیقی کار انت، کہ وتی ڈیزائنراں ءِ شاندار مہارت، صلاحیت ءُ ذہانت ءَ ظاہر کننت۔ Pizza Marzano Select پرائمری فنکشن: ریسٹورانٹ ءِ اندرونی ڈیزائن چہ امید کنگ بیت کہ آ یک شاندار نمائشی کار بیت، قابل ذکر حد ءَ پیشہ ورانہ ءُ گہرے جدت ءِ۔ ای ڈیزائن کہ A' Design Award نقرئی انعام ءَ برتگ، یک انتہائی قابل ذکر، ساراہگ بوتگیں ایجاد انت کہ فائدہ دنت ءُ فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ حداں ودی کنت۔ Pizza Marzano Select پرائمری فنکشن: ریسٹورانٹ ءِ اندرونی ڈیزائن یک ہمے تخلیق انت کہ آیانی سرا باز مردم حسد کننت، کہ خواہشاں جاگینیت، مثبت جذبہ آرنت ءُ حیرت ءُ تعجب ءِ چنگاری ءَ بالنت۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The brand spirit is to express chic lifestyle and playful sense inspired by sharing pizza behave.Therefore,a concept of pizza geometric cutting shape come out and combined the brand pattern with space form,emphasized the new brand color from all fixture to soft-furnish and introduced more share seats inside and along the store front.
It comes another challenge that we have to create a flexible element can be change easily by location and time.Therefore,a feature wall with thousands of blue acrylic sticks was created as a flexible element that can be adjust with different pattern.
Dimensions & Packaging
From the core pizza geometry concept,the half circle shape fully applied along the faced opening structure to the column and kitchen walls of interior. All the operation function fixture like POS station,the dividing partition,the take away stand and storage cabinet are designed with all shapes and became part of the space design rather than an individual function fixture.
Tags
JYDP design studio, Pizza's geometry, flexible, restaurant, sharing, family friendly, brand consistency, playful, enjoyable
Production Technology
With the requirement of sound-proof,it not only all the ceiling were designed with acoustic material,but also the half curve ceiling along the feature wall is applied with acoustic perforated panel. This wall,meanwhile,becomes the flexible feature wall with thousands of blue acrylic sticks on.
The brand color comes along with all material from bespoke pattern tile,powder-coded metal to fabric and leather which enhance the consistency of their brand recognition which at the same time echoed all the shape and delivered a strong modern 2D geometric scenario to the environment.
Design Challenge
The most difficult challenge is to applying the big scale curve shape into different area with different custom material in the condition of very low budget.
Research
Before we starting design the space , we did research a lot backgounrd of the brand and original idea of creating the new secondary brand by interviewing and discussing with the brand team and our clients. By undersanding how the client want to achieve for the project, we also did a lot research on the similar restaurant brand and customer expectation.
Inspiration
As a pizza restaurant,the overall concept inspiration is coming from the geometric form of pizza slides when cutting and sharing.
Project Duration
The project is location in shanghai which started from October 2019 and finished on December 2019
Operation Flow
The restaurant is targeting the family customer and youth , in order to fit different kind of customer , we applying multiple type of flexible tables in the layout for single, 2 people , 4people or a group more than 10 to use. The customer flow is clearly leading by the seating area, that they can easily choose where they want to seat.
Patents
Copyrights belong to JYDP,2019
Team Members
Michelle Sun
Leah Li
Shirley Wang
Image Credits
Image #1: Photographer Raitt Liu,Pizza Marzano Select,2020
Image #2: Photographer Raitt Liu,Pizza Marzano Select,2020
Image #3: Photographer Raitt Liu,Pizza Marzano Select,2020
Image #4: Photographer Raitt Liu,Pizza Marzano Select,2020
Image #5: Photographer Raitt Liu,Pizza Marzano Select,2020

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