Women of Wonder University Brand Identity (برانڈ ہمتا) by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2020 A' Design Award برنجی انعام in گرافکس، السٹریشن ءِ وژوئل کمیونیکیشن ڈیزائن Competition Category.

برنجگرافک· 2020

Women of Wonder University Brand Identity (برانڈ ہمتا)

by Salvita Bingelyte

Client: Salvita Design

A' Design Award برنجی انعام Winner in گرافک Category

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Colors

The Design

About Women of Wonder University Brand Identity (برانڈ ہمتا)

وومن آف واندر یونیورسٹی یک برانڈ ہمتا اِنت کہ یک دوازدہ ہفتہ‌یی کورس ءِ واستہ دُرست بوتہ، کہ زالانی آیندہ ءِ کار و ژیان ءِ بیلانس ءِ واستہ تیار کنت. ای ہمتا وومن آف واندر ءِ نوکین حرفانی گِس کورت اَنت یک کوتاہ لَپز WoW ءِ منجاندا، کہ بولد لیٹرنگ ءِ منجاندا سیت بوتہ. پنک رنگ زنانگی و فرصت ءِ نمائندگی کنت، روشن آسمانی رنگ کھلاپی و نظر ءِ واستہ، و تاریک آسمانی رنگ اعتماد و دانش ءِ واستہ. رنگین لوگو سپیت پس‌زمینانی سر کار اِنت، بلے سپیت لوگو روشن پس‌زمینانی سر کار اِنت. ای ڈیزائن پلیٹ فارم ءِ واستہ بلند دیدگی و توان دنت.

The Recognition

About the A' Design Award برنجی انعام

Women of Wonder University Brand Identity (برانڈ ہمتا) A' Design Award برنجی انعام ءِ ورگ آ انت، باز معزز اعتراف کہ تخلیقی صلاحیت، اختراع ءُ ذہانت گوں ممتاز بہترین ڈیزائناں دیگ بیت۔ برنج ءِ ورگ آ بھرپور مہارت ءِ ءُ نمایاں ڈولا تخلیقی شاہکار انت، کہ وتی ڈیزائنراں ءِ وسیع تجربہ، تخیل ءُ ہوشیاری ءِ تصدیق کننت۔ Women of Wonder University Brand Identity (برانڈ ہمتا) چہ امید کنگ بیت کہ آ یک باز قدر کنگ بوتگیں، ساراہگ بوتگیں ءُ پیارکنگ بوتگیں چیز بیت، قابل ذکر حد ءَ پیشہ ورانہ ءُ جدت ءِ۔ ای ڈیزائن کہ A' Design Award برنجی انعام ءَ برتگ، فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ بہترین طریقہ شامل کنت ءُ ہورد تفصیلاں ءَ توجہ دیگ ءِ سببا شاندار انت۔ Women of Wonder University Brand Identity (برانڈ ہمتا) ضرورتاں جوانیں ڈولا پورا کنت، خواہشاں ءَ ہنچیت، جذباں ءَ موہنت ءُ تجسس کشنت۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: WoW University is a twelve week course offered through an innovative platform, packed with theory and practice to help every woman get started in her life long journey so they can be an even bigger WoW. The courses consist of practical and theoretical lessons about creativity, self discovery, collaboration and the realization of ideas, both online and at the university. These are key soft skills that will be more important than technical skills for a successful career in the future.
Dimensions & Packaging: The colored logo can be used on a white background, while bright backgrounds are best highlighted with a white logo.
Tags: University, women, visual identity, logo, branding, graphic design, Salvita Design, Lithuania
Production Technology: I opted to use bright colors. Pink symbolizes femininity and opportunity, light blue represents openness and perspective, and dark blue symbolizes trust and knowledge.
Design Challenge: To create a logo for a future women university that would stand apart from the regular universities.
Research: Inspired by women power, I created a modern, stylish and catchy university logotype. The bold, colorful and vivid style sets WoW University apart from other brands.
Inspiration: The Women of Wonder University is an innovative science platform designed to prepare women for future work, life balance. Gender inequality is growing and WoW wants women to grow and feel confident about their future. Professionals, professors, mentors and lifelong learning enthusiasts come together to share everything they know with students, the women of the future.
Project Duration: Started in November 2019 and finished December 2019 in Vilnius, Lithuania.
Operation Flow: I created a new logo and brand identity for the Women of Wonder University. The goal was to appeal to a new generation of women who are too busy to attend a full time university. The first letters of Women of Wonder are joined together to create a nice and powerful word abbreviation, WoW. With a strong color combination and bold lettering, the new brand creates high visibility, energy and spontaneity.
Image Credits: Copywriter Erin Hope Stevens