Town Longquan Tower Liquor پیکیجنگ by Jin Tao He is a highly esteemed winner of the very prestigious 2021 A' Design Award برنجی انعام in لمیٹڈ ایڈیشن ءِ کسٹم ڈیزائن Competition Category.
برنجلمیٹڈ ایڈیشن· 2021
Town Longquan Tower Liquor پیکیجنگ
by Jin Tao He
Client: Shantou Datianchao Brand Planning Co., Ltd.
A' Design Award برنجی انعام Winner in لمیٹڈ ایڈیشن Category
Verified Award Winner
Verify Award Status for #107515The Design
About Town Longquan Tower Liquor پیکیجنگ
ای ڈیزائنءَ تا برجءِ تصورءِ سرا جوڑ کنگ کار اِت، اے جاهءَ منحصر بوتل شکلءِ میءَ برجے انتءَ سرپد کنگ بوتگ اَنت، چینءَ تا اے وڑ ہست کہ "سئے بے پاس بے جشن نیست" کہ اے معنیءَ سئے سرا گیشتر اِنت، دو دوستانی، میءِ نوشگءَ زیبا نہ اِنت۔ اے مردمے کہ بوتلءِ سرپوشے سرا تفکرءَ تا نشستگ اِنت، اے معنیءَ دیت کہ می فقط غمے رفع کنگ واستہ نہ اِنت، بلکہ میءِ چشیگرءِ ذریعہءَ ذاتی احتسابءَ واستہ ئے۔
The Recognition
About the A' Design Award برنجی انعام
Town Longquan Tower Liquor پیکیجنگ A' Design Award برنجی انعام ءِ ورگ آ انت، باز معزز اعتراف کہ تخلیقی صلاحیت، اختراع ءُ ذہانت گوں ممتاز بہترین ڈیزائناں دیگ بیت۔ برنج ءِ ورگ آ بھرپور مہارت ءِ ءُ نمایاں ڈولا تخلیقی شاہکار انت، کہ وتی ڈیزائنراں ءِ وسیع تجربہ، تخیل ءُ ہوشیاری ءِ تصدیق کننت۔ Town Longquan Tower Liquor پیکیجنگ چہ امید کنگ بیت کہ آ یک باز قدر کنگ بوتگیں، ساراہگ بوتگیں ءُ پیارکنگ بوتگیں چیز بیت، قابل ذکر حد ءَ پیشہ ورانہ ءُ جدت ءِ۔ ای ڈیزائن کہ A' Design Award برنجی انعام ءَ برتگ، فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ بہترین طریقہ شامل کنت ءُ ہورد تفصیلاں ءَ توجہ دیگ ءِ سببا شاندار انت۔ Town Longquan Tower Liquor پیکیجنگ ضرورتاں جوانیں ڈولا پورا کنت، خواہشاں ءَ ہنچیت، جذباں ءَ موہنت ءُ تجسس کشنت۔
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The design uses the concept of the tower to carry out the creative,there unique bottle-shaped wine superimposed into a tower,in China there is"no three without a feast" in which the meaning of more than three,two friends,drinking wine is not beautiful.A person sitting in meditation on top of a bottle lid means that wine is not only for the relief of sorrow,but also for introspection through wine tasting.
- Dimensions & Packaging
- no
- Tags
- Liquor and Spirits；Small bottle of wine
- Production Technology
- NO
- Design Challenge
- I also encountered many bottlenecks when conceiving the creativity,that is,how to display the wine bottle display in reality.Finally,after many simulations,the form of adding the bottom bracket was adopted,which increased the beauty of the design and allowed the bottles to superimpose the final.It takes the shape of a tower.
- Research
- In China,the liquor market is very large,and the wine culture has a long history.Our creativity is to integrate wine into the Zen culture.Small bottles of wine are very popular in recent years,but most of them use emotions to call young consumers to resonate.Although the emotions are there,they are not high-end,and they will feel incompatible with some occasions.Therefore,our design focuses on the high-end market,three people form a group,friends gather,and gather together into a tower.
- Inspiration
- Tower,as an ancient building in China,Legend has it that the winery is located in the mountains convergence of the natural source head,the idea to the original shape of the winery for creativity.A person sitting in meditation with a bottle cap on top implies that alcohol,in addition to being drunk,can also make you think.
- Project Duration
- The project started in Shantou,Guangdong Province in June 2019 and was completed in August 2019
- Operation Flow
- no
- Patents
- NO
- Team Members
- Designer:Fanggui Chen
- Image Credits
- NO
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