Better than Perfect رسالگ by Gerhard Kirchschlaeger is a highly esteemed winner of the very prestigious 2021 A' Design Award برنجی انعام in پرنٹ ءِ پبلشڈ میڈیا ڈیزائن Competition Category.
برنجپرنٹ· 2021
Better than Perfect رسالگ
Client: Gerhard Kirchschlaeger
A' Design Award برنجی انعام Winner in پرنٹ Category
Verified Award Winner
Verify Award Status for #117460The Design
About Better than Perfect رسالگ
بہتر ءَ کامل ءَ ھمے یک وارتگ ءِ رسالگ اِنت کہ یک انٹرنیٹ ءِ وارتگ ءِ بلاگ ءَ چاپی شکل ءَ راورت اِنت۔ ترکیبانی نوکیں فکر ءِ ھمراہ آسان ھم ھستنت، و ھر ترکیب یک دو-صفحگی ءِ ورق سرا گپتیں عکساں و زندگیں ٹائپوگرافی ءِ ھمراہ نمائش بوتگ اِنت۔ لے-آؤٹ ءَ گپتیں خالی جاہ ءِ استفادہ کتگ و عام دیستگ ءِ رواج ءَ ماتی، تاں یک بصری تناؤ جوڑ کنت۔ رسالگ ءِ اندازہ ۲۲ در ۳۱ سانتی میٹر اِنت و ۳۲ صفحہ دارنت۔ ری سائیکل بوتیں توسی کاغذ، ڈیجیٹل چاپ و رشتگین دوچی استفادہ بوتگ اِنت۔ یک اجزاء ءِ فہرست رسالگ ءَ ختم کنت، و ھمے فہرست بازار روچی کیتاب ءِ نقش ھم گچین کنگ ءِ توانا اِنت۔
The Recognition
About the A' Design Award برنجی انعام
Better than Perfect رسالگ A' Design Award برنجی انعام ءِ ورگ آ انت، باز معزز اعتراف کہ تخلیقی صلاحیت، اختراع ءُ ذہانت گوں ممتاز بہترین ڈیزائناں دیگ بیت۔ برنج ءِ ورگ آ بھرپور مہارت ءِ ءُ نمایاں ڈولا تخلیقی شاہکار انت، کہ وتی ڈیزائنراں ءِ وسیع تجربہ، تخیل ءُ ہوشیاری ءِ تصدیق کننت۔ Better than Perfect رسالگ چہ امید کنگ بیت کہ آ یک باز قدر کنگ بوتگیں، ساراہگ بوتگیں ءُ پیارکنگ بوتگیں چیز بیت، قابل ذکر حد ءَ پیشہ ورانہ ءُ جدت ءِ۔ ای ڈیزائن کہ A' Design Award برنجی انعام ءَ برتگ، فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ بہترین طریقہ شامل کنت ءُ ہورد تفصیلاں ءَ توجہ دیگ ءِ سببا شاندار انت۔ Better than Perfect رسالگ ضرورتاں جوانیں ڈولا پورا کنت، خواہشاں ءَ ہنچیت، جذباں ءَ موہنت ءُ تجسس کشنت۔
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The main idea: to put an internet food blog on paper.
The recipes are creative yet simple, presented by means of impressive photos and lively typography. The advantages of print over the web are played out haptically and conceptually. The layout plays with and breaks viewing habits, visual tension and surprise accompany the reader through the magazine. - Dimensions & Packaging
- 22x31 cm, 32 pages, paper cover 300 g/m, paper core 120 g/m, thread stitching
- Tags
- Magazine, Photography, Typography
- Production Technology
- recycled paper made of birch, hp indigo digital printing
- Design Challenge
- A visually influenced magazine that does not get lost in the flood of many cooking magazines. A unique selling point was found through the design and photography.
- Research
- Many of us have more time for ourselves at home this year. Your own kitchen will once again become a playground for creativity. The magazine should be a source of inspiration and motivation for more activity at home. Some recipes are very simple and thus have a low entry barrier even for beginners. The original context of a cooking magazine, following a recipe, is being questioned. The aesthetics of the ingredients and the arrangement on the plate are paramount.
- Inspiration
- Everything we do or don't do - good and bad taste is always present. One of Austria's most successful food blogs focuses on good taste. And this is what her 5th magazine "better than perfect" is all about.
- Project Duration
- The project started in july 2020 and finished in december 2020.
- Operation Flow
- The magazine is intended to inspire and encourage you to cook yourself. The range extends from very simple to more demanding recipes - so there is something for everyone. An ingredients index closes the magazine and also serves as a decision-making aid when selecting recipes or as a shopping list.
- Patents
- no IP / PATENTS / COPYRIGHTS
- Team Members
- Gerhard Kirchschläger, Karin Stöttinger, Julia Kirchschläger
- Image Credits
- Photographer Karin Stöttinger
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