Artika Horizon کارّی وھدنما (Wristwatch) by Albert Rakhimzhanov

Artika Horizon کارّی وھدنما (Wristwatch) by Albert Rakhimzhanov is a highly esteemed winner of the very prestigious 2021 A' Design Award نقرئی انعام in جیولری ڈیزائن Competition Category.

نقرہجیولری· 2021

Artika Horizon کارّی وھدنما (Wristwatch)

by Albert Rakhimzhanov

Client: ARTIKA Design

A' Design Award نقرئی انعام Winner in جیولری Category

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The Design

About Artika Horizon کارّی وھدنما (Wristwatch)

آرتیکا هورایزن یک وھدنمائے کہ گدان اِنت کہ جیبے تہا ھم برگ بہ بیت یا گردنے سرا ھم پہ اِنت. تسمگے سرا یک بند وی معمولی تسمگئے حصّہ ئان ئے جاگہ گِرگ اِت، کہ وھدنما را یک ساده و اعتباری ساختمانے دنت. تسمگ یک خاص کلیپّے سرا بندگ بیت، و اے کلیپّ وھدنما را یک آویزانے ئے کورا دنت کہ گردنے سرا آویزان بہ بیت یا لباسا بند بہ بیت. اے چوکاٹ چہ فلزّے چہ جوڑ کنگ بوتگ و 43 ملی متر گِردی و 9 ملی متر گھری ئے دارگ اِت. تولید وی اضافی تولید یا CNC مِلّنگے راستا رند بندی بوتگ. اے صورت وی یک سیاه سُچّکئے و آئیئے واقعائی افقئے چہ گِرگ بوتگ، و اے بند وی فضائیئے کہ وھدائے دورا خمّ بیت آئیئے نشانی اِنت.

The Recognition

About the A' Design Award نقرئی انعام

Artika Horizon کارّی وھدنما (Wristwatch) A' Design Award نقرئی انعام ءِ ورگ آ انت، غیر معمولی حد ءَ معزز اعتراف کہ اعلیٰ ترین درجہ ءِ، شاندار ءُ متاثر کنوکیں ڈیزائناں دیگ بیت۔ نقرہ ءِ ورگ آ باز روشن ءُ انتہائی تخلیقی کار انت، کہ وتی ڈیزائنراں ءِ شاندار مہارت، صلاحیت ءُ ذہانت ءَ ظاہر کننت۔ Artika Horizon کارّی وھدنما (Wristwatch) چہ امید کنگ بیت کہ آ یک شاندار نمائشی کار بیت، قابل ذکر حد ءَ پیشہ ورانہ ءُ گہرے جدت ءِ۔ ای ڈیزائن کہ A' Design Award نقرئی انعام ءَ برتگ، یک انتہائی قابل ذکر، ساراہگ بوتگیں ایجاد انت کہ فائدہ دنت ءُ فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ حداں ودی کنت۔ Artika Horizon کارّی وھدنما (Wristwatch) یک ہمے تخلیق انت کہ آیانی سرا باز مردم حسد کننت، کہ خواہشاں جاگینیت، مثبت جذبہ آرنت ءُ حیرت ءُ تعجب ءِ چنگاری ءَ بالنت۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A wrist watch with a cord on the strap. The watch can be worn on the wrist, or as a stopwatch in a pocket or around the neck. Unlike conventional straps, the construction of Horizon watches is simpler and more reliable, there is literally nothing to break.
Dimensions & Packaging: The watch diameter is 43 mm and the depth is 9 mm
Tags: Watch, Stopwatch, Time, Accessory, Gadget, Device.
Production Technology: The dimensions of a real quartz movement were used in the development of this project. Body material - metal, assumed production technologies - additive manufacturing or CNC milling. This is justified by the small circulation and the complexity of the design.
Design Challenge: The most difficult thing in this project is the symbiosis of two global tasks, namely: the need to match the brand and integrate another global theme. Such conditions create many restrictions that can alienate a large segment of consumers. To make a product with a complex meaning, which would be interesting, including for an ordinary inexperienced user, it is necessary to offer him new, original functions. In this case, it is an opportunity to wear this watch not only as a wrist accessory
Research: The project started as part of a master's project and is part of a collaboration with the Barcelona-based design studio Anima. The task was to develop the concept of a wrist watch for the Artika brand. The main task of the project was to develop a watch that reflects the philosophy of Artik. Also, the idea of the project is the theme of space and time and an attempt to reflect them in the form of a wristwatch. Attempting to integrate the mataphor into both form and function is the basic idea.
Inspiration: The Horizon watch is the final version of this project. This watches reflect the main ideas of the first iterations, which were inspired by the Black Hole and its event horizon, how space can bend under the influence of large forces. So in this watch - the cord symbolizes a space that bends around time beyond its control
Project Duration: The project started in September 2019 in St. Petersburg and ended in January 2020 in Saint-Petersburg
Operation Flow: The watch is put on the hand and pulled together with a special clip. This clip turns the watch into a pendant accessory that can be hung around the neck or tied to clothes. The crown is a separate piece due to its design. The crown is inserted into a special hole, after which the watch can be wound.
Team Members: Сurator: Kirill Rakitin
Customers: Ànima & Artika
Image Credits: Image #1: Creator Albert Rakhimzhanov, Main view, 2020.
Image #2: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #3: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #4: Creator Albert Rakhimzhanov, Detail view, 2020.
Image #5: Creator Albert Rakhimzhanov, Variations, 2020.