Steady Power Wire Art هنر نصب by Inception Cultural and Creative Co., Ltd

Steady Power Wire Art هنر نصب by Inception Cultural and Creative Co., Ltd is a highly esteemed winner of the very prestigious 2022 A' Design Award برنجی انعام in فائن آرٹس ءِ آرٹ انسٹالیشن ڈیزائن Competition Category.

برنجفائن آرٹ· 2022

Steady Power Wire Art هنر نصب

by Inception Cultural and Creative Co., Ltd

Client: Inception Cultural & Creative Co., Ltd

A' Design Award برنجی انعام Winner in فائن آرٹ Category

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Colors

The Design

About Steady Power Wire Art هنر نصب

استوار پاور وائر آرٹ یک هنری نصب اِنت که پ کمپنی ءِ سالگره ءِ نمائش ءَ درست بوته. ایں نصب ءَ مِس ءِ تارانی کارمرزی کنگ بوته که یک برقی تار و کیبل ءِ درست کنگ بوتگیں کمپنی ءَ پارہ کرتگ، تاں یک گوستین بُتگیں درخت ءِ شکل ءَ نمایاں کنت که کمپنی ءِ نشان اِنت. پنچ منظر ءِ روچمرہ ءِ زندگی ءَ اے درختا نکل کنگ بوتگ: یک آش ءِ سٹال، یک کھاگ ءِ میز، یک ریل، یک عبادتگاہ و یک روشنائی ءِ برج. رنگین چراغی و آوازی بیانیہ اے تاری شکلاں گوں راہی دنت، همدم اے تارانی سایہ دیوالاں و چھت ءَ ولگ اِنت. اے اثر ۲۸۱ چوکور میٹر ءِ رقبہ ءَ گیشتر کنت و نشاں دنت که برق چون روچمرہ ءِ عام زندگی ءِ دستگیری کنت.

The Recognition

About the A' Design Award برنجی انعام

Steady Power Wire Art هنر نصب A' Design Award برنجی انعام ءِ ورگ آ انت، باز معزز اعتراف کہ تخلیقی صلاحیت، اختراع ءُ ذہانت گوں ممتاز بہترین ڈیزائناں دیگ بیت۔ برنج ءِ ورگ آ بھرپور مہارت ءِ ءُ نمایاں ڈولا تخلیقی شاہکار انت، کہ وتی ڈیزائنراں ءِ وسیع تجربہ، تخیل ءُ ہوشیاری ءِ تصدیق کننت۔ Steady Power Wire Art هنر نصب چہ امید کنگ بیت کہ آ یک باز قدر کنگ بوتگیں، ساراہگ بوتگیں ءُ پیارکنگ بوتگیں چیز بیت، قابل ذکر حد ءَ پیشہ ورانہ ءُ جدت ءِ۔ ای ڈیزائن کہ A' Design Award برنجی انعام ءَ برتگ، فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ بہترین طریقہ شامل کنت ءُ ہورد تفصیلاں ءَ توجہ دیگ ءِ سببا شاندار انت۔ Steady Power Wire Art هنر نصب ضرورتاں جوانیں ڈولا پورا کنت، خواہشاں ءَ ہنچیت، جذباں ءَ موہنت ءُ تجسس کشنت۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: For the TAYA Group 65th anniversary exhibition Steady Power, the artist Zxin Li takes copper wires from TAYA Electric to outline the huge tree that symbolizes the TAYA group. Stemming out from the tree, are five daily scenes of ordinary life: the porridge stall, the dining table, the train, the temple, and the beacon. Showing how TAYA infiltrates the daily life people on this island.
Dimensions & Packaging: Site: Huashan 1914 Creative Park W5-1 building, Floor: 1F, Dimensions: 281 square met ers, Target Audiences: brand customers, TAYA Group business partners, and art enthusiasts.
Tags: Wire Art Exhibition, Inception, Steady Power Wire Art, ZXin, TAYA Group
Production Technology: When we were commissioned by the TAYA Group for a branding exhibition, we thought of the ordinary and hidden but ubiquitous and essential qualities of wires and electricity provided by the TAYA Group, and have decided to represent the group with the equally ubiquitous, essential, and strong tree that supports the daily life of people. The material used are actual copper wires provided TAYA Electric Wire & Cable.
Research: The exhibition is not only for the general public to understand TAYA as a brand, it is also made to showcase the brand to its possible clients. Therefore, the design is focused on expressing the history, the convenience, the importance, and the relationship between the audiences and electricity.
Inspiration: When “uncertainty” is the only certain thing on this land,
TAYA Electrics supported our everyday life like strong tree roots, sending steady powers and electricity to all corners of the country.
No matter sunny or rain, it was always there to connect everyone's life.
The TAYA Group 65th anniversary linear exhibition Steady Power tells a narrative of “stable everyday life”, telling stories with the usually hidden wires that transfers the power and electricity.
Project Duration: The exhibition started at 2020.08.08 and ended at 2020.08.16, it was held at Huashan 1914 Creative Park.
Operation Flow: The wire arts were paired with the change of lighting and audio narration, turning the installation into an interactive and immersive experience; the alternating shadow of the wires on the walls and the ceiling gives the installation a richer visual, and the audio gives the audiences a more well-rounded understanding of the TAYA Group as a brand.
Image Credits: All Images: Inception Cultural & Creative Co., Ltd