Tralock اصلی وظیفہ: لاک ءِ پیکجنگ by Bakhtiyar Baimurzayev

Tralock اصلی وظیفہ: لاک ءِ پیکجنگ by Bakhtiyar Baimurzayev is a highly esteemed winner of the very prestigious 2022 A' Design Award برنجی انعام in پیکیجنگ ڈیزائن Competition Category.

برنجپیکیجنگ· 2022

Tralock اصلی وظیفہ: لاک ءِ پیکجنگ

by Bakhtiyar Baimurzayev

Client: Bakhtiyar Baimurzayev

A' Design Award برنجی انعام Winner in پیکیجنگ Category

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Colors

The Design

About Tralock اصلی وظیفہ: لاک ءِ پیکجنگ

کتاب متن: ٹرالاک اے پیکجنگ اِنت کہ سفری سوٹ کیس ءِ لاک ئے واسطہ ڈیزائن بوتگ۔ بکس ئے شکل یک وارتی سوٹ کیس ءِ ماننک اِنت، کہ پیکج ءَ سئوغات ءِ اصلی مقصد ءَ گوں راست پیوند دیت۔ نام دو لفظانی travelling و lock ءِ ترکیب ءَ جوڑ کنت، و لوگو ءِ حرف o کیہول ءِ شکل ءَ ڈیزائن بوتگ۔ ساخت ءَ دو پرت اِنت۔ بلستر کور لاک و کلیدانی ءَ جاگہ ءَ ثابت داریت، و کارڈبورڈ ءِ پرت ئے چاپی ڈیزائن ءَ بار کنت۔ ئے ڈائی کٹ خریدار ءَ اجازت دیت کہ اندرونی محصول ءَ ونگیجیت۔ روشن رنگ سفر ءِ موضوع ءَ منعکس کنت و پیکجنگ ءَ نمایاں بوگ ءِ مدد دیت۔

The Recognition

About the A' Design Award برنجی انعام

Tralock اصلی وظیفہ: لاک ءِ پیکجنگ A' Design Award برنجی انعام ءِ ورگ آ انت، باز معزز اعتراف کہ تخلیقی صلاحیت، اختراع ءُ ذہانت گوں ممتاز بہترین ڈیزائناں دیگ بیت۔ برنج ءِ ورگ آ بھرپور مہارت ءِ ءُ نمایاں ڈولا تخلیقی شاہکار انت، کہ وتی ڈیزائنراں ءِ وسیع تجربہ، تخیل ءُ ہوشیاری ءِ تصدیق کننت۔ Tralock اصلی وظیفہ: لاک ءِ پیکجنگ چہ امید کنگ بیت کہ آ یک باز قدر کنگ بوتگیں، ساراہگ بوتگیں ءُ پیارکنگ بوتگیں چیز بیت، قابل ذکر حد ءَ پیشہ ورانہ ءُ جدت ءِ۔ ای ڈیزائن کہ A' Design Award برنجی انعام ءَ برتگ، فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ بہترین طریقہ شامل کنت ءُ ہورد تفصیلاں ءَ توجہ دیگ ءِ سببا شاندار انت۔ Tralock اصلی وظیفہ: لاک ءِ پیکجنگ ضرورتاں جوانیں ڈولا پورا کنت، خواہشاں ءَ ہنچیت، جذباں ءَ موہنت ءُ تجسس کشنت۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Tralock is a travel suitcase lock.
The packaging was created starting with the name and ending with the design of the packaging itself. It was created to stand out from the standard locks that do not have much design and to attract the attention of the buyers. The name is a mix of travelling and lock. The design itself is directly related to its purpose, it is made in the form of a suitcase.
Dimensions & Packaging: Width 100 mm x Depth 25 mm x Height 143 mm
Tags: packaging design, box, professional, travelling, lock
Production Technology: The box is made of two layers, the first is blister core to fix the lock and the keys inside, and the second one is a cardboard to show the design itself.
Design Challenge: The main challenge was to combine the design idea of the "suitcase" with the product, while keeping the simplicity of packaging assemblance.
Research: The market research was carried out to create brand concept that would stand out among the competitors and draw attention of the potential buyers. Together with this, iconographic elements were created and thought out to represent the travelling theme.
Inspiration: The task was to do something extraordinary with a packaging that manufacturers do not usually design.
The main idea is simple. Traveling is something that brings emotions, moments and bright colors to people's lives. The execution of the design in these colors conveys this idea in a full way. All elements are thought in a travelling style, and the letter "o" in the logo in a form of lock hole.
Project Duration: Duration: September-December, 2020
Location: Kazakhstan
Operation Flow: The box as a whole is a simple and straightforward travel element. The inner part of the blister fixes the product itself, the lock and the key, while the whole structure is made in the way that the consumer can see the product through the diecut. The blister layer is glued to the cardboard layer and when collecting the box, the consumer gets the feeling that he is holding a small suitcase in his hands.
Patents: Copyrights belong to Bakhtiyar Baimurzayev
Team Members: Bakhtiyar Baimurzayev
Image Credits: All images Credits to Bakhtiyar Baimurzayev