Firstar 37N Haiyun فروش مرکز by Song Hongyang and Li Xin

Firstar 37N Haiyun فروش مرکز by Song Hongyang and Li Xin is a highly esteemed winner of the very prestigious 2022 A' Design Award برنجی انعام in انٹیریئر اسپیس ءِ ایگزیبیشن ڈیزائن Competition Category.

برنجانٹیریئر· 2022

Firstar 37N Haiyun فروش مرکز

by Song Hongyang and Li Xin

Client: SHENZHEN SD DESIGN Co., LTD

A' Design Award برنجی انعام Winner in انٹیریئر Category

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Colors

The Design

About Firstar 37N Haiyun فروش مرکز

فرسٹار 37N ہائیون شاندونگ ءِ ویہائی ءِ یک تفریحی جائیدادی پروجیک ءِ واسطہ یک فروش مرکز اِنت۔ اندرونی بھشت 2500 چاکو میٹر ءِ سرءَ ہست۔ ڈیزائن مقامی داستانانی و کلاسیکی جادوئی زمین ءِ کہاں ءِ آسر ءِ سرءَ کشگ بوتگ۔ لابی ءِ منجاندہ، چند-چینلی ادغام تیکنالوجی و ایکریلک ماڈل کنپینگ ءِ شکل ءِ نوکءَ زندہ کنیت۔ یک سراب نمائشی برزءَ سیاحانءَ راحتی ءِ ہمراہ محصول ءِ مطالعہ ءِ موقعہ دیت۔ اصلی ریگ-میز ءِ برزءَ روشن آبی رنگ و کم روشنائی ءِ کارءَ یک وسیع کائنات ءِ اشارہ ءِ واسطہ کارءَ آتکگ، گڑا مرکزءَ یک آفتابی ساعت ہست۔ مذاکراتی برزءَ، یک خم-دار آب بار مستطیلی جاگہءَ نرم کنیت۔

The Recognition

About the A' Design Award برنجی انعام

Firstar 37N Haiyun فروش مرکز A' Design Award برنجی انعام ءِ ورگ آ انت، باز معزز اعتراف کہ تخلیقی صلاحیت، اختراع ءُ ذہانت گوں ممتاز بہترین ڈیزائناں دیگ بیت۔ برنج ءِ ورگ آ بھرپور مہارت ءِ ءُ نمایاں ڈولا تخلیقی شاہکار انت، کہ وتی ڈیزائنراں ءِ وسیع تجربہ، تخیل ءُ ہوشیاری ءِ تصدیق کننت۔ Firstar 37N Haiyun فروش مرکز چہ امید کنگ بیت کہ آ یک باز قدر کنگ بوتگیں، ساراہگ بوتگیں ءُ پیارکنگ بوتگیں چیز بیت، قابل ذکر حد ءَ پیشہ ورانہ ءُ جدت ءِ۔ ای ڈیزائن کہ A' Design Award برنجی انعام ءَ برتگ، فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ بہترین طریقہ شامل کنت ءُ ہورد تفصیلاں ءَ توجہ دیگ ءِ سببا شاندار انت۔ Firstar 37N Haiyun فروش مرکز ضرورتاں جوانیں ڈولا پورا کنت، خواہشاں ءَ ہنچیت، جذباں ءَ موہنت ءُ تجسس کشنت۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This case is the sales center of a vacation property project. Based on the product positioning, the designer analyzes the psychology of core customers and market demand and considers inciting consumption through space performance.
Dimensions & Packaging: The area of this project is 2500 sqm.
Tags: Minimalist, Modern, Various materials, Light blue, Fairyland
Production Technology: In the lobby, the sight of "Kunpeng Galaxy" from A Happy Excursion is recreated, and the use of multichannel fusion technology and acrylic models revives the appearance of Kunpeng. A "Mirage" showing area is set up in the space so the visitors can immerse themselves in it to learn about the product comfortably.
Design Challenge: Two walls separate the space into three sections, ensuring privacy while maintaining the space integrity. The blue furnishings add a fresh feel to the space. The further negotiation area on the second floor is designed partly as a book bar, and attracts potential customers to learn more about the project. The water bar, book bar and Chinese restaurant can be opened as a whole to the public in the future.
Research: In the negotiation area, the story of Nirvana of the Phoenix is used. The water bar extends throughout the rectangular space with a curved corner on the top to soften the rigidness of the space. The brown color is employed to match the theme and exhibit the nobility of the phoenix, and the lighting above imitates the phoenix in design.
Inspiration: The case is located in Weihai, Shandong, a world leading livable city and the port of departure in the legend of Qinqiao Sunrise, where Qin Shi Huang, the First Emperor of the Qin Dynasty, dispatched 300 boys and girls overseas. Following this storyline, the designer employs fairyland stories from The Trip to Fairland and A Happy Excursion in space design and brings customers into the story to share the experience of the characters.
Project Duration: The project started in April 2020 in Shenzhen and finished in May 2021 in Weihai.
Operation Flow: In the main sand table area, the overall tone changes to light blue, and the dim lighting creates there a vast universe dotted with the sun, the moon and the stars. The sundial represents the center of the universe, and the fairyland that Qin Shi Huang was looking for lies right there. In styling, the concepts of "the round lies in the square" and "the rainwater pools in the courtyard from all four sides" are employed, and the spraying installation and frosted pressed glass create a vivid fairyland in a space of order and perspectives.
Team Members: Song Hongyang
Li Xin
Image Credits: Image #1: Photographer Wang Hui, Firstar 37N Haiyun Sales Center, 2021.
Image #2: Photographer Wang Hui, Firstar 37N Haiyun Sales Center, 2021.
Image #3: Photographer Wang Hui, Firstar 37N Haiyun Sales Center, 2021.
Image #4: Photographer Wang Hui, Firstar 37N Haiyun Sales Center, 2021.
Image #5: Photographer Wang Hui, Firstar 37N Haiyun Sales Center, 2021.