BeeHacchee اصلی وظیفه: ٹارٹ بندگ by Shingo Furusho

BeeHacchee اصلی وظیفه: ٹارٹ بندگ by Shingo Furusho is a highly esteemed winner of the very prestigious 2022 A' Design Award آسنین انعام in پیکیجنگ ڈیزائن Competition Category.

آسنپیکیجنگ· 2022

BeeHacchee اصلی وظیفه: ٹارٹ بندگ

by Shingo Furusho

Client: Kiyomasa Seika Co.

A' Design Award آسنین انعام Winner in پیکیجنگ Category

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Colors

The Design

About BeeHacchee اصلی وظیفه: ٹارٹ بندگ

کتابی متن: BeeHacchee یک بندگی ڈیزائن ءِ هے کہ شہد پنیر ٹارٹ ءِ واستہ جوڑ بوتگ۔ بکس ءِ شکل شش‌گوشگی اِنت و مچی ءِ کندگ ءِ یاد کنت، کہ شہد ءِ مفہوم ءَ چمی شکل دنت۔ بندگ یک تکہ کارڈبورڈ ءَ جوڑ بوتگ و 224 ملی‌متر پن، 195 ملی‌متر گپتی و 44 ملی‌متر بلندی دارِت۔ کرافٹ کاغذ یک ساده و نزیک‌ءِ تاثر دنت، جہاں کہ یک زرد رنگین کنارہ کہ سطح ءَ چاپ بوتگ، فرق ءَ زیاد کنت۔ زرد رنگ ءِ چاپ کرافٹ کاغذ ءَ سرا مشکل اِنت، چونکہ رنگ کاغذ ءَ اندر ءَ شت کنت، ہمے واسطہ یک ماہر چاپ ءِ ہمکار ءَ گوستگ بوت تاکہ مطلوب نتیجہ ءَ رسیت۔

The Recognition

About the A' Design Award آسنین انعام

BeeHacchee اصلی وظیفه: ٹارٹ بندگ A' Design Award آسنین انعام ءِ ورگ آ انت، معزز اعتراف کہ آ جوانیں ڈیزائناں دیگ بیت کہ جوانیں ڈولا ڈیزائن کنگ بوتگیں تخلیقاں چہ متوقع پیشہ ورانہ ءُ صنعتی ضرورتاں پورا کننت۔ آسن ءِ ورگ آ وتی خالقاں ءِ مزن مہارت، اعلیٰ ماہری، ماہرانہ سمجھ ءُ تخلیقی صلاحیت پیش کننت۔ BeeHacchee اصلی وظیفه: ٹارٹ بندگ چہ امید کنگ بیت کہ آ یک باز قدر کنگ بوتگیں، ساراہگ بوتگیں ءُ پیارکنگ بوتگیں تخلیق بیت کہ عملی ءُ جدت ءِ انت۔ ای ڈیزائن کہ A' Design Award آسنین انعام ءَ برتگ، صنعت ءِ بہترین طریقہ یکجا کنت ءُ علم ءُ صلاحیت گوں جوڑ بوتگیں قابل تکنیکی خصوصیتاں دار انت۔ BeeHacchee اصلی وظیفه: ٹارٹ بندگ ءِ سنجیدگی ءِ سببا عزت کنگ بیت ءُ آ زندگی ءِ معیار ءَ بہتری آرگ ءِ پہ جوڑ کنگ بوتگ کہ جہان ءَ جوانتر جاگہ جوڑ کنگ ءَ مدد کنت۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Package design for Honey Cheese Tart. Yellow printing was applied to kraft paper, which is generally considered difficult to color. Since the concept of the cheese tart is honey, we designed a hexagonal cardboard box that represents a beehive.
Dimensions & Packaging: Cardboard package / Width 224mm x Depth 195mm x Height 44mm
Tags: Package, cardboard, kraft paper, hexagon, sweets, cake
Production Technology: The main features and difficulties of this package were the hexagonal design and the yellow coloration on kraft paper. The hexagonal shape worked well because I was able to use pizza boxes as a reference, but for the color, printing companies generally dislike yellow color on kraft paper because the color sinks into the paper. However, we were able to find a printing company with a high level of technology, and this design was realized.
Design Challenge: In general, printing companies do not like to manufacture difficult This time, "yellow printing on cardboard" also tends to be avoided because the color often sinks and does not come out as desired. However, with the cooperation of our highly skilled paper container manufacturing partner, we were able to complete the package just as we had imagined.
Research: In order to get the target audience to purchase the product from among the countless sweets available, it had to meet the requirements of being impactful, casual, and photogenic. So we paid attention to the shape, color scheme and design of the package, and it became more widely known.
Inspiration: Since this is a casual product, I designed and packaged it in kraft paper, which is used for cardboard. Since the concept of the product is honey, I designed it in a hexagonal shape to resemble a beehive, with a yellow border for impact.
Project Duration: A project commissioned and produced by Kiyomasa Seika Co. in 2021.
Operation Flow: This package is made of a single piece of cardboard.
Patents: Copyrights belong to Shingo Furusho.
Team Members: Paper container manufacturing:KURAOKA PACKAGING SERVICE
Image Credits: Image #1: Photographer Katsuhiro Hirata, Variations, 2021.
Image #2: Photographer Hidenori Kino, Variations, 2021.
Image #3: Photographer Katsuhiro Hirata, Variations, 2021.
Image #4: Photographer Katsuhiro Hirata, Variations, 2021.
Image #5: Photographer Hidenori Kino, Variations, 2021.