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The Island Is a Symbol of the Times نشانه‌گذاری و رهبر بلد سیستم by Shenzhen Rehoegd Signage Co., Ltd.

The Island Is a Symbol of the Times نشانه‌گذاری و رهبر بلد سیستم by Shenzhen Rehoegd Signage Co., Ltd. is a highly esteemed winner of the very prestigious 2022 A' Design Award آسنین انعام in میٹا، اسٹریٹیجک ءِ سروس ڈیزائن Competition Category.


آسنسروس· 2022

The Island Is a Symbol of the Times نشانه‌گذاری و رهبر بلد سیستم

by Shenzhen Rehoegd Signage Co., Ltd.

Client: Shimao Group

A' Design Award آسنین انعام Winner in سروس Category

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Colors

The Design

About The Island Is a Symbol of the Times نشانه‌گذاری و رهبر بلد سیستم

جزیره وختانی یک نشان اِنت زمانگ، یک نشانه‌گذاری و رهبر بلد سیستم اِنت که برای شهری نمائشگاه (شوروم) ءِ مصنوعی جزیره‌ئے بندرگاه ءِ هنگ‌کنگ-جوهائی-ماکائو پل ءِ سرا دیزائن بوتگ. اے دیزائن آن منحنی سطحانی سرا بنیاد بیتگ که یاختانی و دریائی موجانی شکلانی یاد آ کننت. منحنیان اندرونی و بهرونی نشانانی ظاهر، آرائش و ساخت ءِ شکل دئنت. بی‌درزی جوڑی، بهرواری شکل‌دهی و دستی هامرزنی ساف و همار خط و کنارانی یقین دئنت. اندرونی نشانان فلز آ کاسته آبی رنگ ءِ رزین ءِ گوں یکجاه کننت، اے چیزے که فلزی بنیاد ءِ موجی شکلان دیمگ اِنت. تیز و پرکنتراست رنگ هر نشان ءِ آسان لبزگ ءِ باعث بنت.

The Recognition

About the A' Design Award آسنین انعام

The Island Is a Symbol of the Times نشانه‌گذاری و رهبر بلد سیستم A' Design Award آسنین انعام ءِ ورگ آ انت، معزز اعتراف کہ آ جوانیں ڈیزائناں دیگ بیت کہ جوانیں ڈولا ڈیزائن کنگ بوتگیں تخلیقاں چہ متوقع پیشہ ورانہ ءُ صنعتی ضرورتاں پورا کننت۔ آسن ءِ ورگ آ وتی خالقاں ءِ مزن مہارت، اعلیٰ ماہری، ماہرانہ سمجھ ءُ تخلیقی صلاحیت پیش کننت۔ The Island Is a Symbol of the Times نشانه‌گذاری و رهبر بلد سیستم چہ امید کنگ بیت کہ آ یک باز قدر کنگ بوتگیں، ساراہگ بوتگیں ءُ پیارکنگ بوتگیں تخلیق بیت کہ عملی ءُ جدت ءِ انت۔ ای ڈیزائن کہ A' Design Award آسنین انعام ءَ برتگ، صنعت ءِ بہترین طریقہ یکجا کنت ءُ علم ءُ صلاحیت گوں جوڑ بوتگیں قابل تکنیکی خصوصیتاں دار انت۔ The Island Is a Symbol of the Times نشانه‌گذاری و رهبر بلد سیستم ءِ سنجیدگی ءِ سببا عزت کنگ بیت ءُ آ زندگی ءِ معیار ءَ بہتری آرگ ءِ پہ جوڑ کنگ بوتگ کہ جہان ءَ جوانتر جاگہ جوڑ کنگ ءَ مدد کنت۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Located in the artificial island port of Hong Kong-Zhuhai-Macao Bridge, this work is a city showroom work whose overall design is based on the element of curved surface mimicry. After extracting and summarizing the still and changing interaction between yacht and waves, designers incorporated or put the element into the appearance, adornment and process design of indoor and outdoor signage.
Dimensions & Packaging
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Tags
Ocean, Curved surface, Yacht, Artificial Island, Coexistence between human and ocean
Production Technology
Together with seamless splicing technology, the curved surface style has adopted sectional and hand-hammered techniques to ensure perfect curves of its appearance.
The indoor signage employs a combination of metal and resin. The aquamarine resin representing the ocean is naturally molded by casting, through which the curvy waves of the metal base are visible, showing the visual complexity of marine elements.
Design Challenge
The most difficult part of the project was to select and integrate the common aesthetic elements of the yacht and the ocean, and how to incorporate and convey the spirit of the project site in the design. The design team chose to start with the flowing curved surface to express the character of the project on artificial island at the hub in a mimetic way. Also, the curved surface modeling which stretches a long distance, and the resin casting process are part of the difficulties.
Research
The artificial island on which this project is located carries the future vision of the three cities of Hong Kong, Zhuhai and Macao in terms of economic, cultural, tourism and marine conservation and development synergy and integration. The design team hopes that in addition to the space guidance, this project can also help visitors sense the development prospect of this island. By way of environment, material, light effects and other facets, this project aims to form diversified visual textures.
Inspiration
The element of curved surface, inspired by the figure of yacht and sea waves of the architecture, means unstoppable development vision and the idea of the coexistence between cities and the ocean. Owing to the future planning of the artificial island that we are working on seems futuristic, designers added quite a few futuristic and scientific details and adornment.
Project Duration
This project was started in Zhuhai, China in October, 2019;
The showroom signage design plan was finished in July, 2020;
The project was officially opened in September, 2020;
Currently, the final stage of the project is still in the process of design and construction;
The first stage project will be delivered at the end of 2023.
Operation Flow
All signage in this project adopts a modeling language of soft curved surface, which looks harmonious. The combination of metal inlaid with resin in the interior signage design is highly recognizable. In addition, the color scheme in high contrast to the surroundings is memorable in terms of location and shape of signage.
Team Members
Yuan Liu [Design Director]
Wei Zhou [Strategy Director]
Yu Wang [Cheif Designer]
Xin Gong [Detailed Design]
Zongyao Yu [Structure Design]

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