Reconstruct پوسٹر سلسلہ by Haku Wang is a highly esteemed winner of the very prestigious 2022 A' Design Award آسنین انعام in گرافکس، السٹریشن ءِ وژوئل کمیونیکیشن ڈیزائن Competition Category.

آسنگرافک· 2022

Reconstruct پوسٹر سلسلہ

by Haku Wang

Client: Common Space

A' Design Award آسنین انعام Winner in گرافک Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Reconstruct پوسٹر سلسلہ

ری‌کنسٹرکٹ یک ہمے پوسٹرءَ اِنت کہ برای تشویق کورتنِ روچین رابطہ آ یک کمیونٹی ءَ تہ ڈیزائن بوتگ۔ نکہین پوسٹر گرافیک ءِ پرکنگ و اسٹیکنگ ءِ استعمال ءَ کنت تاں یک نگران بوتگین انسان ءِ شکل ءَ نشان دیت۔ دومی پوسٹر یک بکسی شکل ءَ سازینت کہ یک کیمرہ ءِ نشان اِنت، ہرچہ یک تبدیلی ءِ لمحہ ءَ ریکارڈ کنت۔ سیمی پوسٹر یک گیمبیرڈ کینٹن گاز زونگزی ءِ شکل ءَ خطاں و مستطیلاں ءَ لوٹئہ کارینت، و ای خط ہم آدمانی درمیانی رابطہ ءِ علامت اَنت۔ اے پوسٹر A2 سائز ءَ کاغذ سرا چاپ بوتگ اَنت و همچنین ڈیجیٹل نمائش و سوشل میڈیا ءِ برای اینیمیٹڈ ورژناں ءِ برای ہم تیار بوتگ اَنت۔

The Recognition

About the A' Design Award آسنین انعام

Reconstruct پوسٹر سلسلہ A' Design Award آسنین انعام ءِ ورگ آ انت، معزز اعتراف کہ آ جوانیں ڈیزائناں دیگ بیت کہ جوانیں ڈولا ڈیزائن کنگ بوتگیں تخلیقاں چہ متوقع پیشہ ورانہ ءُ صنعتی ضرورتاں پورا کننت۔ آسن ءِ ورگ آ وتی خالقاں ءِ مزن مہارت، اعلیٰ ماہری، ماہرانہ سمجھ ءُ تخلیقی صلاحیت پیش کننت۔ Reconstruct پوسٹر سلسلہ چہ امید کنگ بیت کہ آ یک باز قدر کنگ بوتگیں، ساراہگ بوتگیں ءُ پیارکنگ بوتگیں تخلیق بیت کہ عملی ءُ جدت ءِ انت۔ ای ڈیزائن کہ A' Design Award آسنین انعام ءَ برتگ، صنعت ءِ بہترین طریقہ یکجا کنت ءُ علم ءُ صلاحیت گوں جوڑ بوتگیں قابل تکنیکی خصوصیتاں دار انت۔ Reconstruct پوسٹر سلسلہ ءِ سنجیدگی ءِ سببا عزت کنگ بیت ءُ آ زندگی ءِ معیار ءَ بہتری آرگ ءِ پہ جوڑ کنگ بوتگ کہ جہان ءَ جوانتر جاگہ جوڑ کنگ ءَ مدد کنت۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The set of posters was designed for advocating the importance of re-connection among community in the post-epidemic era. The first poster uses graphic filling and stacking to represent an anxious person facing the epidemic. The second constructs a special box as a symbol of a camera, which documents the critical moment of changes. The third reconstructs the shape of Gambiered Canton Gauze Zongzi through lines and rectangles. These lines also symbolize the connection between people.
Dimensions & Packaging: The posters are normally printed in A2 size, 420 x 594 mm. They are printed on Takeo Saigen paper, 200g. Also these posters are produced for digital displays (1080 x 1800 px).
Tags: Graphic Design, Poster, Illustration, Typography, Campaign, Community, Reconstruction, Reconnection
Production Technology: The posters were created by designer with Adobe Illustrator, Affinity Designer and Adobe After Effects software.
Design Challenge: The challenge of this project is to find the principle of things and reconstruct a new way of perceiving the world using graphic design methods.
Research: The research of this design is based on constructivism and Kandinsky’s Points and Lines to Plane, exploring the essence of substances through the study of the composition of the world and reconstructing a new way of perceiving the world.
Inspiration: Since the outbreak of the epidemic, people have been forced to live in small-scale communities and are under tremendous mental pressure. The design, which was inspired by Kandinsky’s research on points, lines, planes and colors, aims to build a new bridge between thinking and vision. With the use of these fundamental elements, it reconstructs a new way of perceiving the world and arouses people’s urge to interact and communicate.
Project Duration: The project has started since September 2021 in Foshan.
Operation Flow: The posters are designed as for print production and for digital purposes. They are designed for the community displays, arousing viewers’ interest, and then directing them to participate the activities and follow the official account of the organization to get the details. They are also for digital promote campaign. On social media, these posters are transformed into animated graphics.