Westland Insurance دفترءِ اندرونی ڈیزائن by Aura is a highly esteemed winner of the very prestigious 2023 A' Design Award نقرئی انعام in انٹیریئر اسپیس ءِ ایگزیبیشن ڈیزائن Competition Category.
نقرہانٹیریئر· 2023
Westland Insurance دفترءِ اندرونی ڈیزائن
by Aura
Client: Aura
A' Design Award نقرئی انعام Winner in انٹیریئر Category
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The Design
About Westland Insurance دفترءِ اندرونی ڈیزائن
ویسٹ لینڈ انشورنس یک دفترءِ اندرونی ڈیزائن انت که کینیڈاءِ برٹش کولمبیاءِ سرے شهرءِ تها یک مرکزی دفترءِ واستا جوڑ کنگ بوتگ۔ اے کارجاه 5500 مربع میٹرءِ سرا شش منزلانی تها پھیلگ انت۔ سرترین منزلءِ تها استقبالءِ جاگه، کنفرانسءِ مرکز، بسترو ءُ کیٹرنگءِ باورچی خانه هست انت، ءُ اے منزل تقریبانی جاگهءِ حسابءَ هم کارمرز بیت کنت۔ یک خاص زینه گون دو سرترین منزلان یکجاه کنت۔ پنچ جهلی منزلانی تها 338 کارءِ جاگه، 38 دفتر ءُ 34 دیوانءِ کمره هست انت۔ کمک ءُ همکاریءِ جاگه هر منزلءِ تها هم پیم جاگهانی تها دوبارگ بیت انت تانکه راه گشگ آسان بہ بیت۔ کانکریٹ، دار ءُ دستءَ گلاپتگین قالین یک آرامین ماحول جوڑ کن انت۔
The Recognition
About the A' Design Award نقرئی انعام
Westland Insurance دفترءِ اندرونی ڈیزائن A' Design Award نقرئی انعام ءِ ورگ آ انت، غیر معمولی حد ءَ معزز اعتراف کہ اعلیٰ ترین درجہ ءِ، شاندار ءُ متاثر کنوکیں ڈیزائناں دیگ بیت۔ نقرہ ءِ ورگ آ باز روشن ءُ انتہائی تخلیقی کار انت، کہ وتی ڈیزائنراں ءِ شاندار مہارت، صلاحیت ءُ ذہانت ءَ ظاہر کننت۔ Westland Insurance دفترءِ اندرونی ڈیزائن چہ امید کنگ بیت کہ آ یک شاندار نمائشی کار بیت، قابل ذکر حد ءَ پیشہ ورانہ ءُ گہرے جدت ءِ۔ ای ڈیزائن کہ A' Design Award نقرئی انعام ءَ برتگ، یک انتہائی قابل ذکر، ساراہگ بوتگیں ایجاد انت کہ فائدہ دنت ءُ فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ حداں ودی کنت۔ Westland Insurance دفترءِ اندرونی ڈیزائن یک ہمے تخلیق انت کہ آیانی سرا باز مردم حسد کننت، کہ خواہشاں جاگینیت، مثبت جذبہ آرنت ءُ حیرت ءُ تعجب ءِ چنگاری ءَ بالنت۔
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Focusing on flexibility, the top floor houses the reception area, conference center, bistro and catering kitchen and can double as an event space when needed. A featured staircase adjoining the top floors allows for connection between workstations and the reception. Westland’s value of diversity is seen throughout the space through distinctive artwork, accessible signage, and graphics.
- Dimensions & Packaging
- The workplace is 5500 square meters in size and split into six levels. The reception area, conference center, bistro, and catering kitchen are located on the top floor. 338 workstations, 38 offices, and 34 meeting rooms are distributed across the five lower floors. Support and collaboration areas are positioned in the same or comparable locations on each floor to provide staff familiarity across all levels.
- Tags
- collaborative, warm, natural, inviting, Canadian, organic, adaptable, inclusive
- Production Technology
- A workplace that supports connection, collaboration, and company growth. Modular planning creates a futureproof workplace that suits various work styles. The design enables various forms of work, from intimate brainstorming sessions to conferences. There is an equitable distribution of offices and workstations, and employees can sit anywhere and feel at ease. To highlight Canada, local elements were utilized. Concrete, wood, handwoven rugs are included to provide a calm space for staff.
- Design Challenge
- The irregular floorplate for the base building features sharp corners. The harsh angle of the building did not align with the design goal of having a welcoming and approachable space. Designers were challenged to include curved forms to provide a calming sensation and a subconscious relation to the natural environment.
- Research
- Primary research was used to assess space needs. The goal was to figure out how its employees work best and how to best accommodate a hybrid working model. Through company-wide assessments and leadership interviews, data was collected to identify workstyle personas which inform the amount and types of spaces needed within the workplace. Scenario planning utilized this data to set the layout. With the help of this research, Westland was able to reduce square footage needs and increase savings.
- Inspiration
- Westland Insurance's new 5500 square meter head office is flexible, represents its brand and culture, and promotes connection. The office features natural elements and materials local to Canada. With inspiring and approachable as the design concept, each floor has a consistent welcoming feel. Common elements and repetition in materiality provide unity between floors and easy navigation. Inspiring views are celebrated by highlighting them for shared common use among staff. Common features and repetition in materiality provide unity between floors and easy navigation.
- Project Duration
- Phase one (discovery and workplace strategy) of the project began in September 2020. The design phase began in March 2021 and continued until September. The company took possession of the space in June 2022. The project is based in Surrey, British Columbia, Canada.
- Operation Flow
- The bistro was intentionally placed on the top floor and features elements not offered on other floors to bring employees together. A featured staircase connecting the top two floors allows employees to have more casual encounters. Support and collaboration spaces are seen in the same or similar locations on every floor to allow employees to travel seamlessly throughout the six levels of the office.
- Team Members
- Designer: Salma Sidiqqi
Designer: Chris Palting
Designer: Isidora Celic - Image Credits
- Luke Potter Photography
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