Rosuba پہلوءَ وپتنی بالِشت

Press Kit

Unique Properties

Based on the human parameters and sleep positions, this pillow for lateral sleep has a double layer split structure, the upper comfy sleep layer and the bottom ergonomic support layer. The independent neck guard on the comfy sleep layer perfectly fits the cervical curvature, providing a good support for shoulders and neck. Three height positions on the support layer allows users to adjust the pillow height according to their sleeping habits, ensuring a good sleeping experience from all aspects.

Dimensions & Packaging

Upper 400*650*150mm
lower 410*690*150mm

Tags

Double layer split structure, 3 height positions, lateral sleep position, support and comfort, neck protection, bottom ergonomic support layer

Production Technology

95 Polish down and white goose down inner filling
With anti-mite and bacteriostatic technology, the cotton high count satin surface is antiallergic and friendly to skin with good down proofness.

Design Challenge

The difficulty of the product lies the design of its structure and function area. To obtain the benefits of human mechanics, skeletal model and other aspects, the design team made research on current sleeping habits and body shape characteristics to design the split structure, independent neck protection module and ergonomic aera, which is different from other down pillows.

Research

Sleeping on your side has certain benefits, reducing snoring and heart pressure. It also avoids crushing the wound for patients after surgery or with lateral injuries. At present, pillows for lateral sleep on the market have uneven quality with single shape and function without considerations for sleeping status, positions and feelings. Thus, people need a professional pillow for lateral sleep.

Inspiration

The overall structure is designed based on the shape of the butterfly, with its flapping wings to create a split structure with low middle and high sides, providing support for different sleep positions and heights. The meridians of the wings are simplified into the structure lines of the pillow to divide the supine sleep area and the lateral sleep area, convenient to adjust the height locally and subtly.

Project Duration

The project was developed in Hangzhou in November 2022 and launched in China in April 2023.

Operation Flow

The split structure allows users to combine or disassemble the pillow with more functions.The upper butterfly wing has a large lateral sleeping area with 270 degree wrapping, providing a comfortable and sound sleep. The independent neck guard dynamically fits the cervical and effectively relieves the pressure. The bottom ergonomic support layer with three height positions allow users to adjust height according to their sleeping habits to get comfortable sleep.