Shazhou Youhuang ثقافتی پارک by Senem Cennetoglu is a highly esteemed winner of the very prestigious 2023 A' Design Award زرّیں انعام in کنسٹرکشن ءِ ریئل اسٹیٹ پراجیکٹس ڈیزائن Competition Category.
زرریئل اسٹیٹ· 2023
Shazhou Youhuang ثقافتی پارک
Client: Senem Cennetoglu
A' Design Award زرّیں انعام Winner in ریئل اسٹیٹ Category
- 559,424
- Verified Award Winner
- Verify Award Status for #148954
The Design
About Shazhou Youhuang ثقافتی پارک
شاژو یوہوانگ زانگجیاگانگ ءَ، یانگزی اِنت ءِ کنارا واڑ اِنت، موجودگین کارخانہ کمپلیکس ءَ نزدیک اِنت۔ نۆکیں لے آوٹ ءَ ئے سہولتاں شامل انت کہ تولید ءِ خدمت کنانت و ہمے وڑا یک تعمیراتی نشان ءَ تبدیل بیانت۔ یک صنعتی سیاحت ءِ منزل، یک آرام ءِ ماحول، جیانگنان تعمیراتی عناصر ءَ و جدید چینی تعمیراتی خلاصگی ءِ مکس ءِ بُنیادا۔ یک مختلف تجارتی گلی، جدید ثقافتی وظیفہ ءَ گوں، نوکیں صنعتی سہولتاں ءَ گوں، اے ءَ اقتصادی، اجتماعی و تعمیراتی لحاظ ءَ شہر ءِ نمایاں جاگہ بنت۔
The Recognition
About the A' Design Award زرّیں انعام
Shazhou Youhuang ثقافتی پارک A' Design Award زرّیں انعام ءِ ورگ آ انت، انتہائی معزز اعتراف کہ پہلی درجہ ءِ، شاندار ءُ نمایاں ڈیزائناں دیگ بیت۔ زر ءِ ورگ آ انتہائی جدت ءِ، باز بصیرت ءِ ءُ شاندار ڈولا چمّاں خیرہ کنوکیں تخلیق انت، کہ وتی ڈیزائنراں ءِ عبقریت، حکمت ءُ مہارت ءَ ظاہر کننت۔ Shazhou Youhuang ثقافتی پارک چہ امید کنگ بیت کہ آ یک باز ساراہگ بوتگیں، رجحان ساز ءُ یادگار ایجاد بیت کہ بے مثال قدر پیش کنت۔ ای ڈیزائن کہ A' Design Award زرّیں انعام ءَ برتگ، یک شاندار، محترم منصوبہ انت کہ فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ حداں باز فائدہ ءَ گوں ودی کنت۔ Shazhou Youhuang ثقافتی پارک شدید خواہش ءِ جذبہ پیدا کنت، جوش جاگینیت، تخلیقی صلاحیت ءَ ودی کنت ءُ ما ءَ مسحور کنت۔
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Located 90 minutes away from Shanghai, the site is adjacent to the existing factory complex in Zhangjiagang, along the Yangtze river.
The new plan includes facilities that are serving production while becoming an architectural landmark. An industrial tourism destination, a leisurely environment, based on a combination of Jiangnan architecture elements and the modern Chinese abstractions. A various commercial street, with modern cultural functions, innovative industrial facilities, making it economically, socially and architecturally the highlight of the city. - Dimensions & Packaging
- Project Size (surface area of new / existing construction): New construction area: 24,000M2
Program(s):
1. Museum: 5000m2
2. Wine aging warehouse/ workshops: 6000m2
3. Traditional wine village exhibition: 1500m2
4. Restaurants: 5000m2
5. Retail/ shopping: 1500m2
6. Exhibition/ display: 2500m2
7. Tourism functions: 1000m2
8. Library: 1500m2 - Tags
- Industrial, tourism, culture, mixed use architecture, exhibition, museum, winery
- Design Challenge
- The project manifests the noble vision of "Shazhou Youhuang" as representative of the culture of yellow rice wine in Jiangnan to become a first-class brand, leading the industry with an architectural benchmark, otherwise historically known for sprawling warehouses and disconnected buildings strewn across the landscape.
From the abstraction of traditional architectural language and elements, the project reflects the memory of the iconic walls inspired by the historic hui style houses, water features and landscape elements, lane dimensions, signature colors of exterior facades and roofing details, openings, and rhythms…all reminiscent of the Jiangnan old town characteristics. - Inspiration
- The biggest design inspiration was to demonstrate and protect the heritage of Chinese yellow rice wine while expressing the history, culture, and production techniques of the Su tradition. The project, a blend of traditional and abstract modern architectural features with distinct characteristics of yellow rice wine, is now a cultural, scenic spot, bringing generations of people together. A cultural experience, through a contemporary transition of the traditional experience, rich with heritage and poetic nostalgia.
- Project Duration
- Date of completion of construction: 2021.11
Date of completion of design work: 2018.11
Zhangjiagang, China - Patents
- Product Name: Gate Tower of ShaZhou YouHuang Cultural Park
Registration number: 苏作登字-2021-F-00242097
Authors: Huang Tingming and Senem Cennetoglu
Creative Completion Date: 202-10-23
Category: Fine Arts
Copyright Owner: Jiangsu Zhangjiagang Brewing Co., Ltd.
Date of Registration: 2021-09-01 - Image Credits
- All images: Curtesy of Shazhou Youhuang Cultural Industry Development Co., Ltd. and
All images: Photographer Aaron&Rex
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
