The Wishful Thinking Primary Function: تحفگی بکس by Guo Lin is a highly esteemed winner of the very prestigious 2024 A' Design Award برنجی انعام in گفٹ ویئر ڈیزائن Competition Category.
برنجگفٹ ویئر· 2024
The Wishful Thinking Primary Function: تحفگی بکس
by Guo Lin
Client: Tongjiang Guolin Hezhen Shatao Culture Promotion Co., Ltd.
A' Design Award برنجی انعام Winner in گفٹ ویئر Category
Verified Award Winner
Verify Award Status for #153086The Design
About The Wishful Thinking Primary Function: تحفگی بکس
Book Text: وشفل تھنکنگ یک تحفگی بکس اِنت کہ ہژہ (Hezhe) قومی ثقافت ءَ ز الہام گرپتگ بوتگ۔ ایں بکس ءَ چار چیز دار اِنت: یک نوٹ بک، یک پن، یک بک مارک ات یک USB فلیش ڈرائیو۔ ہر یک چیز یک نیک شگون معنی دار اِنت، مثلاً یک روشن آیندہ، سرءُ بلند بگ، ہما ہاش کہ ماہی آپ ءَ منا، ات نگہبانی۔ نوٹ بک ءَ ہژہ نقش ات یک فلزی گیرہ ءَ ماہی چم ءَ جڑتگ ءَ نشان دیت۔ پن ءَ ایماکان (Imakan) سرود ءِ منظرانی نقاشی ءَ کندگ بوتگ اِنت۔ بک مارک ءَ برنج ءَ ماہی شکل ءَ جوڑ بوتگ اِنت۔ پیکنگ ءَ دوبارہ کارمرزی کاغذ ات گیاہی رنگ ءَ کار آتکگ اِنت۔
The Recognition
About the A' Design Award برنجی انعام
The Wishful Thinking Primary Function: تحفگی بکس A' Design Award برنجی انعام ءِ ورگ آ انت، باز معزز اعتراف کہ تخلیقی صلاحیت، اختراع ءُ ذہانت گوں ممتاز بہترین ڈیزائناں دیگ بیت۔ برنج ءِ ورگ آ بھرپور مہارت ءِ ءُ نمایاں ڈولا تخلیقی شاہکار انت، کہ وتی ڈیزائنراں ءِ وسیع تجربہ، تخیل ءُ ہوشیاری ءِ تصدیق کننت۔ The Wishful Thinking Primary Function: تحفگی بکس چہ امید کنگ بیت کہ آ یک باز قدر کنگ بوتگیں، ساراہگ بوتگیں ءُ پیارکنگ بوتگیں چیز بیت، قابل ذکر حد ءَ پیشہ ورانہ ءُ جدت ءِ۔ ای ڈیزائن کہ A' Design Award برنجی انعام ءَ برتگ، فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ بہترین طریقہ شامل کنت ءُ ہورد تفصیلاں ءَ توجہ دیگ ءِ سببا شاندار انت۔ The Wishful Thinking Primary Function: تحفگی بکس ضرورتاں جوانیں ڈولا پورا کنت، خواہشاں ءَ ہنچیت، جذباں ءَ موہنت ءُ تجسس کشنت۔
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The unique feature of this notebook is the use of the Hezhe pattern with a fish skin inlay metal clasp. The pattern is inspired by the ethnic costume of the Hezhe people, and the designer has made a clever two-sided continuous and repetitive design based on the traditional pattern, resulting in a pattern of flowers and flowers. The metal buckle is combined with fish skin to show the unique and exquisite fish skin skills of the Hezhe ethnic minority non-heritage culture.
Thewooden bodyof this pen features intricately carved scenes from the Imakan chant, depicting theTree of Lifein full bloom and a graceful swan soaring through the air. Above the auspicious clouds, an eagle fearlessly fights its way through the sky, breaking through obstacles and soaring to greater heights, representing the indomitable spirit of the Hezhe people to overcome challenges and reach for the top.
This USB is designed with red and gold color scheme, the main body is vermilion, echoing the gold cap, showing the noble temperament. Vermilion is considered a symbol of good luck in the culture of the Hezhe people, while gold represents power and wealth, highlighting the designer's in-depth understanding of the culture of the Hezhe people and heritage. The delicate texture and carving process makes the USB flash drive more three-dimensional and textured, and the gold lid design is both beautiful and practical.
This Hezhe Fish Bookmark draws inspiration from theintegral rolethat fish play in the fishing andhunting cultureof the Hezhe people. The bookmark is crafted from brass metal, and its exquisite design features a streamlined shape that mimics the natural curves of a fish. Thehollowing process, combined withfine polishingand partial enamel work, creates a simple yet elegant atmosphere.
The dynamic form and graceful curves of the bookmark convey a sense of joy and happiness, reminiscent of a fish swimming freely in water. The symbolism of the bookmark is particularly apt, representing the wish for the recipient to navigate their life and work with ease and comfort, much like a fish in water. - Dimensions & Packaging
- 140mm*140mm*45mm
- Tags
- Traditional Cultural Heritage,Environmentally friendly material packaging
- Production Technology
- Complex packaging does not make people more beautiful. In the packaging design, the designers not only consider the choice of recyclable seaweed paper and virgin pulp paper, but also reduce the size of the packaging, reduce the weight of the carton, printing ink from plant extracts, all reflect the "minimalist, healthy, recyclable" product characteristics.
- Design Challenge
- The challenge encountered during the project research process is how to better integrate Hezhe culture with laptops, pens, USB drives, and bookmarks, and design a visually pleasing cultural and creative gift box to surprise those who receive the gift box. After repeated polishing and design by the design team, we finally achieved this goal and designed a stationery gift box that perfectly integrates with the Nanai people culture of the Chinese minority. We believe that this gift box will make the recipient love it deeply
- Research
- We hope that through the design of the Hezhe Cultural and Creative Gift Box, everyone who receives the gift box can understand Hezhe's culture and enjoy it.Based on the background of Hezhe ethnic culture and the theme of "Wishful Thinking", this creative gift box is designed with four products: notebook, pen, bookmark and USB flash drive. Each product is given an auspicious symbolic meaning: "a promising future", "rising up", "like a fish in water", and "sheltering - guardianship ", conveying the good wishes of the giver, while playing a role in promoting the culture of the Hezhe nation.
- Inspiration
- Based on the background of Hezhe ethnic culture and the theme of "Wishful Thinking", this creative gift box is designed with four products: notebook, pen, bookmark and USB flash drive. Each product is given an auspicious symbolic meaning: "a promising future", "rising up", "like a fish in water", and "sheltering - guardianship ", conveying the good wishes of the giver, while playing a role in promoting the culture of the Hezhe nation.
- Project Duration
- Starting in China in 2022 and completing in China in 2023
- Operation Flow
- Based on the background of Hezhe ethnic culture and the theme of "Wishful Thinking", this creative gift box is designed with four products: notebook, pen, bookmark and USB flash drive. Each product is given an auspicious symbolic meaning: "a promising future", "rising up", "like a fish in water", and "sheltering - guardianship ", conveying the good wishes of the giver, while playing a role in promoting the culture of the Hezhe nation.
- Team Members
- Lin Guo
- Image Credits
- Lin Guo/Designer
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