Guijiu Zodiac Series شرابءِ بوتل by Jiarun Lin

Guijiu Zodiac Series شرابءِ بوتل by Jiarun Lin is a highly esteemed winner of the very prestigious 2024 A' Design Award نقرئی انعام in پیکیجنگ ڈیزائن Competition Category.

نقرہپیکیجنگ· 2024

Guijiu Zodiac Series شرابءِ بوتل

by Jiarun Lin

A' Design Award نقرئی انعام Winner in پیکیجنگ Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Guijiu Zodiac Series شرابءِ بوتل

گوئیجیو زودیاک سیریز یک یادگاری شرابءِ پیکیج اِنت که چینی اژدهاءِ سالءِ واستا جوڑ کنگ بوتگ۔ اے شکل قدیمی چینی سفالی برتنانی چہ الہام گپتگ که دو-گوشی ساخت داریت۔ اے بوتل کرسٹل شیشہ ءَ چہ جوڑ کنگ بوتگ که دھاتی پرزہاں گوں ہمراہ اِنت، که آ سفالی برتناں گوں مخالف اِنت که عام طور ءَ اعلیٰ درجہ ءِ چینی شرابءِ واستا کارمرز بنت۔ لیبلءِ سرا سیاہی ءَ چہ اژدہاءِ یک تصویر چاپ کنگ بوتگ، ءُ سرپوشءِ سرا یک دھاتی اژدہاءِ شکلءِ پرزہ ءَ پچ کنگءِ وسیلہ ءِ حیثیت ءَ کار کنت۔ اے بوتلءِ بلندی 240 ملی میٹر ءُ درازی ءُ کشادگی 110 ملی میٹر اِنت۔

The Recognition

About the A' Design Award نقرئی انعام

Guijiu Zodiac Series شرابءِ بوتل A' Design Award نقرئی انعام ءِ ورگ آ انت، غیر معمولی حد ءَ معزز اعتراف کہ اعلیٰ ترین درجہ ءِ، شاندار ءُ متاثر کنوکیں ڈیزائناں دیگ بیت۔ نقرہ ءِ ورگ آ باز روشن ءُ انتہائی تخلیقی کار انت، کہ وتی ڈیزائنراں ءِ شاندار مہارت، صلاحیت ءُ ذہانت ءَ ظاہر کننت۔ Guijiu Zodiac Series شرابءِ بوتل چہ امید کنگ بیت کہ آ یک شاندار نمائشی کار بیت، قابل ذکر حد ءَ پیشہ ورانہ ءُ گہرے جدت ءِ۔ ای ڈیزائن کہ A' Design Award نقرئی انعام ءَ برتگ، یک انتہائی قابل ذکر، ساراہگ بوتگیں ایجاد انت کہ فائدہ دنت ءُ فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ حداں ودی کنت۔ Guijiu Zodiac Series شرابءِ بوتل یک ہمے تخلیق انت کہ آیانی سرا باز مردم حسد کننت، کہ خواہشاں جاگینیت، مثبت جذبہ آرنت ءُ حیرت ءُ تعجب ءِ چنگاری ءَ بالنت۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This product is a commemorative liquor for the Year of the Dragon by the Guijiu.
Inspired by the classic shape of ancient Chinese amphora vessels, the design incorporates the dragon as a decorative element in the label and the handle of the vessel. The Guijiu embodies nobility. 2024 coincides with the Chinese Year of the Dragon. The dragon holds supreme significance in Chinese culture, further emphasizing the rarity and prestige of the Guijiu.
Dimensions & Packaging: The height of the product is 240mm and the length and width are 110 mm.
Tags: Chinese liquor, traditional Chinese zodiac culture, zodiac dragon, traditional ceramic ware, vessels, high-end liquor
Production Technology: In China, most high-end liquors are stored in ceramic containers. This product uses a crystal material paired with a metal material to exude a luxurious and high-class feel, while standing out among similar products.
Design Challenge: The difficulty in realizing this project was that traditional Chinese sauce-flavor liquor brands tend to use ceramic material as the carrier of the product's cultural essence. The use of crystal glass broke away from the design approach of similar products, and the metal dragon-shaped part at the cap had a unique shape, requiring persuasion for clients to proceed with mold manufacturing.
Research: In the Chinese liquor market, Chinese Zodiac wine is a product that every brand competes to launch. However, most products are styled with figurative representations of the Chinese zodiac, and there is a lack of products that combine simplicity, sophistication, and heritage. This design fills the gap of high-end products of the same type.
Inspiration: The project draws inspiration from the classic ancient Chinese ceramic vessels with a double-ear structure, which have been developed and inherited over thousands of years in China. Combined with the Chinese dragon illustration in ink on the label, it expresses deep cultural heritage. While the intricate metal carving and simple crystal block body of the bottle create a new vitality for the product.
Project Duration: The project started in March 2023, was completed in November 2023 and is scheduled to be available in 2024.
Operation Flow: This design features a dragon-shaped component at the bottle cap that serves as the opening mechanism, while its elegant shape also enhances its aesthetic appeal.