Ipick Ipick by Jobs Chin is a highly esteemed winner of the very prestigious 2025 A' Design Award برنجی انعام in بیوٹی، پرسنل کیئر ءِ کاسمیٹک پروڈکٹس ڈیزائن Competition Category.

برنجکاسمیٹک پروڈکٹ· 2025

Ipick Ipick

by Jobs Chin

A' Design Award برنجی انعام Winner in کاسمیٹک پروڈکٹ Category

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Colors

The Design

About Ipick Ipick

Ipick یک گیلگ تُوالیت کاغذ اِنت که برای آن مردمانی طرح بوته که توالیت مسئله ئانی چوں بواسیر یا یبوست دارنت. گیلگ تُوالیت کاغذ ھم غیر بافتگ کپڑگ ءَ جوڑ بیت، که نرم اِنت بلے شکنوک ھم اِنت. اکثر محصولاتاں تہ‌شدگ کنارانی دیستگ گران اِنت، اِیدلیل ءَ چہ کشگ ءَ گوں گدا ورگ کاغذ ھمراھی جدا بیت. Ipick چہ ھر ورگ ءَ کنار ءِ نمایانگی برای یک نقش-اُبھرگ پروسیس ءَ کاراِن، که دقیق رولرانی مدد ءَ سطح ءَ سر خُرد نقشانی جوڑ کننت. ھر بار تنہا یک ورگ آزاد بیت، اِیدلیل کارمرزی تیز، پاک و صحی‌الاصولی اِنت. یک بیچ رنگ کاری روش رنگ ءِ برابری دیت.

The Recognition

About the A' Design Award برنجی انعام

Ipick Ipick A' Design Award برنجی انعام ءِ ورگ آ انت، باز معزز اعتراف کہ تخلیقی صلاحیت، اختراع ءُ ذہانت گوں ممتاز بہترین ڈیزائناں دیگ بیت۔ برنج ءِ ورگ آ بھرپور مہارت ءِ ءُ نمایاں ڈولا تخلیقی شاہکار انت، کہ وتی ڈیزائنراں ءِ وسیع تجربہ، تخیل ءُ ہوشیاری ءِ تصدیق کننت۔ Ipick Ipick چہ امید کنگ بیت کہ آ یک باز قدر کنگ بوتگیں، ساراہگ بوتگیں ءُ پیارکنگ بوتگیں چیز بیت، قابل ذکر حد ءَ پیشہ ورانہ ءُ جدت ءِ۔ ای ڈیزائن کہ A' Design Award برنجی انعام ءَ برتگ، فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ بہترین طریقہ شامل کنت ءُ ہورد تفصیلاں ءَ توجہ دیگ ءِ سببا شاندار انت۔ Ipick Ipick ضرورتاں جوانیں ڈولا پورا کنت، خواہشاں ءَ ہنچیت، جذباں ءَ موہنت ءُ تجسس کشنت۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: People suffering from toileting issues, such as hemorrhoids, or constipation, often use wet toilet paper to alleviate pain and discomfort during bowel movements. However, most wet toilet paper is designed to be soft and retain moisture, and the interfolds within the paper are usually not visible, causing multiple sheets to tear off easily when pulled. Ipick has redesigned wet toilet paper, making the edges of each piece of paper visible, allowing you to quickly and smoothly pull out each sheet!
Dimensions & Packaging: Width 180mm x Depth 100mm x Height 50mm
Tags: wet toilet paper, non-woven, single-sheet, soft, moist, easy separation, hygiene, comfort, sensitive skin, innovative design
Production Technology: The Ipick Wet Toilet Paper features a revolutionary design that enhances the visibility of sheet edges through a patented pattern-embossing process. This process uses precision rollers to create micro-patterns on the paper's surface, allowing each sheet to be easily distinguished and separated with minimal effort. Post-production, a specialized batch dyeing technique is applied for even color distribution and gentleness on sensitive skin.
Design Challenge: The biggest challenge was gaining market acceptance for our wet toilet paper. We had to change entrenched user habits and compete with familiar brands. Overcoming this involved understanding consumer psychology, conducting market research, and creating an effective marketing strategy to highlight our product's unique value.
Research: Type of Research: User-Centered Design Study.
Research Objectives: To improve wet toilet paper usability for those with toileting issues.
Methodology: Mixed methods, combining qualitative user interviews and quantitative product testing.
Data Collection and Tools: Surveys, interviews, and prototype testing kits.
Participants: 86 adults with toileting issues, 54% male, 46% female.
Results: 90% reported easier sheet separation; 85% felt increased comfort.
Insights: Users prefer easy-to-separate sheets for hygiene and efficiency.
Impacts: Design enhances user comfort and product acceptance in the personal care market.
Inspiration: Wet toilet paper is essential for people experiencing constipation, hemorrhoids and difficulty in bowel movements. It effectively relieves constipation and prevents related illnesses. However, it is made of non-woven fabric, which makes it softer but also more fragile. When pulling out wet toilet paper impatiently and quickly, it is easy to tear several layers that are stacked together.
Project Duration: The project started in February 2024 in Chengdu and finished in April 2024 in Chengdu, and was awarded in K-DESIGN AWARD 24.
Operation Flow: Ipick Wet Toilet Paper is designed for easy and clean use. To operate, simply pull a sheet from the pack, and the embossed edges ensure only one sheet comes out at a time, avoiding mess. The soft, moist texture gently cleanses, providing comfort and reducing pain during sensitive moments. Its performance is superior due to the even sheet separation, which is both hygienic and efficient.
Patents: Copyrights belong to Jobs Chin and Alon Jiang
Team Members: Jobs Chin
Alon Jiang
Ye Nan
Yande Chen
Haochen Xu
Image Credits: Image #1: Photographer Pengjie Qin, Ipick, 2024.
Image #2: Photographer Pengjie Qin, Ipick, 2024.
Image #3: Photographer Pengjie Qin, Ipick, 2024.
Image #4: Creator Hanyi J, Ipick, 2024.
Image #5: Creator Hanyi J, Ipick, 2024.