Masseria Auraterrae طبیعی آرام‌گاہ by Bepi Povia

Masseria Auraterrae طبیعی آرام‌گاہ by Bepi Povia is a highly esteemed winner of the very prestigious 2025 A' Design Award آسنین انعام in آرکیٹیکچر، بلڈنگ ءِ اسٹرکچر ڈیزائن Competition Category.

آسنآرکیٹیکچر· 2025

Masseria Auraterrae طبیعی آرام‌گاہ

by Bepi Povia

Client: BPI&G + Partners

A' Design Award آسنین انعام Winner in آرکیٹیکچر Category

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Verified Award Winner

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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Masseria Auraterrae طبیعی آرام‌گاہ

ماسیریا اوراتیرّائے یک طبیعی آرام‌گاہ ئنت کہ ایتالیا ءِ پولیا ءِ شہر پولینیانو آ ماری ءَ جاگیر بوتگ. ایں پروژہ 120000 چوکور میتر زمین ءِ اندرا 3000 چوکور میتر ءِ یک تاریخی عمارت ءَ نو کنتہ. ڈیزائن "ریشہ‌ئیں فکر" (Roots) ءِ تصور ءَ پیروی کنت، کہ سنتی روش، مقامی مواد و ساز و سامان ءِ اوں کاریگری راہ ءَ ارزش دنت کہ نسلاں راہ راہ رسیدگ بوتگ. مقامی طور دستیاب مواد ترانسپورت ءِ ضرورت ءَ کم کنت و مقامی اقتصاد ءَ زور دنت. باران ءِ آپ ءِ ذخیرہ کنگ، تجدیدپذیر انرژی و نامیاتی زبالہ ءِ مدیریت ہم ایں پروژہ ءَ شامل ئنت. سنگی کتبہ و دگہ تاریخی نشانیاں ہم نگہداشت بوتگ ئنت.

The Recognition

About the A' Design Award آسنین انعام

Masseria Auraterrae طبیعی آرام‌گاہ A' Design Award آسنین انعام ءِ ورگ آ انت، معزز اعتراف کہ آ جوانیں ڈیزائناں دیگ بیت کہ جوانیں ڈولا ڈیزائن کنگ بوتگیں تخلیقاں چہ متوقع پیشہ ورانہ ءُ صنعتی ضرورتاں پورا کننت۔ آسن ءِ ورگ آ وتی خالقاں ءِ مزن مہارت، اعلیٰ ماہری، ماہرانہ سمجھ ءُ تخلیقی صلاحیت پیش کننت۔ Masseria Auraterrae طبیعی آرام‌گاہ چہ امید کنگ بیت کہ آ یک باز قدر کنگ بوتگیں، ساراہگ بوتگیں ءُ پیارکنگ بوتگیں تخلیق بیت کہ عملی ءُ جدت ءِ انت۔ ای ڈیزائن کہ A' Design Award آسنین انعام ءَ برتگ، صنعت ءِ بہترین طریقہ یکجا کنت ءُ علم ءُ صلاحیت گوں جوڑ بوتگیں قابل تکنیکی خصوصیتاں دار انت۔ Masseria Auraterrae طبیعی آرام‌گاہ ءِ سنجیدگی ءِ سببا عزت کنگ بیت ءُ آ زندگی ءِ معیار ءَ بہتری آرگ ءِ پہ جوڑ کنگ بوتگ کہ جہان ءَ جوانتر جاگہ جوڑ کنگ ءَ مدد کنت۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Masseria Auraterrae is made with Roots Philosophy. The Roots concept integrates indigenous knowledge into architectural design by valuing traditional practices, local materials, and construction techniques passed down through generations. This approach not only preserves cultural heritage but also promotes sustainable and contextually relevant design.
Dimensions & Packaging: 3000 Sqm Historical Building
120000 Sqm Land Management
Tags: Puglia, Resort, Vineyard, Travel Exeperiences, Best Pratice, Roots Design, Bepi Povia
Production Technology: Masseria Auraterrae is Sustainability and Resilience project
centrated to the Roots Concept, re-using Local Materials, Reducing environmental impact by using locally available materials, decreasing the need for transportation and promoting the local economy. The building was made byTraditional Construction Techniques as applyng construction methods that have proven to be sustainable and adaptable over time. The Roots Concept implement rainwater harvesting systems, renewable energy sources, and organic waste management.
Design Challenge: Projects offering an immersive experience, transforming spaces into places that tell a story and engage the senses.
Application of the experiential tourism concept, where guests of five-star hotels can experience Puglian culture through design and the surrounding environment.
Research: Every part of the Histric Building is a careful recovery of what already existed, including the vegetable gardens in the ancient walls, the church, the reception areas and the refectory. The oldest historical elements found have been preserved, even where they are not very functional, but express great historical value. Some elements are no longer found today, unfortunately. In the face of the many epigraphs that we have found on the masseria and cleaned so that every traveler could read and interpret them according to their own sensitivity, many others have been lost; I think of the stone inscription that was located above the entrance to the garden of the officinal herbs that was removed over time as well as other tombstones that told the history of the place.
Inspiration: Architecture can empower local communities by actively involving them in the design and construction process. This approach ensures that projects reflect the needs and aspirations of the community, promoting local pride and social cohesion.
Project Duration: The Project started in 2022 and was ready for public in June 2024
Polignano a Mare, Puglia, Italy
Operation Flow: Bepi Povia is a renowned Italian interior designer and garden designer, known for creating the concept of Roots Design on South Italy, Puglia. This innovative style originates in Puglia and is deeply inspired by local craftsmanship and traditions rooted in the Puglian territory. The Auraterrae embraces an entire philosophy centered on cultural roots, the land, and authentic experiences.