Cloud Living Room کارپوریٹی لوگو

Press Kit

Unique Properties

Cloud Living Room symbolizes a reception space at the pinnacle of the city, serving as a bridge connecting the city and the future, people and space, resources and opportunities. "Cloud" represents height and vision, reflecting the project's strategic position at the city's peak, offering a panoramic perspective of the overall landscape. It aims to create an intelligent and futuristic urban exhibition space, providing a platform for interaction, exchange, and experiential display for citizens,

Dimensions & Packaging

Packaging box: 400mm * 330mm * 65mm

Tags

Design, logo design, Science and Technology Humanities

Production Technology

logo design employs the golden ratio, and the materials are printed using Pantone spot colors.

Design Challenge

The challenge of this project lies in how to integrate urban intelligence with culture, using graphical methods to convey the concept of a window, and better incorporate technological interactive actions to create a sense of immersion for people.

Research

Research Type:This study is interdisciplinary, integrating design aesthetics, brand strategy, and consumer psychology.

Inspiration

The Cloud Living Room logo is centered around the concept of a "window," symbolizing the ability to see the beauty and future of the city through this frame. It aims to present the city's culture, developmental achievements, and future vision to the world. The modular design, inspired by the opening form of windows, reflects both the openness and inclusiveness of the space, while also echoing the slider components in technological interactions.

Project Duration

The project was established in Shenzhen in 2023.

Operation Flow

The Cloud Living Room incorporates human-computer interaction devices, allowing audiences to immerse themselves in the city's culture, developmental achievements, and future vision. The modular slider components enable clear and intuitive page-turning operations, facilitating faster transitions between pages.