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Huge Love پیکنگ بکس by Yufeng Li and Xuan Zhang

Huge Love پیکنگ بکس by Yufeng Li and Xuan Zhang is a highly esteemed winner of the very prestigious 2020 A' Design Award آسنین انعام in پیکیجنگ ڈیزائن Competition Category.


آسنپیکیجنگ· 2020

Huge Love پیکنگ بکس

by Yufeng Li and Xuan Zhang

Client: Huge Love

A' Design Award آسنین انعام Winner in پیکیجنگ Category

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The Design

About Huge Love پیکنگ بکس

بسته بندی ڈیزائن باید جوانانی زیبایی سبک ئی مطابق بیت. جوانان چه چیزے اہمیت دنت؟ آھی خوش زندگی ئی پیروی کنت و ساده زیبایی یے دوست دارنت. ھمے گوں آھی شخصیت ئی تعاقب کنت و نوکیں چیزانے آزمایگ و قبول کنگئے جرأت دارنت. ایشے سببے، ڈیزائن بہداشتی پد ئی صنعت ئی اصلی بسته بندی سبکے توڑیت که زیاتر ساده و دلچسپ انت.

The Recognition

About the A' Design Award آسنین انعام

Huge Love پیکنگ بکس A' Design Award آسنین انعام ءِ ورگ آ انت، معزز اعتراف کہ آ جوانیں ڈیزائناں دیگ بیت کہ جوانیں ڈولا ڈیزائن کنگ بوتگیں تخلیقاں چہ متوقع پیشہ ورانہ ءُ صنعتی ضرورتاں پورا کننت۔ آسن ءِ ورگ آ وتی خالقاں ءِ مزن مہارت، اعلیٰ ماہری، ماہرانہ سمجھ ءُ تخلیقی صلاحیت پیش کننت۔ Huge Love پیکنگ بکس چہ امید کنگ بیت کہ آ یک باز قدر کنگ بوتگیں، ساراہگ بوتگیں ءُ پیارکنگ بوتگیں تخلیق بیت کہ عملی ءُ جدت ءِ انت۔ ای ڈیزائن کہ A' Design Award آسنین انعام ءَ برتگ، صنعت ءِ بہترین طریقہ یکجا کنت ءُ علم ءُ صلاحیت گوں جوڑ بوتگیں قابل تکنیکی خصوصیتاں دار انت۔ Huge Love پیکنگ بکس ءِ سنجیدگی ءِ سببا عزت کنگ بیت ءُ آ زندگی ءِ معیار ءَ بہتری آرگ ءِ پہ جوڑ کنگ بوتگ کہ جہان ءَ جوانتر جاگہ جوڑ کنگ ءَ مدد کنت۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The product is aimed at young consumers, and the packaging design should conform to the aesthetic style of young people. What do young people care about? After a lot of market research, they pursue a fun lifestyle and like simple aesthetics. At the same time pursue individuality and dare to try to accept new things.

Therefore, the design breaks the original packaging style of the sanitary napkin industry, which is more concise and interesting. Beginning to shift from focusing on market consistency to respecting young people's aesthetic standards, consumer needs, and beginning to respect their aesthetic standards and personal needs.
Dimensions & Packaging
Width 75mm x Depth 32mm x Height 80mm
Tags
Love, Packaging, Fashion, Daily use, Life
Production Technology
Requires special printing paper and process support, using the right die.
Design Challenge
A large number of market research and data analysis. Printing technology is combined with production cost control.
Research
Through market research to analyze the shortcomings of similar product packaging design, consumer preferences, and develop picture style according to their preferences. Learn about the paper and cost of the printing house and consider the manufacturing process based on actual conditions.
Inspiration
During the design process, it suddenly rained outside the window. It heard the ticking sound and looked at the washed leaves. It records the beautiful scenery of this moment. When it came back to the computer, it suddenly thought that perhaps a combination of rain and cloud could be used to show the characteristics of the product.
Project Duration
The project started in Shenzhen in November 2018 and completed in March 2019.
Operation Flow
This product is a packaging box for women. It is made of thick cardboard combined with special paper. The graphics are made of hot stamping and hot silver. The box is long and open from the top. It is in line with the female aesthetic and the graphics are bright. The illustration creates an interactive experience with the product and the woman!
Team Members
Li Yufeng
Zhang Xuan

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