Fruit Bites خشک میوگانی بستهبندی by Nour Shourbagy is a highly esteemed winner of the very prestigious 2020 A' Design Award برنجی انعام in پیکیجنگ ڈیزائن Competition Category.
برنجپیکیجنگ· 2020
Fruit Bites خشک میوگانی بستهبندی
Client: Fruit Bites
A' Design Award برنجی انعام Winner in پیکیجنگ Category
Verified Award Winner
Verify Award Status for #93428The Design
About Fruit Bites خشک میوگانی بستهبندی
چیزے بہترین شے چیست تئی بچگانا واسته که غذائیت گوں پُرے ءُ بے گناہ نمکینیگ بیت؟ فروٹ بائٹس پیکجنگ ڈزائنان اے واسته ڈزائن بوتگ انت که بچگانے سرگرم کنگ بیت که اشانی نمکین خوارگئی عادتان بدل کنت ءُ فضول نمکیناتئی جاگہ قدرتی خشک میوگان چارگئی انتخاب کنت۔ مقصد اے اِنت که ہر مات ءُ پِسے سرمایہ دار بیت که ایشانی بچے ئی نمکین خوارگئی نمونہ بدل کنت۔ چیلنج اے اِنت که ایشان کریکٹران ڈزائن کنگ بیت که میوگانئی فایدگان منعکس کنت که بچگان آسانی گوں فہم کنگ ءُ ارتباط دارگ بنت اے چیزے گوں که ٹھنڈگ ءُ صحت مند اِنت۔ آمب پوستئی صحتئے میں گیٹگین رول کنت۔ کیلا تئی کمک کنت که نارمل بینائی برقرار داریں۔ سیب تئی یادگیری ءُ توجہ واسته بہتریں اِنت۔
The Recognition
About the A' Design Award برنجی انعام
Fruit Bites خشک میوگانی بستهبندی A' Design Award برنجی انعام ءِ ورگ آ انت، باز معزز اعتراف کہ تخلیقی صلاحیت، اختراع ءُ ذہانت گوں ممتاز بہترین ڈیزائناں دیگ بیت۔ برنج ءِ ورگ آ بھرپور مہارت ءِ ءُ نمایاں ڈولا تخلیقی شاہکار انت، کہ وتی ڈیزائنراں ءِ وسیع تجربہ، تخیل ءُ ہوشیاری ءِ تصدیق کننت۔ Fruit Bites خشک میوگانی بستهبندی چہ امید کنگ بیت کہ آ یک باز قدر کنگ بوتگیں، ساراہگ بوتگیں ءُ پیارکنگ بوتگیں چیز بیت، قابل ذکر حد ءَ پیشہ ورانہ ءُ جدت ءِ۔ ای ڈیزائن کہ A' Design Award برنجی انعام ءَ برتگ، فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ بہترین طریقہ شامل کنت ءُ ہورد تفصیلاں ءَ توجہ دیگ ءِ سببا شاندار انت۔ Fruit Bites خشک میوگانی بستهبندی ضرورتاں جوانیں ڈولا پورا کنت، خواہشاں ءَ ہنچیت، جذباں ءَ موہنت ءُ تجسس کشنت۔
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Whats better than a nutritious guilt free snack for your kids. Packaging Designs for fruit bites dried fruits.The main unique feature of the packs were the character designs that were designed to attract kids and encourage them to change their snacking habits and prefer eating one hundred percent natural dried fruits rather than any other junk snacks.
The mission was to empower parents to change their kids snacking habits. - Dimensions & Packaging
- Width 90 mm x 45 Depth x Height 140 mm
- Tags
- Design for kids, Dried Fruits, Healthy Snacks, Packaging Design, Fruit Characters
- Production Technology
- The packaging pouches are transparent (see through) for children to get to see the fruits inside also for the parents to make sure that the fruits are in good condition & quality.
- Design Challenge
- The research phase was challenging for me ; gathering data then deciding which fruit benefit to visualize in which children can easily understand and relate to as something cool and healthy.
Challenge: to design characters that reflect fruit benefits that children can relate to.
Mango: Plays a major role in skin health it gives a glow to your skin.
Banana: Helps you maintain normal vision and improves your vision at night.
Apple: Good for your memory & concentration. - Research
- At first the brand's target audience were parents as they are the decision makers (buyers). Then I thought it would be more challenging yet beneficial to design for kids. Because when parents feel that the packaging design might attract their kids and encourage them to eat what's inside; they will give it a try and buy the product.
- Inspiration
- The inspiration behind this project was mainly the story behind the brand idea. The Founder of the brands story was my main inspiration. When she became pregnant with her first child she saw things differently. She had to take a step back. It was time for her to improve her familys eating habits. After the birth of her child their little family started to seriously live on fruit bites.
- Project Duration
- The project started in August 2019 in Cairo and finished in October 2019 in Cairo
- Operation Flow
- Fruit bites provide nutritious dried fruits to help children eat better, feel better and live better. Fruit bite's products will empower families to change their snacking habits and improve their health and lifestyle of themselves and their loved ones. The design execution was made with kids in our minds and hearts.
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