Psiloreitis نرم پیدگی بندی by Antonia Skaraki is a highly esteemed winner of the very prestigious 2021 A' Design Award آسنین انعام in پیکیجنگ ڈیزائن Competition Category.
آسنپیکیجنگ· 2021
Psiloreitis نرم پیدگی بندی
Client: Psiloreitis
A' Design Award آسنین انعام Winner in پیکیجنگ Category
Verified Award Winner
Verify Award Status for #94659The Design
About Psiloreitis نرم پیدگی بندی
پسیلوریتیس یک محدود ایڈیشن پیکیجنگ ڈیزائن اِنت که یک گازوزا نرم پیدگی ءِ واستا تیار بوته. ایہ پیکیجنگ ہفتاد سالانی تولید ءِ نشانی ءَ ظاہر کنت۔ ہر لیبل یک جدا دہا ءِ نمایندگی کنت، ۱۹۵۰ ءِ دہا ءَ تا ۲۰۱۰ ءِ دہا، که ہر دور ءِ فیشن، موسیقی و تکنالوجی ءَ ربط دار نقش و نگارانی استعمال کارتگ اِنت۔ ڈیزائن یکجاہی رنگ و شکل ءِ جدید پیوند (پیچ ورک) مانند ترتیب داته بوته اَنت۔ بوتل شیشگی جنس ءِ اَنت و لیبل یک کاغذی غلاف اِنت، که یک ماحول دوست حل ءِ عنوان ءَ گزین کیت گَشتگ۔ ہر بوتل ءِ خاصیں سٹائل ہست، ہمے وجہ ءَ پوره رینج ءِ کلیکٹ کرگ ممکن اِنت۔
The Recognition
About the A' Design Award آسنین انعام
Psiloreitis نرم پیدگی بندی A' Design Award آسنین انعام ءِ ورگ آ انت، معزز اعتراف کہ آ جوانیں ڈیزائناں دیگ بیت کہ جوانیں ڈولا ڈیزائن کنگ بوتگیں تخلیقاں چہ متوقع پیشہ ورانہ ءُ صنعتی ضرورتاں پورا کننت۔ آسن ءِ ورگ آ وتی خالقاں ءِ مزن مہارت، اعلیٰ ماہری، ماہرانہ سمجھ ءُ تخلیقی صلاحیت پیش کننت۔ Psiloreitis نرم پیدگی بندی چہ امید کنگ بیت کہ آ یک باز قدر کنگ بوتگیں، ساراہگ بوتگیں ءُ پیارکنگ بوتگیں تخلیق بیت کہ عملی ءُ جدت ءِ انت۔ ای ڈیزائن کہ A' Design Award آسنین انعام ءَ برتگ، صنعت ءِ بہترین طریقہ یکجا کنت ءُ علم ءُ صلاحیت گوں جوڑ بوتگیں قابل تکنیکی خصوصیتاں دار انت۔ Psiloreitis نرم پیدگی بندی ءِ سنجیدگی ءِ سببا عزت کنگ بیت ءُ آ زندگی ءِ معیار ءَ بہتری آرگ ءِ پہ جوڑ کنگ بوتگ کہ جہان ءَ جوانتر جاگہ جوڑ کنگ ءَ مدد کنت۔
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Travelling to the past with a company that celebrates 70 years of taste! When you picture the past, what comes to mind? Inspired by the authenticity of the trends that shaped past decades, this Limited Edition Packaging is unique: Jeans & Jeanius Icons in the 50s, Hippies and Positive Vibes in the 60s, Disco Mood in the 70s, Bright and Playful Colors in the 80s, Fab Fashion in the 90s, Tech in the 2000s, Trends in the 2010s. Uplifting patterns. Modern patchworks.
- Dimensions & Packaging
- Glass bottle: 19.2 width x 16 height.
Paper label: sleeve label. Forlabels printing company. - Tags
- Psiloreitis, Gazoza, Soft Drinks Packaging, Design, Limited Edition, Special Edition
- Production Technology
- Glass and paper. Environmentally friendly packaging.
- Design Challenge
- The major challenge was to create an original and unique packaging, able to mark the course set 70 years ago, when the tasty journey of Psiloritis Gazoza soft drink began.
- Research
- Creating limited edition packaging for soft drinks is a way to connect with customers in a unique way as consumers feel that they have something special. Without changing what is in the bottle, limited edition packaging provides an exclusive look. That sense of exclusivity was the guiding star during the research and competition mapping and analysis period.
- Inspiration
- Packaging inspired by history! Beverage companies everywhere know their products need to stay timeless while constantly becoming new again. No matter how old the brand is, it can still fit in with current trends and establish a modern presence.
- Project Duration
- The project started and finished in 2019, in Athens, Greece.
- Operation Flow
- This kind of throwback design was an effective way of demonstrating dedication to a certain level of quality, unaltered since the inception of the product, decades back. It tells the story of passion and trends that remain alive from a design standpoint. That’s how a lasting brand identity was created.
Everyone wants to hold a tempting bottle, and carry a piece of magic, the nostalgic kind from the good old days! So, are you thirsty for magic and history? As Carl Jung once said, The creative mind plays with the objects it loves. Grab the bottle you love and get ready for a trip to the past. Each bottle got its own unique style and perspective, making the range a collector's wish! - Team Members
- Creative Director: Antonia Skaraki
Designers: Evri Makridis, Valia Alousi, Andreas Deskas
Copywriter: Sotiria Theodorou - Image Credits
- A.S. Advertising, 2019
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