Heytea Lab Shenzhen OCT Harbor ریٹیل اندرونی ڈیزائن by Uno Chan is a highly esteemed winner of the very prestigious 2020 A' Design Award زرّیں انعام in انٹیریئر اسپیس ءِ ایگزیبیشن ڈیزائن Competition Category.
زرانٹیریئر· 2020
Heytea Lab Shenzhen OCT Harbor ریٹیل اندرونی ڈیزائن
by Uno Chan
Client: TOMO Interior Design Firm
A' Design Award زرّیں انعام Winner in انٹیریئر Category
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- Verified Award Winner
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The Design
About Heytea Lab Shenzhen OCT Harbor ریٹیل اندرونی ڈیزائن
ہیٹی لیب شینزین او سی ٹی ہاربر یک چاہ ئے برانڈ ئے فلیگ شپ اسٹور ئے واستہ یک ریٹیل اندرونی ڈیزائن انت۔ اے جاگہ 1300 مربع میٹر ئے سرا پھلاوگ بیت و پنچ موضوعی لیبارٹری آنی سرا بہر بیت۔ پیریفرل لیب، برف جوڑ کنوکی لیب، شیرینی لیب و مصوری ئے لیب اولی طبقہ ئے سرا ایر کنگ بوتگ انت، و چاہ گیک لیب دومی طبقہ ئے سرا ایر کنگ بوتگ انت۔ یک جیومیٹرک زینہ ہر دو طبقہ آں گوں یک دگرا ہور کنت و اندرونی جاگہ ئے دیدگی مرکز جوڑ کنت۔ پٹی ئے روشنی و روشنی ئے فلم چھت و دھاتی گریل آنی تہا نصب کنگ بوتگ انت۔ کش دیوال آنی سرا ایلومینیم فوم ئے تختہ ساتن برش کنگ بوتگیں دھات ئے گوں تضاد پیش دار انت۔
The Recognition
About the A' Design Award زرّیں انعام
Heytea Lab Shenzhen OCT Harbor ریٹیل اندرونی ڈیزائن A' Design Award زرّیں انعام ءِ ورگ آ انت، انتہائی معزز اعتراف کہ پہلی درجہ ءِ، شاندار ءُ نمایاں ڈیزائناں دیگ بیت۔ زر ءِ ورگ آ انتہائی جدت ءِ، باز بصیرت ءِ ءُ شاندار ڈولا چمّاں خیرہ کنوکیں تخلیق انت، کہ وتی ڈیزائنراں ءِ عبقریت، حکمت ءُ مہارت ءَ ظاہر کننت۔ Heytea Lab Shenzhen OCT Harbor ریٹیل اندرونی ڈیزائن چہ امید کنگ بیت کہ آ یک باز ساراہگ بوتگیں، رجحان ساز ءُ یادگار ایجاد بیت کہ بے مثال قدر پیش کنت۔ ای ڈیزائن کہ A' Design Award زرّیں انعام ءَ برتگ، یک شاندار، محترم منصوبہ انت کہ فن، سائنس، ڈیزائن ءُ ٹیکنالوجی ءِ حداں باز فائدہ ءَ گوں ودی کنت۔ Heytea Lab Shenzhen OCT Harbor ریٹیل اندرونی ڈیزائن شدید خواہش ءِ جذبہ پیدا کنت، جوش جاگینیت، تخلیقی صلاحیت ءَ ودی کنت ءُ ما ءَ مسحور کنت۔
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- According to its market positioning and business strategies, Shenzhen Heytea Lab is designed as the first flagship store in the city. It is a successful practice based on the analysis of the current consumption habits and trends. By integrating commodity and experience with social function, this project is devoted to providing brand new consumption experience.
- Dimensions & Packaging
- The project covers a total of 1300 square meters. The interior space is divided into five different laboratories: the peripheral lab, the ice-making lab, the dessert lab and the illustration lab on the first floor as well as the tea geek lab on the second floor.
- Tags
- Interior, Commercial, New Tea, Chain Store, Cool, Pure, Heytea, LED, Youthful Atmosphere
- Production Technology
- The strip lights and light films are inlaid in the ceiling and the metal grilles to highlight the simplicity and elegance of the space. And the aluminum foam sheet covering the side walls is in contrast with the delicate satin brushed metal. Sitting by the window, you can have a great view of the luxuriant green and feel relaxed and refreshed.
- Design Challenge
- The ceiling of the Tea Geek Lab is designed according to the pitched roof to form blocks of different textures, against which a moon-shaped art decoration was created. With the moon hanging against the "starry sky" on the LED screen, a beautiful picture is gradually unfolding before people.
- Research
- Today, in face of the new consumer groups and new consumerism, how can we help Heytea, a popular new tea brand, to convey its individuality and to demonstrate its business strategies in product innovation, experience innovation and business integration? Optimizing every possible consumption procedure and creating immersive and interactive consumer experience are the basic logic for DOME DESIGN in the design of Shenzhen Heytea Lab.
- Inspiration
- Facing the complex background and business environment, the designer is based on the insights of the consumption experiences that the brand will bring to the consumers. The design goes beyond the conventional reference system, deconstructs the consumers' demands and feelings, and extends the potential value of Heytea in the background. Finally, by planning and operating, designers have successfully created the space value and new experiences with unique creativity.
- Project Duration
- The project started in March 2019 in Shenzhen and finished in September 2019 in Shenzhen.
- Operation Flow
- The geometric staircase leads customers to different labs on the first and second floors, and it is also the visual center of space.
- Patents
- Copyrights belong to Uno Chan, 2019.
- Team Members
- Uno Chan
Fei Xiao - Image Credits
- Image #1: Photographer En Xiao, Tea Geek Lab, 2019.
Image #2: Photographer En Xiao, Tea Geek Lab 2, 2019.
Image #3: Photographer En Xiao, Tea Geek Lab 3, 2019.
Image #4: Photographer En Xiao, Peripheral Lab, 2019.
Image #5: Photographer En Xiao, Artistic Installation, 2019.
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