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Yic Barbecue Market Інтэр'ер рэстарана by Qing Dong

Yic Barbecue Market Інтэр'ер рэстарана by Qing Dong is a highly esteemed winner of the very prestigious 2020 Бронзавая прэмія A' Design Award in Дызайн інтэр'ераў і выставачных прастор Competition Category.


БронзаІнтэр'ер· 2020

Yic Barbecue Market Інтэр'ер рэстарана

by Qing Dong

Client: MET Creative Brand

Бронзавая прэмія A' Design Award Winner in Інтэр'ер Category

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Verified Award Winner

Verify Award Status for #100070

Colors

The Design

About Yic Barbecue Market Інтэр'ер рэстарана

Yic Barbecue Market — гэта інтэр'ер рэстарана плошчай 280 квадратных метраў. Дызайн адыходзіць ад традыцыйнага фармату барбекю-закусачнай дзякуючы фірмоваму стылю, пабудаванаму вакол вобраза маленькага дыназаўра-прышэльца. Пры ўваходзе прахожых сустракае постаць у кіслароднай масцы, што надае фасаду простую і выразную мову. Люстраная нержавеючая сталь фарміруе бесперапынную столь і стварае эфектную абстаноўку для харчавання. Труба выцяжкі дыму ў зоне барбекю выканана ў форме НЛА. Зоны для сядзення падзелены не сценамі, а змяненнем колеру, дэкору і форм мэблі.

The Recognition

About the Бронзавая прэмія A' Design Award

Yic Barbecue Market Інтэр'ер рэстарана — пераможца Бронзавай прэміі A' Design Award, высокапрэстыжнага прызнання, якое прысуджаецца выдатным дызайнам, што вылучаюцца творчасцю, вынаходлівасцю і праніклівасцю. Бронзавыя пераможцы — гэта ўмелыя і ўражліва творчыя артэфакты, якія пацвярджаюць вялікі вопыт, уяўленне і знаходлівасць сваіх дызайнераў. Чакаецца, што Yic Barbecue Market Інтэр'ер рэстарана — гэта высока цэнены, захапляльны і любімы прадмет, надзвычай прафесійны і інавацыйны. Гэты дызайн, што атрымаў Бронзавую прэмію A' Design Award, уключае лепшыя практыкі ў мастацтве, навуцы, дызайне і тэхналогіях і выдатны ўвагай да дэталей. Yic Barbecue Market Інтэр'ер рэстарана цудоўна задавальняе патрэбы, кранае жаданні, зачароўвае пачуцці і ўзбуджае цікаўнасць.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In order to distinguish itself from the traditional barbecue shop, designers carried out strategy output and IP creation for the whole brand of Yic. At the same time, they have also carried out brand differentiation positioning, through the cross-border integration of IP and space, to create a unique brand image. Therefore, this case is not only a barbecue shop, but also an alien small dinosaur trend shop.
Dimensions & Packaging
The project covers a total of 280 square meters.
Tags
Interior, Restaurant, Commercial, Modern, Simple, Barbecue Planet Space Station, UFO, Futuristic
Production Technology
With the help of mirror stainless steel, the interior forms a continuous dramatic ceiling space, a visual impact dining environment. It not only enhances the customer experience, but also shows a unique and modern interpretation of traditional cuisine.
Design Challenge
There is no deliberate use of partitions or walls to divide the space in the seat area, but the use of color change, decoration conversion, desk and chair modelling and other ways, injecting a clear difference in each area design.
Research
"Fashion" is never a bluff, but a proper brand tone. The glowing orange planet and the futuristic structure design make the diners feel like they are on the mysterious Zila planet, creating a sense of vision back to the future.
Inspiration
In the doorway area, the little ZILA monster wearing an astronaut's oxygen mask fires cute light waves at the passers-by. The application of this kind of fashion doll with lovely style can not only satisfy the novelty and interesting customer experience, value and satisfaction, but also represent the spiritual orientation and aesthetic interest of modern people. At the same time, it also makes the facade of the whole restaurant form a simple and prominent expression.
Project Duration
The project started in October 2018 in Suqian and finished in December 2018 in Suqian.
Operation Flow
The smoke exhaust pipe in the barbecue area is designed to be a UFO shape, so that the whole design has a well-arranged layers, which can better display personality and taste. The texture of metal is presented by simple lines. The collision of material and color forms an effective sensory discrimination, full of three-dimensional sense.
Patents
Copyrights belong to Qing Dong, 2018.
Team Members
Qing Dong
Jie Chen
Ting Pan
Image Credits
Image #1: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #2: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #3: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #4: Photographer Ming Chen, YIC BBQ Market, 2018.
Image #5: Photographer Ming Chen, YIC BBQ Market, 2018.

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