Remember Me Асноўная функцыя: Візітная картка by Sung Ho Nam

Remember Me Асноўная функцыя: Візітная картка by Sung Ho Nam is a highly esteemed winner of the very prestigious 2021 Срэбная прэмія A' Design Award in Дызайн графікі, ілюстрацыі і візуальнай камунікацыі Competition Category.

СрэбраГрафіка· 2021

Remember Me Асноўная функцыя: Візітная картка

by Sung Ho Nam

Client: Cosmo-Sloth

Срэбная прэмія A' Design Award Winner in Графіка Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Remember Me Асноўная функцыя: Візітная картка

Remember Me — гэта візітная картка, распрацаваная для захавання ўспамінаў як пра свайго ўладальніка, так і пра знікаючыя віды. Картка змяшчае выявы 28 знікаючых жывёл, а слова "remember" размяшчаецца перад імем чалавека і назвай жывёлы. Кожная картка мае памер 52 на 74 міліметры і выразаецца ў форме, якая змяняецца ў залежнасці ад віду жывёлы. Друк выконваецца двухбаковым афсетам на матавай паперы з дапамогай чарніла на аснове соевага алею. Картка таксама служыць закладкай, а адваротны бок можна выкарыстоўваць для кароткіх нататак. Мэта — прыцягнуць увагу да відаў, якія паступова забываюцца.

The Recognition

About the Срэбная прэмія A' Design Award

Remember Me Асноўная функцыя: Візітная картка — пераможца Срэбнай прэміі A' Design Award, надзвычай прэстыжнага прызнання, якое прысуджаецца дызайнам вышэйшага класа, цудоўным і ўражальным. Срэбныя пераможцы — гэта надзвычай бліскучыя і вельмі творчыя працы, якія ілюструюць выдатную кампетэнтнасць, талент і праніклівасць сваіх дызайнераў. Чакаецца, што Remember Me Асноўная функцыя: Візітная картка — гэта цудоўная, паказальная праца, надзвычай прафесійная і глыбока інавацыйная. Гэты дызайн, што атрымаў Срэбную прэмію A' Design Award, — вельмі значнае, вартае захаплення вынаходніцтва, якое прыносіць карысць і пашырае межы мастацтва, навукі, дызайну і тэхналогій. Remember Me Асноўная функцыя: Візітная картка — гэта твор, якому шмат хто зайздросціць, што абуджае жаданні, дорыць пазітыўныя пачуцці і запальвае здзіўленне і захапленне.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ‘Remember Me’ is business cards developed to keep memories of the person and endangered species in business cards.

These cards contain images of 28 endangered species shouting to remember them, and these animals are a material to induce compassion for the being forgotten.

‘Remember Me’ is designed so that the names of people and endangered species are exposed at the same time. The word ‘remember’ inserted in front of these names reminds people of their concern for these two forgotten beings.
Dimensions & Packaging: 52x74mm (duplex offset printing on matte paper)
Tags: Memory, Endangered species, Environmental protection, Sustainability, Business card
Production Technology: Designed in the shape of an endangered species, this business card is the same size as a regular business card, but the shape is slightly different depending on the animal type. This product is printed with soybean oil which is less environmentally polluted and is specially cut to be used as a bookmark. The back of the card is designed so that you can write small notes or letters.
Design Challenge: Business cards are likely to be exchanged non-face-to-face in the near future. The next challenge is to create a new justification for having to use offline business cards in the rapidly changing trend of the times.
Research: Initially, our goal was to improve business cards as a more valuable means of communication. While planning business cards based on endangered species that are being forgotten from people's memories, we came to the idea of expanding this project into a campaign to inform the public about endangered species. Because we thought that such an attempt could be a great opportunity to arouse public interest in endangered species beyond improving the one-off shortcomings of business cards.
Inspiration: While Contemplating to improve business cards as a more valuable means of communication, we found a common point between the protagonist of the business card and the endangered animals being forgotten because of indifference. With this in mind, we designed business cards based on endangered species. This is because endangered species were a good material to help people worry about things that are being forgotten. Besides, this project was an opportunity to draw attention to endangered species.
Project Duration: This project started from November 2019 and finished in March 2020. The design is done in Seoul, production in Seoul.
Operation Flow: This business card has a bookmark and a memo paper function, both of which are ultimately devices for maintaining a memory of the business card's protagonist and endangered species. The bookmark function helps the names of the protagonists and endangered species in business cards be exposed from time to time, and the memo paper function helps to keep the memories of the other person longer through the transmission of sincerity and heart.
Team Members: Sung ho Nam