Jinan Key Areas Каляровае планаванне гарадскога асяроддзя by Guo Hongyu, Tan Jiayu, Zhang Fan and Jin Qi

Jinan Key Areas Каляровае планаванне гарадскога асяроддзя by Guo Hongyu, Tan Jiayu, Zhang Fan and Jin Qi is a highly esteemed winner of the very prestigious 2021 Жалезная прэмія A' Design Award in Гарадское планаванне і ўрбаністычны дызайн Competition Category.

ЖалезаГарадское планаванне· 2021

Jinan Key Areas Каляровае планаванне гарадскога асяроддзя

by Guo Hongyu, Tan Jiayu, Zhang Fan and Jin Qi

Client: Guangzhou University & Guangzhou Hongyu Architectural Design Co., Ltd

Жалезная прэмія A' Design Award Winner in Гарадское планаванне Category

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Verified Award Winner
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View at A' Design Award Press Release Award Badge

Colors

The Design

About Jinan Key Areas Каляровае планаванне гарадскога асяроддзя

Цзінань: ключавыя раёны — гэта план каляровага афармлення ключавых раёнаў горада Цзінань, Кітай. План ахоплівае тэрыторыю плошчай 32,9 квадратных кіламетра, уключаючы асноўную зону плошчай 8,66 квадратных кіламетра. Каляровыя матывы былі запазычаны з традыцыйнай мясцовай архітэктуры і прыроднага асяроддзя, на аснове чаго была распрацавана рэкамендаваная каляровая гама для гэтай тэрыторыі. Тон, яркасць і насычанасць колеру рэгулююцца ва ўсёй гарадской прасторы адпаведна прасторавай структуры і функцыянальнаму прызначэнню. Таксама быў распрацаваны вобраз архітэктурнага каляровага афармлення асноўнай восі. Укараненню плана спрыяюць рэкамендацыі па будаўнічых матэрыялах, якія адпавядаюць прапанаванай каляровай гаме.

The Recognition

About the Жалезная прэмія A' Design Award

Jinan Key Areas Каляровае планаванне гарадскога асяроддзя — пераможца Жалезнай прэміі A' Design Award, прэстыжнага прызнання, якое прысуджаецца добрым дызайнам, што адпавядаюць прафесійным і прамысловым патрабаванням, чаканым ад добра распрацаваных твораў. Жалезныя пераможцы дэманструюць вялікае майстэрства, высокую спецыялізацыю, экспертнае разуменне і творчыя здольнасці сваіх стваральнікаў. Чакаецца, што Jinan Key Areas Каляровае планаванне гарадскога асяроддзя — гэта высока цэнены, захапляльны і любімы твор, практычны і інавацыйны. Гэты дызайн, што атрымаў Жалезную прэмію A' Design Award, інтэгруе лепшыя галіновыя практыкі і мае кампетэнтныя тэхнічныя характарыстыкі, звязаныя з ноу-хау і талентам. Jinan Key Areas Каляровае планаванне гарадскога асяроддзя паважаецца за грунтоўнасць і прызначаны даваць паляпшэнні якасці жыцця, што дапамагаюць зрабіць свет лепшым месцам.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: In the project, the designer formulated hierarchical and classified urban color planning strategies for key areas in Jinan City, applied the recommended chromatogram to the overall color environment of key areas according to the urban spatial structure and functional attributes, constructed and designed the urban color image of the key section, and formulated the urban color planning guidelines and plans. On the core axis of the key area, designer designed the architectural color image of the core section.
Dimensions & Packaging: The area of city color planning and design in key areas of Jinan is 32.9 square kilometers, of which the core area is 8.66 square kilometers. The key area is designed to be 8.3 square kilometers.
Tags: Urban color, Architectural color, Color planning, Color design, Color guide, Color image
Production Technology: The designer planed the spatial structure of urban color and guide the spatial distribution and change of hue, lightness and chroma of urban color, constructed and designed the urban color image of the key section, and formulated the urban color planning guidelines and plans;
On the core axis of the key area, the designer designed the architectural color image of the core section.
Designer also have formulated guidelines for building materials matching the recommended colors in combination with the recommended colors of cities, so as to make the implementation of the recommended colors more effective.
Design Challenge: The recognition of city color, the study of current situation, the presentation of problems and the extraction of characteristics are the core of city color planning and design, and the basic basis for customizing the exclusive color image.
In the project, on the basis of analyzing the cultural color genes and natural color characteristics of the area, the designer extract the urban color recommendation chromatography exclusive to the area, and study and formulate the urban color strategy planning guidelines, through the expressive force of color, strengthen the morphological characteristics of the building, shape the logo image of the area.
Research: In order to create a symbolic color image for the key area of Jinan City, the designer need to comb the color context, summarize the color environment characteristics, find the color system belonging to the area, coordinate rational analysis and perceptual experience by means of planning and design, draw the ideal color picture for the city through orderly color organization and systematic color planning, and communicate rationality and sensibility The way of weaving deduces the melody of city color, and formulating specific implementation strategies to achieve this color goal, so as to guide the optimization of city color environment.
Inspiration: The designer extracted the color gene of traditional architecture in Jinan, reproduced the color symbols in human history, and established the urban color keynote of "warm autumn color formed by variation of ancient charm color, new bright color deduced by water color brilliance" for the key area of Jinan, and constructed the exclusive architectural color system, so as to created a color environment with Jinan's local significance, and achieved the goal of telling the story of Jinan with color languag.
Project Duration: The project was completed in Guangzhou and Jinan in December 2016.
Operation Flow: In this project, designer was committed to sorting out the current color problems and causes, putting forward the corresponding goals and countermeasures, exploring the special color characteristics of key areas, extracting the color genes of traditional culture and natural environment of Jinan, establishing the exclusive architectural color system of the area, and innovatively applying it to the urban space of key areas, so as to create an economic environment In order to create a symbolic color environment, to describes the charm of key urban areas of Jinan and tells the story of Jinan in the language of color.
Patents: Guo Hongyu
Team Members: Tan Jiayu
Zhang Fan
Jin Qi
Lei Xuan
Chen Hong
He YU
Wu Shaoxi
Mai Yongjian
Zheng Quan
Xiao Yunling
Deng Xiangjie
Hong Jupin
Image Credits: Guo Hongyu