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Reusable Складаны шклянка by Kalina Gotseva

Reusable Складаны шклянка by Kalina Gotseva is a highly esteemed winner of the very prestigious 2025 Жалезная прэмія A' Design Award in Дызайн устойлівых прадуктаў, праектаў і зялёнага дызайну Competition Category.


ЖалезаУстойлівы прадукт· 2025

Reusable Складаны шклянка

by Kalina Gotseva

Жалезная прэмія A' Design Award Winner in Устойлівы прадукт Category

Colors

The Design

About Reusable Складаны шклянка

Reusable — гэта складаная шклянка, распрацаваная для напояў, якія спажываюцца па-за домам. Шклянка складаецца ў кампактную форму, якая змяшчаецца ў кішэні або сумцы. Reusable вырабляецца з харчовага сілікону і пластыку без утрымання BPA, фармуецца метадам ліцця пад ціскам. Шклянка ўмяшчае 250 мл і мае памеры 87 мм у шырыню і 122 мм у вышыню. Каб адкрыць шклянку, верхні край выцягваецца ўверх, пакуль ён не зафіксуецца на месцы. Каб закрыць шклянку, край націскаецца ўніз, пакуль ён не складзецца ў плоскую форму. Reusable прапануе альтэрнатыву аднаразовым шклянкам і дапамагае скараціць колькасць адходаў.

The Recognition

About the Жалезная прэмія A' Design Award

Reusable Складаны шклянка — пераможца Жалезнай прэміі A' Design Award, прэстыжнага прызнання, якое прысуджаецца добрым дызайнам, што адпавядаюць прафесійным і прамысловым патрабаванням, чаканым ад добра распрацаваных твораў. Жалезныя пераможцы дэманструюць вялікае майстэрства, высокую спецыялізацыю, экспертнае разуменне і творчыя здольнасці сваіх стваральнікаў. Чакаецца, што Reusable Складаны шклянка — гэта высока цэнены, захапляльны і любімы твор, практычны і інавацыйны. Гэты дызайн, што атрымаў Жалезную прэмію A' Design Award, інтэгруе лепшыя галіновыя практыкі і мае кампетэнтныя тэхнічныя характарыстыкі, звязаныя з ноу-хау і талентам. Reusable Складаны шклянка паважаецца за грунтоўнасць і прызначаны даваць паляпшэнні якасці жыцця, што дапамагаюць зрабіць свет лепшым месцам.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This design is a foldable, reusable cup that combines portability, durability, and eco-friendliness. What sets it apart is its ability to collapse into a compact form, making it easy to carry in pockets or bags. Crafted from durable, food-grade silicone and BPA-free plastic, it ensures safety and longevity. Its sleek, modern design promotes sustainability by providing a stylish alternative to disposable cups, thereby reducing environmental impact and encouraging responsible consumption.
Dimensions & Packaging
Width 87mm x Height 122mm 250 ml
Tags
cup, Sustainable Design, coffee cup, eco design, Drinkware Mug, Coffee, foldable cup
Production Technology
The foldable cup design was achieved through iterative prototyping using CAD software. We employed injection molding for precision in mass production, utilizing food-grade silicone and BPA-free plastic to ensure safety and durability.
Design Challenge
The toughest challenge in this design activity was achieving a balance between compactness and durability. Creatively, we faced the obstacle of ensuring the cup could fold efficiently without compromising its structural integrity. The final concept of the foldable cup emerged as a response to countless iterations, material testing, paper prototyping, and 3D printing.
Research
The final concept of the foldable cup emerged as a response to countless iterations. In the process, a huge role played sculpting through various types of prototyping. Paper prototypes were used for proportion and geometry relationships, and 3D printing prototyping with soft plastics was used to test shape and thicknesses. Followed by extensive research on materials from which to manufacture.
Inspiration
Reusable's journey began with a simple question: How can we make eco-friendly choices effortlessly integrated into our routine? Inspired by the beauty of simplicity and functionality followed by the quest to create a solution that combines convenience with sustainability. Reusable boasts a unique collapsible design that transforms it from a full-sized cup into a compact, pocket-friendly form factor.
Project Duration
The idea was born in 2019, but the project commenced in January 2023 and concluded in April 2024. The design and development phases took place in Bulgaria. This timeline allowed for extensive research, prototyping, and user testing, ensuring the final product met high standards of functionality and sustainability.
Operation Flow
The foldable cup is easy to use. To operate, simply expand the cup by pulling on the top rim until it locks into place. To collapse, push down gently until it folds flat.

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