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Cheers To Macau Дызайн культурнага сплаву і пашырэння by Lampo Leong and Chao Yang

Cheers To Macau Дызайн культурнага сплаву і пашырэння by Lampo Leong and Chao Yang is a highly esteemed winner of the very prestigious 2025 Бронзавая прэмія A' Design Award in Дызайн выяўленчага мастацтва і арт-інсталяцый Competition Category.


БронзаВыяўленчае мастацтва· 2025

Cheers To Macau Дызайн культурнага сплаву і пашырэння

by Lampo Leong and Chao Yang

Client: Unversity of Macau Centre for Arts and Design

Бронзавая прэмія A' Design Award Winner in Выяўленчае мастацтва Category

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The Design

About Cheers To Macau Дызайн культурнага сплаву і пашырэння

Cheers to Macau ўвасабляе глыбокі канцэптуальны сэнс праз пераўтварэнне алюмініевых піўных бляшанак у зморшчаны фарфор, што сімвалізуе ўнікальны культурны сплаў Макаа і сучасную экалагічную свядомасць. Дызайн уключае такія матывы, як руіны Святога Паўла, партугальскія ўзоры керамічнай плiткi, двухмоўны тэкст на кітайскай і англійскай мовах, а таксама залатыя брызгі з акцэнтамі экспрэсіўнай курсіўнай кітайскай калiграфіі вакол тэмы лотаса. Гэта мастацкае творанне спалучае класічнае кітайскае мастацтва з экспрэсіўнымі жэстамі абстрактнага экспрэсіянізму.

The Recognition

About the Бронзавая прэмія A' Design Award

Cheers To Macau Дызайн культурнага сплаву і пашырэння — пераможца Бронзавай прэміі A' Design Award, высокапрэстыжнага прызнання, якое прысуджаецца выдатным дызайнам, што вылучаюцца творчасцю, вынаходлівасцю і праніклівасцю. Бронзавыя пераможцы — гэта ўмелыя і ўражліва творчыя артэфакты, якія пацвярджаюць вялікі вопыт, уяўленне і знаходлівасць сваіх дызайнераў. Чакаецца, што Cheers To Macau Дызайн культурнага сплаву і пашырэння — гэта высока цэнены, захапляльны і любімы прадмет, надзвычай прафесійны і інавацыйны. Гэты дызайн, што атрымаў Бронзавую прэмію A' Design Award, уключае лепшыя практыкі ў мастацтве, навуцы, дызайне і тэхналогіях і выдатны ўвагай да дэталей. Cheers To Macau Дызайн культурнага сплаву і пашырэння цудоўна задавальняе патрэбы, кранае жаданні, зачароўвае пачуцці і ўзбуджае цікаўнасць.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
"Cheers To Macau" conveys conceptual significance by transforming aluminum beer cans into crumpled porcelain. This artistic approach highlights Macau's unique cultural fusion while symbolizing modern environmental consciousness. The design incorporates elements such as the Ruins of St. Paul‘s, intricate Portuguese tile patterns, bilingual text in Chinese and English, and dynamic gold accents. These are complemented by cursive Chinese calligraphy inspired by the lotus motif, merging traditional Chinese art with the expressive energy of Abstract Expressionism.
Dimensions & Packaging
The size of this work is variable and it could be displayed in many different ways, such as hanging the porcelain cans on the wall to create an art installation or framed in an acrylic box frame.
Tags
Culture Industry Design, Cultural Heritage, Calligraphy Design, Bland Visual Extension Design
Production Technology
This is a cultural heritage bland extension design with 3D sculptural form in porcelain.
Design Challenge
Cheers To Macau is a brand extension culture industry design for Macau Beer. It embodies rich conceptual meanings through the transformation of mediums. The Western aluminum beer cans metamorphose into Jingdezhen blue-and-white porcelain, symbolizing Macau’s blend of Chinese and Western cultures over the past four centuries. This project promotes Macau Beer by highlighting the cultural connection between the artworks and Macau's history.
Research
The design incorporates elements such as the motifs of Macau city flower lotus, the Ruins of St. Paul’s, and Portuguese tile patterns, as well as the gold splashes. These elements underscore Macau’s unique historical journey. The wild cursive Chinese calligraphy on the cans features ancient Chinese poetry centered around the lotus theme, blending traditional Chinese art with the gesture abstraction of Western Abstract Expressionism. The faded Chinese text derive from Sun Yat-sen’s famous quote in Zheng Guanying's "Words of Warning in Prosperous Times," representing the ideals of Chinese thinkers in Macau during the late Qing Dynasty, just before the establishment of the Republic of China.
Inspiration
The most exhilarating aspect of this design project lies in integrating brand and visual extension design into a three-dimensional sculptural form. Furthermore, the interplay between diverse mediums and textual elements adds an intriguing and stimulating dimension. The fusion of graphic design and sculpture opens up possibilities for engaging viewers!
Project Duration
This project started in Macao in 2023 and finished in 2024. The work has been exhibited in Macao Contemporary Art Center, and received many awards internationally, including 100 Best Annual in Creative Quarterly International Art competition in New York, USA; RedDot Award: Best of the Best in Berlin, Germany; and Silver Award in The Second Quanzhou Zayton Cup International Design Competition in China.
Operation Flow
This project could also be displayed as installation or framed within an acrylic box frame.
Patents
Copyrights belong to Lampo Leong, 2024.
Team Members
Lampo Leong
Chao Yang
Image Credits
Image #1: Lampo Leong, 2024
Image #2: Lampo Leong, 2024
Image #3: Lampo Leong, 2024
Image #4: Lampo Leong, 2024
Image #5: Lampo Leong, 2024

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