Conexion Мобільнае прыкладанне by Ziwei Song is a highly esteemed winner of the very prestigious 2025 Залатая прэмія A' Design Award in Дызайн мабільных тэхналогій, прыкладанняў і праграмнага забеспячэння Competition Category.
ЗолатаМабільны· 2025
Conexion Мобільнае прыкладанне
by Ziwei Song
Client: 3.1 Studio
Залатая прэмія A' Design Award Winner in Мабільны Category
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- Verified Award Winner
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The Design
About Conexion Мобільнае прыкладанне
Conexion - гэта мобільнае прыкладанне, распрацаванае для ўмацавання эмацыянальных сувязяў паміж парамі, якія чакаюць дзіця. Яно прадстаўляе сістэму з падвойным інтэрфейсам, забяспечваючы адсочванне стану здароўя і эмацыянальную падтрымку для маці, адначасова прапануючы інструменты кіраванага ўзаемадзеяння для бацькі. Аналіз эмоцый на аснове штучнага інтэлекту, біяметрычнае счытванне праз Apple Watch і абмен настроем у рэжыме рэальнага часу дапамагаюць развіваць эмпатыю і разуменне. З персаналізаванымі рэкамендацыямі, адсочваннем важных этапаў і экспертнымі парадамі Conexion паляпшае камунікацыю і падтрымку на працягу ўсяго перыяду цяжарнасці, забяспечваючы цесную сувязь для абодвух партнёраў.
The Recognition
About the Залатая прэмія A' Design Award
Conexion Мобільнае прыкладанне — пераможца Залатой прэміі A' Design Award, надзвычай прэстыжнага прызнання, якое прысуджаецца першакласным, цудоўным і выдатным дызайнам. Залатыя пераможцы — гэта надзвычай інавацыйныя, вельмі празорлівыя і бліскуча ўражальныя творы, якія адлюстроўваюць геніяльнасць, мудрасць і майстэрства сваіх дызайнераў. Чакаецца, што Conexion Мобільнае прыкладанне — гэта вельмі ўхваляльнае, тэндэнцыйнае і манументальнае вынаходніцтва, якое дае нябачаную раней каштоўнасць. Гэты дызайн, што атрымаў Залатую прэмію A' Design Award, — спектакулярны, паважаны праект, які вельмі карысны і пашырае межы мастацтва, навукі, дызайну і тэхналогій. Conexion Мобільнае прыкладанне выклікае моцныя пачуцці жадання, абуджае запал, заахвочвае творчасць і зачароўвае нас.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Conexion introduces a dual interface design for expectant couples, offering separate yet interconnected experiences. The wife’s interface focuses on health tracking and emotional support, while the husband’s provides actionable methods to engage in the relationship. Through real-time mood sharing, health tracking, and guided support, it strengthens bonds during pregnancy, combining emotional intelligence with practical guidance, setting it apart from traditional solutions.
- Dimensions & Packaging
- The project is designed to optimize the user experience on iOS mobile applications and Apple Watch, with plans to expand into a more responsive design across additional devices.
- Tags
- iOS app, Apple Watch, emotional support, AI-driven guidance, pregnancy, user-centered design, health tracking
- Production Technology
- Conexion was developed using a user centered design approach, combining biometric sensing and AI driven emotional analysis for personalized recommendations. The Apple Watch detects mood fluctuations with pressure and heart rate sensors, while the app uses emotion tracking algorithms and health data APIs for real time sharing. Cloud based architecture ensures seamless device synchronization, with design elements created using Figma and Adobe Creative Suite.
- Design Challenge
- The challenge was creating an intuitive, empathetic design that addresses the emotional complexity of pregnancy. Balancing personalization with simplicity, especially when using AI and health data, was tough. We also had to consider historical and social factors like gender roles in pregnancy. Technical issues like real-time syncing and emotion tracking accuracy added complexity. Incorporating fun, engaging elements like gamification without losing the app's supportive tone was crucial.
- Research
- The research focused on understanding the emotional and physical needs of expectant couples. We conducted qualitative interviews and surveys with couples, analyzing the data through thematic coding. The study highlighted the importance of emotional support for both partners and the need for tailored guidance throughout pregnancy. This approach challenged the norm of apps only catering to women, expanding our understanding of support needs and influencing both design and societal views on pregnancy care.
- Inspiration
- Pregnancy is a transformative journey, but it also brings emotional uncertainty and communication barriers. Expectant fathers want to support their partners but often struggle to understand how, while mothers experience physical and emotional changes that are hard to express. Despite growing attention to maternal health, relationship dynamics are often overlooked. Recognizing this gap, we set out to create a product that strengthens emotional bonds and fosters shared understanding.
- Project Duration
- The project started in October 2023 in Savannah, Georgia and was initially completed the 1st phase develop in October 2024.
- Operation Flow
- Conexión simplifies the pregnancy journey with two intuitive interfaces for husbands and wives. After selecting their role during registration, users receive tailored notifications and insights. The system tracks emotional and physical states via Apple Watch, sharing real-time updates between partners to foster empathy. Weekly pregnancy milestones, expert advice, and reminders for appointments or partner messages keep couples informed and connected. By blending emotional reflection with practical guidance, Conexión strengthens bonds and ensures a smoother, more supportive pregnancy experience.
- Team Members
- Ziwei Song
Kunlin Zhao
Jinlin Wang
Han Sun
Huizhong Zhu
Juncheng Pan - Image Credits
- Image #1 Product Designer Ziwei Song, 2025.
Image #2 Product Designer Ziwei Song, 2025.
Image #3 Product Designer Ziwei Song, 2025.
Image #4 Product Designer Ziwei Song, 2025.
Video Credit: Video editor Han Sun, 2024.
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