Angelino's Coffee Ads Асноўная функцыя: Рэклама ў сацыяльных сетках by Yana Grishchuk is a highly esteemed winner of the very prestigious 2026 Бронзавая прэмія A' Design Award in Дызайн рэкламы, маркетынгу і камунікацыі Competition Category.
БронзаРэклама· 2026
Angelino's Coffee Ads Асноўная функцыя: Рэклама ў сацыяльных сетках
Client: Delicate Matter LLC
Бронзавая прэмія A' Design Award Winner in Рэклама Category
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The Design
About Angelino's Coffee Ads Асноўная функцыя: Рэклама ў сацыяльных сетках
Кніжны тэкст: Гэты праект уяўляе сабой серыю анімаваных лічбавых рэкламных матэрыялаў, створаных для перадачы характару кавы Angelino's праз лаканічную і прыцягальную візуальную мову. Дызайн спалучае чыстую кампазіцыю, гуллівы рух і выразны акцэнт на прадукце, каб прыцягнуць увагу ў першыя секунды прагляду. Распрацаваныя для дынамічных лічбавых асяроддзяў, гэтыя рэкламныя матэрыялы ўраўнаважваюць камерцыйную эфектыўнасць з цёплым і прыязным тонам. Вынікам стала гнуткая рэкламная сістэма, якая візуальна жывая і адаптыўная да розных прадуктаў і патрэб кампаніі.
The Recognition
About the Бронзавая прэмія A' Design Award
Angelino's Coffee Ads Асноўная функцыя: Рэклама ў сацыяльных сетках — пераможца Бронзавай прэміі A' Design Award, высокапрэстыжнага прызнання, якое прысуджаецца выдатным дызайнам, што вылучаюцца творчасцю, вынаходлівасцю і праніклівасцю. Бронзавыя пераможцы — гэта ўмелыя і ўражліва творчыя артэфакты, якія пацвярджаюць вялікі вопыт, уяўленне і знаходлівасць сваіх дызайнераў. Чакаецца, што Angelino's Coffee Ads Асноўная функцыя: Рэклама ў сацыяльных сетках — гэта высока цэнены, захапляльны і любімы прадмет, надзвычай прафесійны і інавацыйны. Гэты дызайн, што атрымаў Бронзавую прэмію A' Design Award, уключае лепшыя практыкі ў мастацтве, навуцы, дызайне і тэхналогіях і выдатны ўвагай да дэталей. Angelino's Coffee Ads Асноўная функцыя: Рэклама ў сацыяльных сетках цудоўна задавальняе патрэбы, кранае жаданні, зачароўвае пачуцці і ўзбуджае цікаўнасць.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- A series of animated ads that bring Angelino’s coffee to life with a clean, playful style.
Designed to be fun and engaging, these ads capture attention in just a few seconds while keeping the brand’s warm, approachable personality front and center. - Dimensions & Packaging
- Multi-format animated digital assets developed for paid advertising ecosystems. Designed for mobile-first consumption, lightweight playback, and platform adaptability.
- Tags
- animated ads, paid media design, coffee advertising, digital campaign design, ecommerce marketing, social media advertising, brand communication
- Production Technology
- The project was realized as a series of short-form motion assets for digital paid advertising. Production involved concept development, performance-oriented creative strategy, layout design, typography, product compositing, and lightweight animation for platform adaptability. The methodology prioritized rapid visual communication, strong hierarchy, brand consistency, and scalable asset variation for multiple placements, audiences, and campaign objectives.
- Design Challenge
- The creative challenge was to develop high-performing paid ads for a crowded digital marketplace while preserving Angelino’s Coffee’s approachable and inviting brand character. The work needed to respond to short attention spans, multiple format requirements, and the commercial pressure of performance marketing. The solution relied on concise storytelling, disciplined hierarchy, and lightweight animation to create ads that are both engaging and strategically effective.
- Research
- This project grew out of research into how people respond to product advertising in crowded digital environments. I studied the balance between clarity, movement, and personality in short-form ads, with particular attention to how warmth and simplicity can increase engagement. These insights guided the creation of a playful but disciplined visual system that makes the brand more distinctive and approachable.
- Inspiration
- This project was inspired by the desire to translate Angelino’s Coffee’s warm, welcoming personality into a concise digital advertising format. The concept emerged from the intersection of brand storytelling and performance marketing, how to capture attention instantly while maintaining visual clarity and emotional appeal. The creative direction was led by research into short-form ad behavior, ecommerce communication, and the importance of making everyday products feel engaging and memorable.
- Project Duration
- The project started in April 2025 in Los Angeles and finished in November 2025 in Las Vegas.
- Operation Flow
- The ads work through quick, easy-to-follow visual sequences. Motion introduces the product, highlights key details, and guides attention without overwhelming the viewer. This helps the message land quickly in fast-moving digital spaces, creating stronger engagement, better clarity, and a more memorable impression.
- Team Members
- Lead Designer: Yana Grishchuk
Brand Manager: Brooke Fryer-Minton
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