Gravity Primary Function: Интериорен дизайн на кино by Design Action

Gravity Primary Function: Интериорен дизайн на кино by Design Action is a highly esteemed winner of the very prestigious 2021 Сребърна награда A' Design Award in Дизайн на интериорни пространства и изложби Competition Category.

СреброИнтериор· 2021

Gravity Primary Function: Интериорен дизайн на кино

by Design Action

Client: Design Action

Сребърна награда A' Design Award Winner in Интериор Category

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The Design

About Gravity Primary Function: Интериорен дизайн на кино

Book Text: Gravity е интериор на кино в Шанхай, Китай, с площ от 2800 квадратни метра. Дизайнът е вдъхновен от идеята, че екстремната гравитация формира черна дупка, която изкривява пространството и времето. Бяла спирала на тавана пресъздава този ефект, с наслоени светлинни ниши, които се издигат от ниско към високо като вита стълба. Спиралата оформя също стените и пода. Плавни линии покриват стените, със златни и сребърни акценти, които се извиват във форми, напомнящи навити листа. Материалите включват камък, акустични панели, пластмасов ламинат, килим и гипсокартон.

The Recognition

About the Сребърна награда A' Design Award

Gravity Primary Function: Интериорен дизайн на кино е носител на Сребърната награда A' Design Award — извънредно престижно признание, присъждано на дизайни от най-висока класа, великолепни и впечатляващи. Сребърните победители са изключително блестящи и крайно творчески творби, които илюстрират изключителната компетентност, талант и проницателност на своите дизайнери. Очаква се Gravity Primary Function: Интериорен дизайн на кино да бъде прекрасна, показна творба, забележително професионална и дълбоко иновативна. Този дизайн, спечелил Сребърната награда A' Design Award, е високо забележимо, възхищавано изобретение, което е от полза и разширява границите на изкуството, науката, дизайна и технологиите. Gravity Primary Function: Интериорен дизайн на кино е творение, на което мнозина завиждат, което събужда желания, внася положителни чувства и разпалва изумление и възхита.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Gravity reshapes the cinema appearance. The white ceiling swirl design mimics the black hole, where numerous particles flow into the trajectory and form a stacked light cove from low to high. At the same time, the swirl design composes the wall and floor design. The walls of the whole cinema are covered with flowing lines, combining gold and silver colour as feature accent, in which the lines are twisted and turned forming the shape of rolled up leaves in this distorted space.
Dimensions & Packaging: 2800 Sq.m
Tags: cinema, white, gravity, entertainment, film, movie, theatre, interior, design action
Production Technology: Stone, Acoustic panel, Plastic laminate, Carpet, Gypsum board
Design Challenge: The whole design is dominated by curve lines. The spiral ceiling design has a direct impact on the floor, the space planning, wall light trough design and so on, each space are closely related to each other. The whirlpool design on the ceiling, it is composed from low to high with different radius extending upward like a revolving staircase. In order to study the relationship between each ceiling swirl, a number of models were made to simulate the dynamics of vortices.
Research: The designer refers to Einstein's theory of “General Relativity”, which mentions that when gravity reaches its extreme, black holes will form, absorb everything, and space-time will be distorted, forming an irremediable scene. This mysterious scene arouses the designer's curiosity and hopes to capture that moment through space.
Inspiration: "When gravity reaches at its extreme, it will form a black hole, absorbing everything, and distort the space and time; forming an irremediable scene." .

Countless particles permeate the silent space, suddenly gravity depicts a track of guides towards the ceiling, and form a huge whirlpool. In the distorted space, particles are reshape and restructured, leaving streamlined traces on ceiling and wall, capturing a moment in space.
Project Duration: The project finished in Jan 2020 in Shanghai, China.
Operation Flow: This project the original site is the earliest airport in China. Designers believe that this place is full of desire for flying from the people in the past, so the design concept hopes to achieve a sense of weightlessness of gravity so that people can have their own sense of flying and satisfy human fantasies about the universe since ancient times. Cinema is a place where audiences can fantasize and dream, so the design should have a story like movie plot, so that design concept directly affects the layout and shape of space, making design more unique and more cinematic.
Patents: Design Action
Team Members: Creative Director: Vincent Li
Designer: Mancy Li
Image Credits: Design Action