Little Fairy Серия илюстрации by Tingting Jing

Little Fairy Серия илюстрации by Tingting Jing is a highly esteemed winner of the very prestigious 2022 Бронзова награда A' Design Award in Графичен дизайн, илюстрация и визуална комуникация Competition Category.

БронзГрафика· 2022

Little Fairy Серия илюстрации

by Tingting Jing

Client: Northeastern University of China

Бронзова награда A' Design Award Winner in Графика Category

10,110

Verified Award Winner

Verify Award Status for #137892

View at A' Design Award Press Release Award Badge

Colors

The Design

About Little Fairy Серия илюстрации

Малката фея е серия от илюстрации, които олицетворяват цветята като жени, облечени в ципао — традиционна китайска рокля. Всяка фигура е базирана на изследване на характера и настроението, свързани с различен цвят. Изображенията са нарисувани с векторен компютърен софтуер. Рамка обгражда всяка сцена и напомня за прозорец, което придава на картината усещане за дълбочина. Орнаментите от двете страни на рамката са адаптирани от традиционни китайски мотиви и са показани в нисък релеф. Серията свързва традиционната култура със съвременния дизайн, за да сподели красотата на китайското изкуство.

The Recognition

About the Бронзова награда A' Design Award

Little Fairy Серия илюстрации е носител на Бронзовата награда A' Design Award — високо престижно признание, присъждано на изключителни дизайни, които се отличават с творчество, изобретателност и проницателност. Бронзовите победители са изобилно умели и поразително творчески артефакти, които удостоверяват богатия опит, въображение и находчивост на своите дизайнери. Очаква се Little Fairy Серия илюстрации да бъде високо ценен, възхищаван и обичан предмет, забележително професионален и иновативен. Този дизайн, спечелил Бронзовата награда A' Design Award, включва най-добрите практики в изкуството, науката, дизайна и технологиите и е отличен с вниманието си към детайла. Little Fairy Серия илюстрации великолепно удовлетворява нуждите, докосва желанията, очарова чувствата и привлича любопитството.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is a series of illustrations of flower fairies, which are presented in the form of Chinese traditional dress cheongsam through the personification of flowers, and then convey the beauty of Traditional Chinese culture
Dimensions & Packaging: Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size::1800mm (H) x 800mm (W), 300dpi, cmyk.
Tags: Flower fairy series, flowers, Cheongsam, Republic of China, illustrations, relief
Production Technology: The series of illustrations are drawn by illustrators using computer software. The use of computer design using a high level of relief technology from the production, showing the details of an exquisite illustration.
Design Challenge: How to match the tonality of different flowers with the human images in the design process is a process worthy of in-depth study. In the design, keywords are extracted from different flower images and feelings, and then the keywords are matched with human beings for redesign
Research: Flower fairy series of illustrations will be in the image of Chinese traditional cheongsam women personified image design. After studying the characters, feelings and styles represented by different flowers, the designer used computer vector rendering technology to draw a series of flower personification. The work simulates the form of ancient people in the window in the way of frame, creating a proper sense of space in the picture. Meanwhile, in pattern design, both sides of the frame are redesigned according to traditional Chinese patterns, and presented in bas-relief form. Through print and Internet dissemination, so that people can better understand the artistic beauty of traditional Chinese culture.
Inspiration: Inspiration comes from the combination of traditional culture and modern design. In today's rapidly developing era, traditional culture should also be updated. Based on the association of different tonality of flowers, and then design their anthropomorphic images, the picture can make more people know and be familiar with the beauty of Traditional Chinese culture
Project Duration: Little fairy launched in China 2022.
Operation Flow: The key is a strong impact that attracts the public, and a high aesthetic effect attracts people's aesthetic interest.
Team Members: Art direction: Huo Kai, designer: Jing Tingting
Image Credits: Image #1 : Illustration Huo kai&Jing Tingting, 2022.
Image #2 : Illustration Jing Tingting, 2022.
Image #3 : Illustration Jing Tingting, 2022.
Image #4 : Illustration Jing Tingting, 2022.
Image #5 : Illustration Jing Tingting, 2022.