Bannou Дъждобрана by Bywater Goodie Inc.

Bannou Дъждобрана by Bywater Goodie Inc. is a highly esteemed winner of the very prestigious 2023 Сребърна награда A' Design Award in Дизайн на мода, облекло и дрехи Competition Category.

СреброМода· 2023

Bannou Дъждобрана

by Bywater Goodie Inc.

Client: Bywater

Сребърна награда A' Design Award Winner in Мода Category

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Verified Award Winner

Verify Award Status for #146138

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Bannou Дъждобрана

Универсалното палто за всякакви метеорологични условия е дизайнерски шедьовър, който идеално балансира функционалност и стил. Той може да се похвали с впечатляващи характеристики като водоустойчивост, дишане и ветроустойчивост, което го прави подходящ за всякакви метеорологични условия. Използването на висококачествени материали му придава луксозна текстура, която е идеална за официални събития, но също така може да се облича за небрежен външен вид чрез добавяне или премахване на подвижната качулка. Традиционният силует с модерни акценти е вечен дизайн, който може да се носи във всяка обстановка, включително на бизнес сцената.

The Recognition

About the Сребърна награда A' Design Award

Bannou Дъждобрана е носител на Сребърната награда A' Design Award — извънредно престижно признание, присъждано на дизайни от най-висока класа, великолепни и впечатляващи. Сребърните победители са изключително блестящи и крайно творчески творби, които илюстрират изключителната компетентност, талант и проницателност на своите дизайнери. Очаква се Bannou Дъждобрана да бъде прекрасна, показна творба, забележително професионална и дълбоко иновативна. Този дизайн, спечелил Сребърната награда A' Design Award, е високо забележимо, възхищавано изобретение, което е от полза и разширява границите на изкуството, науката, дизайна и технологиите. Bannou Дъждобрана е творение, на което мнозина завиждат, което събужда желания, внася положителни чувства и разпалва изумление и възхита.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The name of the coat "Bannou" means versatility in Japanese. The concept of "a raincoat to be worn on a 'Harenohi'" has 2 meanings. The first is "a raincoat to be worn on "sunny days (harenohi)", which can be used as a normal coat without getting stuffy on sunny days. The second is "a raincoat to be worn on "special occasions (Harenohi)". It is made of high-grade materials and has a formal silhouette so that it can be worn on special occasions.
Dimensions & Packaging: Size:M,L,XL / Color:Black,Navy,Beige / Water Pressure Resistance:20,000 mm / Moisture Permeability:8,000 g/m2/24hr
Tags: Coat, Raincoat, Macintosh, Balmacaan Coat, Waterproof Coat
Production Technology: Our goal was to create this coat that could be worn over a suit as a normal coat (not recognizable as a raincoat). Therefore, we chose a fabric with high moisture permeability (8,000g/m2/24hr) and water pressure resistance (20,000mm), while focusing on the texture of the material. The zipper is a concealed type, and the hood is removable for formal use. To prevent the zipper from being seen, the front portion and the joint with the hood are ingeniously designed.
Design Challenge: The structure of the detachable hood is designed to hide the zipper at the joint of the hood. The thickness of the overlapping fabrics made sewing difficult, and the structure was changed many times before reaching the present structure.
By making the hood detachable, it can be worn on formal occasions, and by completely concealing the zipper at the joint, it can be worn with the collar up.
The zipper would look casual if it were visible. We have made it so that the zipper is not visible even when worn unbuttoned.
Research: We have confirmed there are several raincoats on the market with a similar concept, but they have visible zippers (or were never intended to be hidden in the first place), the hood is not removable, and the texture of the material is very nylon-like, which we feel does not completely hide the fact that it is a raincoat we feel they do not completely hide the fact that it is a raincoat. This item differs from these in that the material texture, silhouette, and details (such as the zipper being concealed) are carefully selected to make it look like an ordinary coat from the outside.
Inspiration: The two conditions for wearing a raincoat are 1) It is raining and 2) You have a raincoat at that time, but since 2) You have a raincoat at that time cannot be satisfied, we thought there would be few opportunities to wear a raincoat. Therefore, we thought if we could wear it on usually without getting steamed up, it would be convenient when it comes time to wear a raincoat. An outdoor jacket would satisfy the requirement, but there are not many stylish and formal types on the market.
Project Duration: Development period:October 2020-June 2021
Launch:July 2021
Operation Flow: Water pressure resistance & moisture-wicking fabric, Detachable hood, waterproof seals, waterproof zippers
Patents: Bywater is regostered trademark(JAPAN) of GOODIE Inc.
Copyrights belong to GOODIE Inc.
Team Members: Hideyuki Kishihara
Image Credits: Photo:Shohei Yoshida
Video:Ion Yamazaki
Model:Riley Eusden