Henan Illustration Серия илюстрации by Wang Yisu

Henan Illustration Серия илюстрации by Wang Yisu is a highly esteemed winner of the very prestigious 2023 Желязна награда A' Design Award in Графичен дизайн, илюстрация и визуална комуникация Competition Category.

ЖелязоГрафика· 2023

Henan Illustration Серия илюстрации

by Wang Yisu

Client: Northeastern University

Желязна награда A' Design Award Winner in Графика Category

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Colors

The Design

About Henan Illustration Серия илюстрации

Henan Illustration е серия от пет илюстрации, вдъхновени от традиционните новогодишни гравюри върху дърво от град Джусиен, провинция Хънан, Китай. Серията преосмисля класически персонажи от тези отпечатъци в плосък, ръчно рисуван стил, подходящ за по-млада публика. Линиите на персонажите са начертани на таблет с писалка, след което ръбовете и цветовете са завършени в софтуер за обработка на изображения. Наситените жълти и сини тонове създават контраст, а всеки персонаж носи различно изражение на лицето. Целта е да се възроди общественият интерес към един заглъхващ народен занаят.

The Recognition

About the Желязна награда A' Design Award

Henan Illustration Серия илюстрации е носител на Желязната награда A' Design Award — престижно признание, присъждано на добри дизайни, които отговарят на професионалните и индустриалните изисквания, очаквани от добре проектирани творения. Желязните победители демонстрират голямо умение, висока специализация, експертно разбиране и творчески капацитет на своите създатели. Очаква се Henan Illustration Серия илюстрации да бъде високо ценено, възхищавано и обичано творение, което е практично и иновативно. Този дизайн, спечелил Желязната награда A' Design Award, интегрира най-добрите отраслови практики и притежава компетентни технически характеристики, свързани с ноу-хау и талант. Henan Illustration Серия илюстрации се радва на уважение заради щателността си и предлага подобрения в качеството на живот, които помагат светът да стане по-добро място.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: New Year pictures have a long history in China, but fewer and fewer young people have seen or like New Year pictures. By adding their own imagination and understanding, the author recreates the figures in the pictures to better meet the aesthetic preferences of young people, and wants to activate these vivid images again, so that more young people can see the beauty of New Year pictures.
Dimensions & Packaging: Width 304.8mm x Depth 304.8mm x Height 304.8mm
Tags: National tide,flat style,Henan,Henan Pictures,hand-painted
Production Technology: In the early stage, The team drew character lines on iPad with a hand-painted board, and in the middle stage, then author transferred them to PS to draw edges and fill in colors.
Design Challenge: The most difficult part is the control of characters, because the image of Zhuxian Town New Year wood-plank pictures is too deeply rooted, so when the team wanted to create a more novel illustration image, they could not help but deviate from the previous image, so that the painting is too similar.
Research: Zhuxian Town in Henan Province is a wonderful page of China's intangible cultural heritage. After field research and experience, the author had an in-depth understanding of the New Year wood-block prints in Zhuxian Town in Henan Province by taking photos, interviewing folk folk and visiting local museums. The tools used during this period included a camera and a sketch book, The team is one person. With the progress of the project, author hope that the final research results can bring positive effects to the publicity of Henan New Year Pictures.
Inspiration: By chance,the team went to the town of Zhuxian in Henan Province, where the New Year pictures are the precious intangible cultural heritage. During the next trip, The team collectedtook a lot of photos about the wood-block New Year pictures.
Project Duration: The project started in December 2022 in Linyi city, Shandong province, and will end in January 2023 in Zhuxian town, Henan province
Operation Flow: Design works has a total of five pieces, showing the classic images in the New Year pictures of Zhuxian Town, Henan Province, like Nianianyu, King Firewood cart, ghost and other images. The overall illustration style is a highly saturated yellow and blue contrasting color, looking carefully at the facial expressions of the characters are different, as if they want to tell us a story.
Team Members: WangYisu
Image Credits: Image #1 : Illustration Wang Yisu, 2023.
Image #2 : Illustration Wang Yisu, 2023.
Image #3 : Illustration Wang Yisu, 2023.
Image #4 : Illustration Wang Yisu, 2023.
Image #5 : Illustration Wang Yisu, 2023.