Cubiventure Кучешка/котешка къщичка by Shibing Yang

Cubiventure Кучешка/котешка къщичка by Shibing Yang is a highly esteemed winner of the very prestigious 2024 Желязна награда A' Design Award in Дизайн на грижа за домашни любимци, играчки, консумативи и продукти за животни Competition Category.

ЖелязоГрижа за домашни любимци· 2024

Cubiventure Кучешка/котешка къщичка

by Shibing Yang

Client: Ziel Home Furnishing Technology Co., Ltd

Желязна награда A' Design Award Winner in Грижа за домашни любимци Category

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Cubiventure Кучешка/котешка къщичка

Cubiventure е разширяема къщичка за домашни любимци, подходяща за използване както на закрито, така и на открито. Тялото с кубична форма е с размери 600 мм от всяка страна и съдържа плъзгащи се релси. Вътрешен отсек се изтегля навън като чекмедже, удвоявайки вътрешното пространство докато любимецът расте. Платнен покрив се повдига с помощта на два стоманени пръта, за да образува палатка, а предната платнена врата се навива нагоре и се задържа с ремък. Основното тяло е изработено от дървесно-пластмасов композитен материал, лек и издръжлив. Дизайнът намалява необходимостта от закупуване на нова къщичка, когато любимецът порасне.

The Recognition

About the Желязна награда A' Design Award

Cubiventure Кучешка/котешка къщичка е носител на Желязната награда A' Design Award — престижно признание, присъждано на добри дизайни, които отговарят на професионалните и индустриалните изисквания, очаквани от добре проектирани творения. Желязните победители демонстрират голямо умение, висока специализация, експертно разбиране и творчески капацитет на своите създатели. Очаква се Cubiventure Кучешка/котешка къщичка да бъде високо ценено, възхищавано и обичано творение, което е практично и иновативно. Този дизайн, спечелил Желязната награда A' Design Award, интегрира най-добрите отраслови практики и притежава компетентни технически характеристики, свързани с ноу-хау и талант. Cubiventure Кучешка/котешка къщичка се радва на уважение заради щателността си и предлага подобрения в качеството на живот, които помагат светът да стане по-добро място.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Cubiventure is an expandable pet house that can be used both indoors and outdoors. It takes the shape of a cube, with sliding rails inside, the capacity can be adjusted with a maximum doubled capacity, which makes it grow with our pets, and space-saving when they are young and small.
It also has a convertible roof and door, with an easy expanding mechanism, when fully expanded, it becomes a campervan for pets when they are taken out for adventures.
Dimensions & Packaging: Dimension:
600 mm x 600 mm x 600 mm (Normal)
1150 mm x 600 mm x 600 mm (Expanded)

Package:
750 mm x 750 mm x 360 mm

Material:
WPC board, Canvas, Stainless steel
Tags: Expandable, Convertible, Flat-pack, Pet House, Indoor, Outdoor,Camping, Patio, Backyard
Production Technology: The material we used to construct the main body is wood plastic composite board, it is a material that is sustainable, lightweight, and durable, commonly used in building construction. The product is planned to be produced in the furniture factory due to its similar structure and material to a cabinet.

In the design process, we have looked into regular pet houses and the data on the size of different pets, to make sure our design can meet most of our consumer needs.
Design Challenge: One of the key challenges is to make sure the whole product is both technically and financially feasible, this required us to make connections to experts in production in search of appropriate material and mechanical parts. We also have to look into the interactive side of the design, to make sure it is easy to use, durable, and also pleasant to the eye.
Research: Through statistics research and field trips, we discovered that despite the fast-growing pet economy, the product in the pet house category stayed much the same for years without much progress, and we found out that many consumers struggled to choose the right size for their pets, resulting in multiple purchases due to pet growth or moving houses, we see it as a problem and decided to delve into it.

As a result, we came up with Cubiventure, an expandable pet house that serves as both a house and camper van depending on where the consumer puts it, with durable sustainable material and multi-function, aiming to increase the living experience for both our customer and their pets.
Inspiration: Both outdoor living and the pet economy have been booming in recent years, which reflected a shift in lifestyle. Inspired by such a trend, Cubiventured was designed to be space-saving and multi-functional to reach a broader audience.
The design was inspired by the expandable campervan which creates extra space when needed, with a furniture-making background, we came up with a structure similar to drawers finalizing its technical feasibility.
Project Duration: The project started in March 2023 and finished in June 2023
Operation Flow: To expand the house, the user has to grab the top frame on the right side and lift the right side up off the ground, then pull the compartment like a drawer.

To set up the rooftop tent, there are two steel rods each with one end connected to the corners of the canvas rooftop, and there are two inserts in the mainframe with holes in the center, insert the rods into the holes to set up the tent.

To close or open the front canvas door, simply roll up or down, and use the strap to secure its position when roll-up.
Team Members: Shibing Yang
Yu Ren
Shuipeng Wu