Liv Dach Rlp Дизайн на лого by Nikolai Janz is a highly esteemed winner of the very prestigious 2025 Бронзова награда A' Design Award in Графичен дизайн, илюстрация и визуална комуникация Competition Category.
БронзГрафика· 2025
Liv Dach Rlp Дизайн на лого
by Nikolai Janz
Client: LIV Dach RLP
Бронзова награда A' Design Award Winner in Графика Category
Verified Award Winner
Verify Award Status for #166158The Design
About Liv Dach Rlp Дизайн на лого
Liv Dach Rlp е дизайн на лого, създаден за гилдийно сдружение на покривните занаяти в Германия. Знакът избягва формите на покриви, които се срещат в повечето лога на асоциации и компании в тази област. Прости геометрични форми са комбинирани, за да образуват чист и надвременен символ. Логото е мащабируемо и работи както като малка фавикон икона, така и на големи билбордове. Дизайнът поддържа последователна комуникация в дигиталните и печатните медии. Простотата на символа прави сдружението лесно разпознаваемо и лесно запомнящо се.
The Recognition
About the Бронзова награда A' Design Award
Liv Dach Rlp Дизайн на лого е носител на Бронзовата награда A' Design Award — високо престижно признание, присъждано на изключителни дизайни, които се отличават с творчество, изобретателност и проницателност. Бронзовите победители са изобилно умели и поразително творчески артефакти, които удостоверяват богатия опит, въображение и находчивост на своите дизайнери. Очаква се Liv Dach Rlp Дизайн на лого да бъде високо ценен, възхищаван и обичан предмет, забележително професионален и иновативен. Този дизайн, спечелил Бронзовата награда A' Design Award, включва най-добрите практики в изкуството, науката, дизайна и технологиите и е отличен с вниманието си към детайла. Liv Dach Rlp Дизайн на лого великолепно удовлетворява нуждите, докосва желанията, очарова чувствата и привлича любопитството.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is the logo design for the Guild Association of Roofing Crafts. The goal was to create a timeless and clean logo without using typical roof shapes, which are featured in over 90% of logos for roofing associations and companies.
- Dimensions & Packaging
- The logo works equally well as a small favicon and on large-scale billboards.
- Tags
- logo, branding, corporate design, cd, ci
- Production Technology
- Using and combining simple shapes in Adobe Illustrator.
- Design Challenge
- The most challenging part was creating a symbol that stands out from other logos in the industry while still gaining acceptance among the members.
- Research
- First, several interviews were conducted with representatives of the association. Subsequently, the designs of roofing companies from other federal states and guilds were analyzed. The strengths and weaknesses of these designs were evaluated and discussed with the association. Close collaboration with the client was essential to ensure that the result not only looked good but was also fully understood in its entirety.
- Inspiration
- The design needed to work across all platforms and be scalable. It should remain versatile and effective in both digital and print media, not just today but also in the years and decades to come. The simplicity of the logo makes it easy to remember.
- Project Duration
- The project started in September 2023 in Hilden, Germany and finished in January 2024.
- Operation Flow
- The new corporate design ensures consistent communication across all channels and levels, creating a unified brand experience. It's intuitive and adaptable, making it easy to apply in various contexts, from digital to print. The updated visuals improve recognition and engagement by resonating with the target audience. Key elements like typography, color schemes, and imagery are optimized for clarity and impact, resulting in better performance, stronger brand identity, and seamless interaction for all users.
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