Courtyard NO.1 Офис за продажби by Qun Wen

Courtyard NO.1 Офис за продажби by Qun Wen is a highly esteemed winner of the very prestigious 2020 Златна награда A' Design Award in Дизайн на архитектура, сгради и конструкции Competition Category.

ЗлатоАрхитектура· 2020

Courtyard NO.1 Офис за продажби

by Qun Wen

Client: Aoe

Златна награда A' Design Award Winner in Архитектура Category

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Colors

The Design

About Courtyard NO.1 Офис за продажби

Архитектурната концепция се основава на художествения супрематизъм, който отразява социалните и технологичните промени от 1920-те години, с намерение да изразява взаимното влияние и взаимозависимост между физическото и виртуалното пространство в дигиталната епоха. Като отражение на реалния свят, този проект се стреми да надхвърли единствената функция на офиса за продажби чрез подобрен дизайн, така че да може да повиши качеството на обществения живот и да насочи хората към стремеж за по-добро бъдеще и да направи положителен принос към общността.

The Recognition

About the Златна награда A' Design Award

Courtyard NO.1 Офис за продажби е носител на Златната награда A' Design Award — неимоверно престижно признание, присъждано на първокласни, чудесни и забележителни дизайни. Златните победители са изключително иновативни, силно визионерски и блестящо поразяващи творби, които отразяват гения, мъдростта и майсторството на своите дизайнери. Очаква се Courtyard NO.1 Офис за продажби да бъде високо възхвалявано, задаващо тенденции и монументално изобретение, което носи безпрецедентна стойност. Този дизайн, спечелил Златната награда A' Design Award, е впечатляващ, уважаван проект, който силно ползва и разширява границите на изкуството, науката, дизайна и технологиите. Courtyard NO.1 Офис за продажби поражда силни чувства на желание, буди страст, насърчава творчеството и ни очарова.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This project is situated at the intersection of Guangzhou Road and Minjiang Road in the Economic Development Zone of Heze City in Shandong. Due to its unique location, the project is expected to be a landmark building in the future development of this prefecture level city. The concept of humanity and sustainability is about to express the future of the city yearning for a better life, and to provide to local residents an impressive public space.
Dimensions & Packaging: Each object echoes a corresponding function in a unique form, including the entrance representing horseshoe, model area representing big camera lens and so on. Objects floating in the air form a rich and hierarchical space, welcoming the surrounding audiences with an open dynamic posture. Some of the objects collide with the glass surface and leave traces to form a unique architectural image.
Tags: Innovative, New Experience, Futuristic, Community, Commercial, urbanization, dynamic, architecture, interior, interection
Production Technology: Stainless steel metal panels with different reflectivity are used in the space, giving different objects a variety of colour and forming a rich interaction between people and space, objects, light, images, colours and materials. Visitors will experience different changes of light and shadow at every moment. The building facade is made of ultra white glass which makes objects, spaces, material and colour from the interior visible to the outside space.
Design Challenge: The purpose of this project is to reconsider the special function of the sales office building, in hopes of making it more sustainable through design, by becoming a symbolic public building for the future community and city.
Research: As the development and urbanization of China continues, property developers have begun to expand into new markets such as third and fourth tier cities. Sales offices have become an important conduit for them to demonstrate their strength and design philosophy of the brand. These offices are not only community activity centers and lounge areas for client communication, but also a promotional window to attract more clients to buy properties. After most of the properties have been sold, however, the usefulness of these offices declines.
Inspiration: In the digital age, many actions are performed in the virtual world nowadays. Therefore, the objects in the building are designed to float in an unstable state, welcoming the surrounding audiences with an open dynamic posture.
Project Duration: The project started in April 2016 in Heze City, Shandong,China and was completed in April 2019.
Operation Flow: The designer adopted high criteria for every single detail. Try to collaborate the client and the management company, and to monitor the construction site frequently to make sure the project was on the right track. With respect to the choice of features and materials for the design and furnishings, the designer took into account of being sustainable and environmentally-friendly .
Patents: N/A
Team Members: Qun Wen, Mingwang Huo, Gen Li, Jing Du, Chen Liu, Kaiqi Yang, Xiaodan Chang, Zhuojun Niu
Image Credits: Image #1,2,3,4 Photographer Huang Ligang