Konka LED A3 Series TV Primary Function: Смарт телевизор by Konka is a highly esteemed winner of the very prestigious 2020 Сребърна награда A' Design Award in Дизайн на цифрови и електронни устройства Competition Category.
СреброПотребителска електроника· 2020
Konka LED A3 Series TV Primary Function: Смарт телевизор
by Konka
Client: Konka
Сребърна награда A' Design Award Winner in Потребителска електроника Category
Verified Award Winner
Verify Award Status for #91047The Design
About Konka LED A3 Series TV Primary Function: Смарт телевизор
Телевизорът Konka LED A3 Series е смарт телевизор, проектиран за домашно гледане. Серията A3 има тънка и лека форма с основа, оформена като разперени криле, вдъхновена от орлите. Стъкленият заден панел и средната рамка позволяват дизайн без ръбове, така че рамката и екранът изглеждат като едно цяло, когато се гледат отпред. Матиран метал и матово покритие придават на страничния изглед пластовиден вид. Червен кръгъл светлинен бутон управлява основните функции, а гласовото управление и светлинното сензориране са интегрирани. Използвани са LED чипове с дълга дължина на синята вълна, за да се намали синята светлина.
The Recognition
About the Сребърна награда A' Design Award
Konka LED A3 Series TV Primary Function: Смарт телевизор е носител на Сребърната награда A' Design Award — извънредно престижно признание, присъждано на дизайни от най-висока класа, великолепни и впечатляващи. Сребърните победители са изключително блестящи и крайно творчески творби, които илюстрират изключителната компетентност, талант и проницателност на своите дизайнери. Очаква се Konka LED A3 Series TV Primary Function: Смарт телевизор да бъде прекрасна, показна творба, забележително професионална и дълбоко иновативна. Този дизайн, спечелил Сребърната награда A' Design Award, е високо забележимо, възхищавано изобретение, което е от полза и разширява границите на изкуството, науката, дизайна и технологиите. Konka LED A3 Series TV Primary Function: Смарт телевизор е творение, на което мнозина завиждат, което събужда желания, внася положителни чувства и разпалва изумление и възхита.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The A3 series TV offering a lightweight and slim overall shape with a flying wing-shaped base.It was designed with the leading-edge product language to combine high-tech screen with optimum sound and high-level craftsmanship.
- Dimensions & Packaging
- 55/1229*297.8*773.3mm
65/1448.7*334*911.8mm
75/1674.5*578*1587.7mm - Tags
- Flagship,55A3,65A3,75A3,LED
- Production Technology
- More focused CMF design, Nordic matte mesh, marbled natural texture and metal texture of industrial products. The perfect combination of natural life and design aesthetics makes A3 more than just a TV.
- Design Challenge
- The A3 series is not only thin and light, but also has a glass back plate and a mid-frame to achieve a rimless design.The newly upgraded large-size speaker and the metal side of the ground add a metal speaker net blessing, each note is fully expressed.More focused CMF design,Nordic matte mesh, marbled natural texture and metal texture of industrial products,The perfect combination of natural life and design aesthetics makes A3 more than just a TV.
- Research
- With the development of the color TV industry and the changes in market demand, people are pursuing new requirements for the performance of smart TVs while pursuing TV appearance, content richness and application experience.Ultra-thin rimless TV/Blu-ray health TV also ushered in new market opportunities.With the maturity of manufacturing technologies such as LEDs and metal structural parts,Adjust the traditional production assembly method by integrating structural components.Our TV can achieve a true rimless design.The thickness is also made thinner, the back plate pattern is more beautiful, and the cost is also greatly reduced.
- Inspiration
- Convincing with it’s minimalist design , frame and screen seem to blend into one another which is visible from the front as a slice.The layering design underscoring the thinness of the side face.The operating concept is user-friendly so that The red circular light button can easily control all functions.In the narrow network, new technologies and functions such as voice control and light sensing are integrated.The design of the flying wing-shaped base was inspired by eagles.
- Project Duration
- The project started in April 2018 in Shenzhen and finished in April 2019 in Shenzhen, and was exhibited in Beijing in April 2019.
- Operation Flow
- The thickness is also made thinner, the back plate pattern is more beautiful, and the cost is also greatly reduced;The hardware circuit platform also has the requirements of faster, more stable, better picture quality and better sound performance;Meanwhile, by selecting the LED of the long-wavelength blue chip to achieve the purpose of preventing blue light.
- Patents
- Patents：201930141777.3
- Team Members
- Designer:XUN LUO
Designer:HAO CHANG
Designer:QIANG LI
Creative Director:YONG JIN
Creative Director:XIAOZHEN CHEN
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