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Five Senses Feast Дизайн на пространство за събитие by Rong Chen and Artgital

Five Senses Feast Дизайн на пространство за събитие by Rong Chen and Artgital is a highly esteemed winner of the very prestigious 2020 Бронзова награда A' Design Award in Дизайн на събития и случвания Competition Category.


БронзСъбитие· 2020

Five Senses Feast Дизайн на пространство за събитие

by Rong Chen and Artgital

Client: Asia Design Interior Renovation Co.ltd

Бронзова награда A' Design Award Winner in Събитие Category

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Verified Award Winner

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Colors

The Design

About Five Senses Feast Дизайн на пространство за събитие

Текст на книгата: „Пир за петте сетива“ е дизайн на пространство за събитие, създаден за фестивал за дегустация на уиски в Тайпе, Тайван. Дизайнът представя пет основни интерактивни инсталации и дегустационен бар. Прозрачен сензорен екран и бутилка от три литра визуализират процеса на дестилиране. Аудио прожектор и голям сензорен панел водят посетителите през визуално и звуково съдържание. Истинска коприна, съчетана със звукови ефекти, симулира въртенето на уискито в чашата. Интерактивно светлинно шоу използва бутилки уиски, за да пресъздаде процеса на отлежаване в бъчви от шери. Целта е да се създаде активно и завладяващо дегустационно преживяване.

The Recognition

About the Бронзова награда A' Design Award

Five Senses Feast Дизайн на пространство за събитие е носител на Бронзовата награда A' Design Award — високо престижно признание, присъждано на изключителни дизайни, които се отличават с творчество, изобретателност и проницателност. Бронзовите победители са изобилно умели и поразително творчески артефакти, които удостоверяват богатия опит, въображение и находчивост на своите дизайнери. Очаква се Five Senses Feast Дизайн на пространство за събитие да бъде високо ценен, възхищаван и обичан предмет, забележително професионален и иновативен. Този дизайн, спечелил Бронзовата награда A' Design Award, включва най-добрите практики в изкуството, науката, дизайна и технологиите и е отличен с вниманието си към детайла. Five Senses Feast Дизайн на пространство за събитие великолепно удовлетворява нуждите, докосва желанията, очарова чувствата и привлича любопитството.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
To make Glenmorangie New Lasanta stand out in the competition among the numerous whisky producers eyeing Taiwan as an important market and to bring a brand-new experience in whisky tasting have been the primary goal of Glenmorangie WhiskyFest in Taipei.
Tags
Even Space Design, Glenmorangie WhiskyFest,
Design Challenge
The whisky tasting began with appreciating the colors of the whisky. The showroom displayed an interactive lighting show using whisky bottles. The amber glow of New Lasanta ‘s body color was simulated using the infused flows of light and shadow, recounting the story of how the whisky matures for two years in sherry casks and thus immersing visitors in the sunshine of southern Spain.
Research
New Lasanta’s soft, smooth mouth feel and rich flavor were ingeniously conveyed to visitors by means of innovative interactive devices. Starting from the eyes, the nose, to the fingertips and the tip of the tongue, sensual experiences were combined and transformed, engrossing visitors in this whisky-tasting feast.
Inspiration
Unlike the singularity and one-directionality of other wine tasting and displaying events, Glenmorangie WhiskyFest in Taipei organized five main interactive installations and a tasting bar, enabling visitors to do more than experience passively - their visit was transformed into a distinctive journey by appealing to the five senses of sight, smell, taste, hearing and touch. With proactive feedbacks, they could enjoy an immersive, real-time simulation that touched the heart.
Project Duration
Taipei, Taiwan
Operation Flow
By means of a transparent touch screen and a real three-liter bottle of New Lasanta, the unique brewing process and superb craftsmanship were visualized. Through such interactive devices as an audio spotlight and a huge touch-screen panel, visitors went on a visual, acoustic and historic journey throughout the world. When one’s fingers touched the real silk, the swaying of the smooth silk, together with sound effects, simulated the swirling and whirling of whisky. The after taste of whisky in the mouth lingered. Besides, by swiping the touch-screen panel, there emerged floating particles on the screen, highlighting the warm fragrance of New Lasanta merged with that of chocolate, creaming toffee, and honey dates.
Patents
Trademark belong to Glenmorangie
Video copyrights belong to Artgital Interactive Solutions
Team Members
Rong Chen
Artgital Interactive Solutions
Image Credits
IP, Glenmorangie
Video, Artgital Interactive Solutioins
Photo, Wei-Zhi Hong

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