Vanke DaJia Izložbena hala brenda by Yu Chao and Guanghui Zeng

Vanke DaJia Izložbena hala brenda by Yu Chao and Guanghui Zeng is a highly esteemed winner of the very prestigious 2020 Zlatna nagrada A' Design Award in Dizajn Unutrašnjeg Prostora i Izložbi Competition Category.

ZlatoEnterijer· 2020

Vanke DaJia Izložbena hala brenda

by Yu Chao and Guanghui Zeng

Client: Vanke Group

Zlatna nagrada A' Design Award Winner in Enterijer Category

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Verified Award Winner

Verify Award Status for #101547

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Colors

The Design

About Vanke DaJia Izložbena hala brenda

Vanke DaJia je izložbena hala brenda smještena u gradu Changsha, u Kini. Enterijer se prostire na površini od 760 kvadratnih metara i nastao je adaptacijom bivšeg prodajnog centra. Priroda je glavna tema, a velika količina boje drveta stvara smirenu atmosferu. Dodatne boje inspirisane su vrtom Jardin Majorelle u Marakešu, u Maroku. Materijali uključuju sivi terazzo, umjetničku teksturnu boju, sivo hrastovo drvo i pjeskareni nehrđajući čelik u boji bronze. Hala sadrži suvenirnicu, cvjetni prostor, kafe bar i prostore za čitanje za djecu i odrasle.

The Recognition

About the Zlatna nagrada A' Design Award

Vanke DaJia Izložbena hala brenda je pobjednik Zlatne nagrade A' Design Award, iznimno prestižnog priznanja koje se dodjeljuje prvorazrednim, čudesnim i izvanrednim dizajnima. Zlatni pobjednici iznimno su inovativne, vrlo vizionarske i blistavo zasljepljujuće kreacije koje odražavaju genij, mudrost i umijeće svojih dizajnera. Očekuje se da Vanke DaJia Izložbena hala brenda bude vrlo hvaljen, trendovski i monumentalan izum koji pruža bezprecedentnu vrijednost. Ovaj dizajn koji je osvojio Zlatnu nagradu A' Design Award spektakularan je, cijenjen projekt koji izuzetno koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Vanke DaJia Izložbena hala brenda stvara snažne osjećaje želje, budi strast, podstiče kreativnost i fascinira nas.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Taking nature as the main theme, the interior design creates an artistic conception of returning to the very nature with the use of a great amount of the color of wood. Also, the project brings several colors into the space drawing inspiration from the Jardin Majorelle in Marrakech, Morocco.
Dimensions & Packaging: The project covers an area of 760 square meter.
Tags: nature, color, experiencing, art, grey terrazzo, art texture paint, grey oak wood,
Production Technology: The project uses special materials such as grey terrazzo, art texture paint, grey oak wood, bronze sand blasting stainless steel.
Design Challenge: One of the challenges in the project is to bring the outdoor plants and landscapes into the interior space, which requires the on-site construction team and the design team to maintain sufficient communication.
Research: The project is reformed into a brand exhibition hall from a sales center. It contains several areas, the giftshop, the floral experiencing area, a coffee bar as well as reading area for children and adults.
Inspiration: The project takes inspiration from various plants and elements in nature. By bringing the tropical rainforest in the interior space, it makes people feel like they are actually in the jungle and therefore creates a unique brand exhibition hall.
Project Duration: The project is located in Changsha City, China. It takes about three months to finish the construction.
Operation Flow: The brand exhibition hall is designed for customers to experience different brand culture here. Customers will be able to have an understanding of what ideas the products trying to present.
Team Members: Yu Chao
Guanghui Zeng
Image Credits: Shenzhen Innest Art Co., Ltd.