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Palace Cinema Primary Function: Dizajn enterijera kina by Oft Interiors Ltd.

Palace Cinema Primary Function: Dizajn enterijera kina by Oft Interiors Ltd. is a highly esteemed winner of the very prestigious 2021 Srebrna nagrada A' Design Award in Dizajn Unutrašnjeg Prostora i Izložbi Competition Category.


SrebroEnterijer· 2021

Palace Cinema Primary Function: Dizajn enterijera kina

by Oft Interiors Ltd.

Client: Broadway Circuit

Srebrna nagrada A' Design Award Winner in Enterijer Category

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Verified Award Winner

Verify Award Status for #107875

Colors

The Design

About Palace Cinema Primary Function: Dizajn enterijera kina

Palace Cinema je dvospratni enterijer kina smješten u Šangaju, Kina. Dizajn se prostire na površini od 6463 kvadratna metra. Na četvrtom spratu nalaze se ulaz i predvorje, a pokretne stepenice vode do trećeg sprata, gdje su smještene sve projekcijske sale. Bijela boja predstavlja vodu, dok bronza predstavlja pulsiranje. Brončani uzorci valova šire se preko zidova, stubova i poda, a skriveno osvjetljenje na plafonu podržava taj efekat. IMAX sala koristi kamenosive tonove sa sjedištima od sive vještačke kože. Materijali uključuju mramor, aluminij, tkaninu, tepih i staklo.

The Recognition

About the Srebrna nagrada A' Design Award

Palace Cinema Primary Function: Dizajn enterijera kina je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Palace Cinema Primary Function: Dizajn enterijera kina bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Palace Cinema Primary Function: Dizajn enterijera kina je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
When the audience and the film are in sync, it is like hearts beating at the same rhythm, pounded by a drum without edges. The rhythm should be astounding and natural. When put into this design, materials were carefully selected so that the beautiful and soothing rhythm will not be over-ridded; that audience who come into this space will go with the flow.
Dimensions & Packaging
Materials: marble, aluminum, fabric, carpet, glass, coaching and painting.
Area: 6463 sqm
Tags
cinema, interior design, entertainment space, commercial space, renovation project
Production Technology
The two-stories cinema aims to provide a holistic experience for its audience. The fourth floor is the entrance and lobby, next to the counters are the escalators that descend to and from the third floor, where all the screening houses locate. If we are to present the pulse of water, what colour should it be? As the aesthetic shapes, lines and edges are the key things to convey, we decided to keep the colors subtle. White is used to represent water, while bronze is used to represent pulses.
Design Challenge
There are two types of screening houses, the Standard House and IMAX House. IMAX House uses stone grey as the main colour, with mixture of different shades of grey faux leather seats that echo the uniqueness of stones. But not just the seating, even the walls and the floor also joined in to provide a space so comfortable like nature.
Research
Films are fascinating because of the ground it stands is blurry or so-to-speak, it stands on water. In between reality and fantasy, the meanings extracted from films are constantly floating, as light as cloud and as dynamic as water. Are films like mirrors reflecting what is true, or are they merely illusions?
Inspiration
Films are the pulse of water: it can be fierce and it can be mild; water reflects and water rejects. Whether one will end up float on it or get drowned by it, is not a choice but a chance. If you cannot row, maybe you should go with the flow.
Project Duration
The project started in 2017 in Shanghai, China and finished in 2019 in the same place.
Operation Flow
Starting from the entrance, the white colour gives a bright view in general. The ceiling with concealed lighting looks as if the white is being crystallised; creating ripples from this point, the bronze ripple patterns spread across the walls, the columns, and to the floor. At the lobby area, the ceiling outlets were cleverly designed as half-moon shapes, which were made up with wooden stripes painted in bronze colour.
Patents
Copyrights belong to Oft Interiors, 2019.
Team Members
CM Jao, Ken Cheung, Yoyo Au
Image Credits
All images used in the submission was taken by Masato Kawano.

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