Id Fram Prsten by Saedeh Sorouri is a highly esteemed winner of the very prestigious 2021 Brončana nagrada A' Design Award in Dizajn Nakita Competition Category.

BronzaNakit· 2021

Id Fram Prsten

by Saedeh Sorouri

Client: Saedeh Sorouri

Brončana nagrada A' Design Award Winner in Nakit Category

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Verified Award Winner

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Colors

The Design

About Id Fram Prsten

ID Fram je prsten koji nosilac može personalizovati po svojoj želji. Prsten je izrađen od 92,5 sterling srebra tradicionalnom zlatarskom tehnikom, koja uključuje topljenje, valjanje, rezanje testerom i lemljenje. Ponuđena su dva okvira, jedan okrugli i jedan kvadratni, tako da se prsten može uskladiti s različitim stilovima odjeće. Nosilac bira okvir i raspoređuje drago kamenje po vlastitom izboru redoslijeda. Uz prsten se mogu koristiti i privremene tetovaže. Cilj je omogućiti svakoj osobi da učestvuje u dizajnu vlastitog nakita, te smanjiti vrijeme i troškove kupovine više zasebnih komada nakita.

The Recognition

About the Brončana nagrada A' Design Award

Id Fram Prsten je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Id Fram Prsten bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Id Fram Prsten sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This ring can match with any desired clothing; Creativity is not exclusive to specific people and anybody could design his/her jewelries independently.
Production Technology: Traditional silversmithing, which possesses special durability, was the making method of this work and the procedure took place in traditional silversmithing workshops. First 92.5 sterling silver was melted in furnace and after stages of rolling, sawing and soldering, has been made to this shape.
Design Challenge: The challenge was to design a decorative adornment in way that increase creativity and ideation, in addition to squandering avoidance. It was intended to make each user independent to be part of the design of his/her own jewelry and feel more creative and exclusive.
Research: Based on annual research, people spent a considerable amount of time on seeing, liking and purchasing manifold jewelries. People also value creativity notably and by using an artwork in which they themselves create, feel much more confident and exclusive.
Inspiration: The source of inspiration for this ring was the increment of creativity and variety in wearing jewelries and matching them with multifarious apparel, in which not only engage the user day by day and hence increase the creativity, but also gives the opportunity to create each desirable set with any clothing.
Project Duration: Design and ideation of this work was started near in end of 2019 in Tehran and the making process based on the traditional silver has ended in the same year.
Operation Flow: This work consists of two frames one circular and other squared. According to the user’s taste and choice of apparel, (s)he is able to opt its desired frame and then, with a pinch of creativity, decorates the gemstones in an arbitrary manner. Use of temporary tattoo regarding its limitation is also viable.

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