Zlato Enterijer · 2021
BD's Hype Tribe Dizajn enterijera ureda
- Zlatna nagrada A' Design Award 2021 in Enterijer
- CLIENT: DB and B Pte Ltd
- Estimated Number of Design Views: 25,018
- Verification code 3277308558 · Verify this award
Colors
About BD's Hype Tribe Dizajn enterijera ureda
BD's Hype Tribe je enterijer ureda smješten na dva sprata zgrade u Singapuru. Dizajn objedinjuje nekoliko poslovnih jedinica unutar jednog zajedničkog prostora zajednice. Recepcija, coworking kafe zone i radne cjeline povezane su kontinuiranim vizuelnim putovanjem. Jedna kafe zona inspirisana je ambijentom na otvorenom i nudi mirno i udobno okruženje. Viseći akustični paneli stvaraju osjećaj protoka iznad prostora. Drvo i zelene biljke kombinovani su kako bi se biofilni elementi unijeli u unutrašnjost. Pristup dijeljenja radnih stolova podržava efikasno korištenje podne površine.
About the Zlatna nagrada A' Design Award
BD's Hype Tribe Dizajn enterijera ureda je pobjednik Zlatne nagrade A' Design Award, iznimno prestižnog priznanja koje se dodjeljuje prvorazrednim, čudesnim i izvanrednim dizajnima. Zlatni pobjednici iznimno su inovativne, vrlo vizionarske i blistavo zasljepljujuće kreacije koje odražavaju genij, mudrost i umijeće svojih dizajnera. Očekuje se da BD's Hype Tribe Dizajn enterijera ureda bude vrlo hvaljen, trendovski i monumentalan izum koji pruža bezprecedentnu vrijednost. Ovaj dizajn koji je osvojio Zlatnu nagradu A' Design Award spektakularan je, cijenjen projekt koji izuzetno koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. BD's Hype Tribe Dizajn enterijera ureda stvara snažne osjećaje želje, budi strast, podstiče kreativnost i fascinira nas.
Press Kit
- Unique Properties
- A strong visual and immersive design that fuels different experiences throughout this space. From the inspiration of an Alfresco cafe that offers an ambient and cozy environment with the lingering aroma of freshly-brewed coffee to the dynamism created by the suspended acoustic panels which emulates robust flow or current. Interplay of wood and green elements that enforces biophilia inspirations.
- Tags
- Collaboration, Visual Journeys, Innovative, Tribe, Biophilic, Experiential, Thematic
- Design Challenge
- Being on a large floorplate on two separate levels, the design team focused on binding the various journeys that connected the various spaces from the main reception area to the co-working café areas and also ensuring ‘neighbourhooding’ zoning being applied at the work zones. All these spaces are designed towards supporting seamless collaboration and driving innovative spirit.
- Research
- The results of an earlier workplace study suggested that BD opt for an efficient desk sharing approach. The design team adopted this recommendation and proceeded with further development of the overall space planning and design development for BD. Serving as a regional headquarters for multiple business units, DB&B’s design team conducted numerous exploratory workshops with key stakeholders to fully understand the employee requirements such as meeting, training, storage and filing amongst others.
Once data collection is completed, the space planning began. With BD occupying levels 7 and 8 at The Strategy, it was imperative to render full vision of the proposed stacking plan and zoning to BD to clearly show department adjacencies and ultimately, mapping the various experiential journeys. - Inspiration
- Inspired by Becton Dickinson’s (‘BD’) consolidation exercise of key business units into one single floorplate, we knew we wanted to enable a blended community space, for the various tribes of BD to come together, unite and promote cohesions with one common language. This common language was articulated with a strong design language that formed the narrative for the different experiential journeys within the space.
- Project Duration
- The project started in September 2019, and was completed in March 2020 at 2 International Business Park Road, The Strategy, Singapore.
