Naive Blue Lab Prostor Za Fotografisanje by SIG Design is a highly esteemed winner of the very prestigious 2022 Brončana nagrada A' Design Award in Dizajn Unutrašnjeg Prostora i Izložbi Competition Category.
BronzaEnterijer· 2022
Naive Blue Lab Prostor Za Fotografisanje
by SIG Design
Client: Naive Blue
Brončana nagrada A' Design Award Winner in Enterijer Category
Verified Award Winner
Verify Award Status for #127739The Design
About Naive Blue Lab Prostor Za Fotografisanje
Naive Blue Lab je novi konceptualni prostor za iskustvo koji je pokrenuo Naive Blue, brend koji pruža usluge fotografisanja. Područja s različitim funkcijama razlikuju se po boji, tako da svaki prostor ima neovisnost i fleksibilnost te odražava čist i profesionalan osjećaj laboratorija. Primijenjeno je puno detaljnih postavki i vrhunskih materijala, tako da je poboljšan kvalitet prostora. Kroz raspored u obliku ostrva i kružno kretanje, u kombinaciji sa otvorenom i besplatnom izložbom, donosi kupcima fleksibilno iskustvo prostora.
The Recognition
About the Brončana nagrada A' Design Award
Naive Blue Lab Prostor Za Fotografisanje je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Naive Blue Lab Prostor Za Fotografisanje bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Naive Blue Lab Prostor Za Fotografisanje sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The areas with different functions are distinguished by color, so that each space has independence and flexibility, and reflects the clean and professional feel of laboratory. A lot of detail Settings and exquisite materials are applied, so that the quality of the space has been enhanced.
Through the island-shaped layout and circular movement, combined with open and free exhibition, it brings customers a more flexible space experience. - Dimensions & Packaging
- The space area is 85 ㎡.
- Tags
- photo shooting space, experience space, lab, future, clean
- Production Technology
- Many market research was carried out about target market and similar stores.
- Design Challenge
- While expressing the pure artistic sense of the space, it also adds retail function and reflects the professionalism of the brand and the space at the same time.
- Research
- Research objectives: target customers
Methodology: Market research, desktop research
Results: to know about the expectations of customers - Inspiration
- Naive Blue Lab is the new conceptual experience space launched by Naive Blue, a brand providing photo shooting services. It represents a brand extension that is young, avant-garde, trendy, imaginative and creative. Here, customers can experience more innovative services and products first.
- Project Duration
- The project started in August 2019 and finished in December 2019.
Location of the project: 214-1, 2nd Floor, International Financial Center, Century Avenue, Shanghai, China. - Operation Flow
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- Team Members
- Creative director:Ray Lee
Interior design:Xiaojuan Gu, Sheng Ye
Graphic design:cheeer studio
Rendering:Sheng Ye
Project management:Sheng Ye - Image Credits
- Image#1-Image#5 Photographer: Naive blue
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