Fly Fotelja by Pepe Lima is a highly esteemed winner of the very prestigious 2022 Zlatna nagrada A' Design Award in Dizajn Namještaja Competition Category.

ZlatoNamještaj· 2022

Fly Fotelja

by Pepe Lima

Client: Móveis James

Zlatna nagrada A' Design Award Winner in Namještaj Category

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Verified Award Winner

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Colors

The Design

About Fly Fotelja

Fly je fotelja dizajnirana za unutrašnje prostore. Dizajn se zasniva na studijama dekonstruktivističke kompozicije, pa dijelovi djeluju razdvojeno, kao da su eksplodirali, dok istovremeno tvore harmoničnu cjelinu. Zaobljene ivice između površina ublažavaju vizuelni diskontinuitet. Čvrsta drvena konstrukcija u unutrašnjosti podržava sjedište i naslon te nosi ostale elemente. Konstrukcija je presvučena pjenom i tkaninom, a dijelovi i nogice su pričvršćeni vijcima na skrivenim mjestima. Dva šiljasta elementa ispod naslona za ruke dodaju čvrstoću rukohvatima i nogicama. Fly ima dimenzije 91 x 73 x 80 cm.

The Recognition

About the Zlatna nagrada A' Design Award

Fly Fotelja je pobjednik Zlatne nagrade A' Design Award, iznimno prestižnog priznanja koje se dodjeljuje prvorazrednim, čudesnim i izvanrednim dizajnima. Zlatni pobjednici iznimno su inovativne, vrlo vizionarske i blistavo zasljepljujuće kreacije koje odražavaju genij, mudrost i umijeće svojih dizajnera. Očekuje se da Fly Fotelja bude vrlo hvaljen, trendovski i monumentalan izum koji pruža bezprecedentnu vrijednost. Ovaj dizajn koji je osvojio Zlatnu nagradu A' Design Award spektakularan je, cijenjen projekt koji izuzetno koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Fly Fotelja stvara snažne osjećaje želje, budi strast, podstiče kreativnost i fascinira nas.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Fly armchair's greatest differentials are its illusorily disconnected parts, which are presented as something "exploded" and which awaken the spectator's reflection: "how can everything be in its proper place without the aid of wooden crosspiece, screws and supports?" The layers play and the paradoxical perception of a product with totally separate elements, but resulting in a harmonious whole, is also one of the attributes that makes Fly different from other products in the same category.
Dimensions & Packaging: L91 x W73 x H80 cm
Tags: Furniture, modern, plywood, wood, armchair, exploded, deconstructivism, disconnection, confort
Production Technology: Due to the absence of crosspieces and other fixation points, the armchair has an elaborate solid wooden structure inside that at the same time accommodates the seat and backrest, it serves as the main structure for the armchair. Such structure is covered with foam and fabric where the other parts and feet are screwed in a hidden and strategic way. After that, the two pointed "under armrests" are attached to the armchair, which besides being aesthetic, play an important function in the structuring and solidity of the armchair feet and arms.
Design Challenge: The main challenge in the Fly Armchair, was to develop methods to assemble all the parts of the product as invisibly and sturdy as possible.
Inspiration: Contrary to most creations Fly was not born through a source of material inspiration; it is the result of studies of deconstructivist compositions with the objective of creating a product with disconnected elements but that paradoxically could result in a harmonious object. The focus was to use the "organized-chaos" with a concordance of the radii between the edges that soften the discontinuity and convey the impression of something exploded while fitting together with precision and coherence.
Project Duration: The project started in September 2020 in São Bento do Sul / Brazil and finished in March 2021.
Operation Flow: Due to the choice of materials, the armchair is a product totally designed for indoor environments and is not suitable for wet and outdoor environments. Extremely humid environments or direct contact with water can damage and warp the plywood. Direct sunlight should be avoided so as not to fade the plywood and fabric. In the case of synthetic leather, overheating can reduce its life cycle.