Nomi Mahjong Mahjong Set by Nio Life is a highly esteemed winner of the very prestigious 2022 Brončana nagrada A' Design Award in Dizajn Igračaka, Igara i Hobi Proizvoda Competition Category.

BronzaIgračka· 2022

Nomi Mahjong Mahjong Set

by Nio Life

Client: NIO Life

Brončana nagrada A' Design Award Winner in Igračka Category

33,420

Verified Award Winner

Verify Award Status for #136346

View at A' Design Award Press Release Award Badge

Colors

The Design

About Nomi Mahjong Mahjong Set

Nomi Mahjong je set za mahjong, kreiran za tradicionalnu kinesku stolnu igru. Pločice koriste crnu osnovu s plavim detaljima, inspirisanim paletom boja brenda Nio, kako bi se postigao visok kontrast u izgledu. Likovi inteligentnog asistenta Nomi pojavljuju se u nekoliko oblika na pločicama. Pločica s jednom tačkom ima oblik Nomija, dok su bambusove pločice zasnovane na slovu I iz imena Nomi. Pločice su izrađene od melamina visoke gramature, kockice od legure, a žetoni od gline. Prenosiva kutija za odlaganje ima kliznič poklopac za brzo i jednostavno spremanje.

The Recognition

About the Brončana nagrada A' Design Award

Nomi Mahjong Mahjong Set je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Nomi Mahjong Mahjong Set bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Nomi Mahjong Mahjong Set sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: With a geeky black color base, NOMI mahjong redesigned the traditional mahjong tiles to appear affable and high-tech-ish. Combining the traditional Chinese table game with NOMI, which is the warmest AI tide brand in th human world, gives the traditional national treasure mahjong a distinctive technological fashion.
Dimensions & Packaging: 345*175*84mm
Production Technology: Mahjong material: high GSM Melamine
Dice material: alloy
Chips: clay
Design Challenge: It’s challenging to fit in with the NIO design philosophy. Therefore, through combining the sense of technological intelligence and affinity, the design aims to enhance brand recognition and meet the needs of target consumers.
Research: In China, Mahjong is a popular traditional table game. This innovative model of Mahjong card pattern integrates a NOMI intelligent AI assistant and the color of NIO automobile. 1 Dot is in the shape of NOMI, and Bamboo tiles are evolved from the the letter I in NOMI.
Inspiration: Inspired by the NIO intelligent assistant NOMI and the NIO brand color scheme, the design incorporates NOMI of various forms into the tiles. The blue color scheme derives from NIO brand color, providing a high contrast visual effect and creating a tech atmosphere through the contrasting color of black and blue.
Project Duration: Opening of the project in 2019/6, first light offering in 2021/5.
Operation Flow: The storage box is portable and can quickly store mahjong tiles because of its sliding lid design.
Team Members: NIO Life