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Morcube Modularna drvena igračka by Ying Cui

Morcube Modularna drvena igračka by Ying Cui is a highly esteemed winner of the very prestigious 2023 Željezna nagrada A' Design Award in Dizajn Igračaka, Igara i Hobi Proizvoda Competition Category.


ŽeljezoIgračka· 2023

Morcube Modularna drvena igračka

by Ying Cui

Client: Yino Studio

Željezna nagrada A' Design Award Winner in Igračka Category

Colors

The Design

About Morcube Modularna drvena igračka

Morcube je modularna drvena igračka dizajnirana za kreativnu izgradnju i slagalice. Svaka kocka ima dimenzije 75 mm sa svake strane i izrađena je od javorovog drveta s prirodnom završnom obradom. Pet precizno izrezanih dijelova čini svaku kocku, spojenih tradicionalnom tehnikom čepova i utora bez ljepila. Kocke se povezuju putem lastavičjih spojeva koji se mogu spojiti klizanjem i ponovno rastaviti. Kosina od 45 stepeni na svakom čepu omogućava glatko pomjeranje. Morcube potiče kreativno razmišljanje i pruža strukturalni izazov djeci i odraslima.

The Recognition

About the Željezna nagrada A' Design Award

Morcube Modularna drvena igračka je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaralaca. Očekuje se da Morcube Modularna drvena igračka bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Morcube Modularna drvena igračka se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvaliteta života koja pomažu da svijet postane bolje mjesto.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Morcube is a versatile toy that allows users the opportunity of exploring their creativity with challenges on every level. It is like a blank canvas with infinite possibilities. With the special locking mechanism, it also provides an intellectual challenge for puzzle lovers. Morcube is 100% made of wood with natural finish. The smooth feel of these precision-cut pieces make it a joy to play with. Moreover, the high quality of maple wood and craftsmanship ensure that it lasts for years.
Dimensions & Packaging
75 mm x 75 mm x 75 mm
Tags
Toy, Wooden Toy, Toy Block, Brain Teaser, Modular Toy, Mortise and Tenon, 3D Toy, Architectual Toy, Creative Tool
Production Technology
Each cube consists of 5 wooden parts that are fixed together with traditional mortise and tenon without applying glue. The slots in the tenon retain certain elasticity, ensuring the cubes perform well for both structural requirements and user experience. A 45-degree bevel on each side of the tenon guarantees smooth sliding movement. The components of each cube are precisely manufactured by customized machines with a final touch by hand. The cube is the work where craftsmanship meets engineering.
Design Challenge
As we know wood is very challenging to be processed with high precision, and it is a live material that changes everyday with humidity. In spite of that, we insist on using wood as the material to create a toy that can be passed from generation to generation due to its natural feeling and for the purpose of being sustainable for people and environment. After many testing and structural adjustments, our product finally achieved the effect that we expect it to be.
Inspiration
It is always been my passion to create interactive tools that nurture creativity, emotions and sense of sustainability. Morcube, unlike ordinary wooden stacking blocks, has joinery structure inspired by traditional mortise and tenon in wood crafts that makes many more shapes, structures and functions possible. Regarding to the material, I believe that wood is safe and friendly to people, and its appearance will never be out of date whether for children or adults.
Project Duration
The project started in Augest 2021 in Shanghai and now we are still looking for manufacturers and e-commerce platforms to sell our products.
Operation Flow
Each morcube is connected by dovetail mortise and tenon. To connect, align a tenon with a mortise and slide in; to disassemble, you can either slide it out or simply pull them apart. The tenons are designed with specific level of friction and elasticity that they wouldn’t break when being twitched out. It even creates satisfying sound and interaction that people can’t stop playing it. Thanks to the sliding system, it allows more design figurations to build while appreciating traditional craft.

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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